MartiniKiss
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Caroline for Matches – Launching the third issue of its magazine, fashion retailer Matches Fashion taps Caroline de Maigret for a story featuring relaxed fall fashions that ties into her very own Parisian sense of style. Photographed by Boo George and styled by Verity Parker, the Lancôme ambassador wears autumn outerwear and denim for the shoot.
Gisele + Chanel – a match made in heaven and the perfect combination to extol the virtues of the label’s classic No. 5 fragrance. Last night Karl Lagerfeld and crew gathered to celebrate director, Baz Luhrman a frequent collaborator and the mind behind Chanel’s latest film, “You’re the One that I Want.” Who better than the director of Moulin Rouge and The Great Gatsby to bring a bit of pomp and circumstance to the world of fashion film! Guests were treated to the film’s premiere as well as a performance by Lo-Fang who’s cover of the Grease classic You’re the One that I Want features throughout. Naturally the Chanel set came out in droves last night to pay tribute to Luhrman at the ultra-luxe private dinner, but with evening’s irresistible combination of Chanel, caviar and cinema who wouldn’t?
All Images credit Joe Schildhorn / Billy Farrell Agency
Earlier this year, Lancôme announced a mysterious beauty collaboration with Chanel muse and seemingly ideal Parisian Caroline de Maigret. (She's such an ideal Parisian that she even wrote a tongue-in-cheek book with three other writers called How to Be Parisian.) But don't call her perfect — the Cut sat down with de Maigret, who was insistent that being perfect is a French cliché. Instead, de Maigret talked about Beyoncé as an alien, her own non-perfect beauty routine, which includes trimming her own bangs, the importance of exercising your face.
What was the joint process like for writing the book?
We would gather every week. I’d come and say, “I want to do something on parenting," and everyone would give their stories and ideas. The week after, we would bring back our text and then rewrite it so that everyone was happy. Because sometimes you write things because they sound good, but are not sincere. We’d be like, “Okay, have you really done that?” And someone would be like, “No, but you know …” “So no. Take it out.”
What was a cliché that you took out?
To be perfect. I think the French realized a long time ago that you can’t be perfect, and the search for perfection is hopeless. [Laughs.] And it applies to life and to men, so not looking for Prince Charming anymore but being happy with life, trying to enjoy what you have, instead of expecting impossible standards.
In the U.S. we have this idea of “I woke up like this," which was popularized by Beyoncé. How does that idea relate to French beauty?
She’s so lucky! [Laughs.] I didn’t wake up like this! I was very flattered that Lancôme came to me as the woman I am. My beauty doesn’t appeal to everybody, but I am a woman, working and being a mother, and I don’t have the perfect body either. To tell women "It's okay" is nice. This is how we are, let’s get the best out of ourselves, and try to help ourselves with all the toys that we have, like makeup, creams, and books.
But I’m fascinated by Beyoncé. She’s a superwoman. But she’s an alien. She is! I’m fascinated by this girl. She dances, she sings, she’s a really hard worker; it’s hours and hours of work. She takes care of herself. She’s always nice. And she’s a feminist — which we like in France. [Laughs.] She’s a strong woman.
Why do you think Americans are so enraptured with the idea of French beauty?
It's the self-confidence and to feel that you’re okay without adding more. It’s more chic. Refinement and elegance are in details, rather than opulence and showing off. But it's funny, we don’t want people to think that we take too much time doing futile or frivolous things. If you arrive with a lot of the hair and makeup, that means you wasted that time while you’re supposed to do something more interesting.
We have a tendency to try to do as many natural things as we can. I do a lot of massage and I pinch. There is a massage called pincement jacquet and they pinch your face and it’s really, really good. There is also a trick I learned as a model to move your face using the French voyelles: aoeou, which uses every muscle. "Aoeou. Aoeou." It takes a lot of muscles. The gym is good for the face as well. I mean, why would it work for the body and not for the face, as well? You need to tone the face as well.
France is an old country where we were raised with architecture and paintings and so much history behind us. You do grow up with this respect for handcrafted and beautiful things. We’re more in search of something beautiful rather than a lot of things. Instead of being trendy, which is not very interesting, you make a style and become who you are, and the projection of what you want people to see you in.
Have you heard of normcore?
What? No, what is it?
It’s this idea that everyone’s trying to dress as normal as they can. It’s kind of like a Seinfeld-style dressing.
That sounds like it’s very tiring [laughs]. Why have a concept of what you wear in life? What appeals to me is something I feel good in and that makes me happy to go on and have my day. I don’t think you should think more than that about fashion. You work and you have your family at night, and fashion is there. It’s not something so important.
What is your beauty routine like?
I always put a firm base for makeup. I like Rénergie Lift from Lancôme, which is very nourishing and very soft. I usually put a lot of mascara (Grandiose), a lot, a lot, a lot, especially on top. I don't put too much under because after a while it falls and pushes the dark circles. Usually, I use brown mascara during the day so it’s not too hard and then darker at night to make it more sexy.
