BetteT
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Hey BetteT,
I wanted to introduce myself, i think i posted in here before not sure but im Luis and am a aspiring wadrobe stylist in NYC. I took a fashion styling class for a month so far and we just did our big shoot, the pictures came out great and i recieved everyone's contact info in addition ive also made buisness cards for myself. I was brought onboard with a friend to style his music video shoot. I dont know the circumstances around this yet but he has had meetings with record companies etc. the purpose of this is id love to pull clothing for this shoot but i dont know how to go about this when i have just one shoot in my portfolio. In addition to this though Ive completed 2 internships and have a stable retail job. I am wondering if its possible to meet with some boutique owners and explain to them my query. another problem with this is sadly i am only 17 and a senior in HS but i am so serious and eager into breaking into this that i keep working hard at it.
thanks again
Hi luis,
Some random thoughts ... not as positive as you would hope, I know but it's the cold hard facts about becoming a stylist:
Didn't they teach how to pull (pull letters, contracts, financial responsibility, who pays for damages, inventories) in your class? The business end of it is more important than the talent and portfolio. That's why I say that most of these classes do not prepare students to do this, at all ... they only teach enough to make student think this is fun and easy. And they take your money for what? A few pictures? It's fun being a stylist sometimes, but easy ... it's not.
Until you are 18, you don't have the legal capacity to sign contracts and agreements with stores and such ... they cannot enforce it. So there is a stong possibilty that you will have to find someone else to sign for you and provide a financial backing (usually you will have to leave a credit card number), in case something happens to the clothes ... whether your are renting or just borrowing. Unless they don't notice that you are young ... and they are not experienced in lending for shoots ... then you might pull it off. But have your credit card ready ... most of them will want that.
Videos pay nothing to almost nothing, even after you are experienced. I'd re-consider working in that genre. I've heard horror stories ... from new makeup artists and stylists .... just so you know.
The money is in advertising (catalogs, ads, promo peices, mailers, labels, etc. ... boring stuff) ... which means you need do things in print for your portfolio. It will take you at least 2 years to get enough stuff that is good enough to begin to compete with all those other working stylists. So look for testing gigs and local magazine shoots with really good photographers who are using only professional models.
Oh ... and never buy the line that "As soon as we make it, we can start paying you." That never happens for a couple of reasons ... the first is that they know that you are free or cheap ... so when they get money they will want to upgrade to a "better" stylist (as in one who actually charges a reasonable fee for services). And if they get signed, their manager will insist that they use a specific stylist ... one of his or the record company's choice. Your friends won't hold out for you ... they can't afford to alienate the label. It always works that way.
So ... you have to ask youself on any gig you do ... if I'm not getting paid, what's in it for me? Experience? Good ... we learn from experience. Contacts? Building your rep? Maybe ... but remember, they see you as the cheap /free stylist, so that rep will stick to you like glue. Something for your portfolio? ... yes, if it's got a good chance of being a lot better than what you already have. Something for your reel ... the same, if you plan on working in videos ... or in films, which is a whole other thing and even harder to get into than print or videos.
Get your focus ... decide what genre you want to work in and do some research about what you need to do to get there. You can't cross over in the beginning ... that comes later, after you get a good rep as a great stylist.
Back to the video: Boutiques probably won't be interested in lending wardrobe for a video taping, especially if it's just a spec thing that is not being paid for by a major label. They need to get something in return. Videos rarely really provide any free advertising for them ... so it's not likely that they will be interested. But the only way you can find out is to ask. You whoud go in armed with information for them ..... a pull letter, see earlier in this thread), some sort of proof from whoever is producing this video about who is in it (anyone they would know?) and what the producer would be willing to do for them (maybe give them a copy, credit them on the cover, etc.).
Boutiques may agree to rent some pieces, you may rent it wardrobe at studio costume houses if you are in a major city ... or you can arrange through most department store "studio services" dept. to pulll stuff ... but they will charge about 20% of what you pull, so the producer will have to either buy some stuff or pick up the tab.
You will need a wardrobe budget from someone and I would be willing to bet that these guys don't have any money. If they did, they'd hire an experienced stylist whos got all the contacts, who's work is well known and give that stylist a reasonable budget. Fact of life. They won't pay you and will expect you to come up with wardrobe out of thin air .. as if you have a closet full of all the stuff they want.
Don't want to put a damper on your excitement ... but you need to realize what is involved here ... it's a very challenging and competative business. 80% business and 20% creative.
As I recommended to the poster above ... read the entire thread. You'll learn a lot more than your class ever taught you. You will be able to decide if this is realy what you want to put all the energy into.

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