I don’t put on foundation, but I put YSL Touche Éclat under the eyes and where I have blemishes or too many bags. I like to put a bit of pink rouge. I really love the Nars one, like Orgasm. It looks real or at least that’s what I want to believe.
There’s a really cute balm from Lancôme as well that’s a little shine, but it doesn’t have glitter that I really like. At night, I either put brown and bronze eye shadow to make it a bit sexy. If I don’t do eyes, I only do lips, like just mascara and red lips. A bit of my eccentricity with makeup goes into nail polish. I like orange and blues. I love to play around with colors. Wow, so eccentric.
Are you into nail art at all?
No. Oh, no. No, it doesn’t interest me whatsoever. And I don’t like it. No. I have friends that will show off different countries and stuff on their nails and I’m like, "No!"
What about for your hair?
For my hair, I don’t do anything. I wash it every morning. I get screamed at about that by my hairstylists. I touch my hair so much as I talk, that I feel dirty if I don't. I use supermarket shampoo, which I buy for the smell. I buy Elsève by L’Oréal, the orange bottle and no conditioner. Conditioner makes my hair very slick. I don’t like it. I like for them to look big and a bit messy. Conditioner makes it look too nice. And then I let them air-dry.
Do you trim your own bangs?
Yes, with kitchen scissors. Every time I let a hairdresser do it, he ****s it up. Honestly. Either I end up like Bettie Page or if not, it’s just too well-cut and it’s not me. So I have to do it myself. Sometimes I have holes right above my eyes because I only cut to see. It’s ridiculous. And on Sundays, I'll do a hair mask to balance the no conditioner, like Leonor Greyl Jasmine Flower. And at the same time I put a clay mask and look like a ghost for half an hour. My son screams in the apartment like I’m not supposed to look at him for half an hour.
What is your hangover cure if you’re not feeling well in the morning?
Before going to bed, I take aspirin and drink a lot of water. I always take off my makeup even though I’m really drunk. It really helps the hangover in the morning not to have a completely dry face. I drink some green tea usually in the morning. I put a mask on right away. But I also crave junk food in the morning. I need a burger or something when I’m hung-over.
This interview has been edited and condensed.
With the Chanel Metiers d'Arts show hitting Salzburg, Austria tomorrow night, we catch up with Chanel ambassador and all round Parisian It-girl Caroline de Maigret to discuss the power of one of France's leading luxury brands...
Text Alice Pfeiffer
Photography Sean Thomas
Styling Julia Sarr-Jamois
Hair Seb Bascle at ArtList.
Make-up William Bartel at ArtList using Chanel Christmas 2014 and Chanel Body Excellence.
Nail technician Charlene Coquard at ArtList.
Photography assistance Paul Jedwab.
Styling assistance Hisato Tasaka.
Lighting RVZ.
Model Caroline de Maigret at Next London.
Caroline wears all clothing Chanel Resort 15.
"****! Did I just spill apple sauce on the carpet?" frets Caroline de Maigret as she devours a chausson aux pommes. It's 10am in Paris, the model, muse, record producer and IT femme is comfortably tucked up on a sofa in Coco Chanel's iconic headquarters on rue Cambon. Caroline has one distinctive skill: breaking down stereotypes, while simultaneously strengthening the myth of the French woman. Today, she is not wearing a hint of make-up. Her artfully messy coiffe is covering half of her face like a teenager "stuck in an adult's body", her shirt is striped, her Air Max trainers are battered, and her jeans are her boyfriend's. "I literally need three minutes to get ready in the morning. But that took ten years of practice," she confesses.
Caroline is one of the current faces of Lancôme ("A bold choice for them," she says referring to her age, 39) and an ambassador for Chanel: "Chanel's like a second home. I've grown close to the women who work here behind the scenes, as well as the edgier muses who cherish a rock'n'roll culture, like Alice Dellal." She also recently made headlines for a book she co-wrote with her three best friends, How to be Parisian Wherever You Are, instantly establishing herself as the new face of Parisian cool - a notion which, as Caroline would confirm, is undergoing major changes today, mastering a mix of high and low. And "Caro" embodies that to a T.
Of course, her social ease hasn't sprung out of nowhere. Born in the upper class suburb of Neuilly, she is the granddaughter of Prince Michel Poniatowski, a former minister, and the daughter of Count Bertrand de Maigret, also a politician. Nevertheless, as a teenager she felt utterly disinterested in glitz, instead she chose to experiment: "I decided I was a goth, so I dyed my hair black and wore a veil over everything." She also went through a "reggae queen" phase that came complete with "chain-smoking joints". Eager to gain independence, she started modelling at the age of 18 and was shocked to discover the pressure placed on women's aesthetics. "The agency asked me to get a nose job. That's the day I realised I had a big nose. I grew up before selfie culture and had spent little time looking in the mirror. I was horrified." Needless to say she didn't go near the knife. Luckily, the arrival of new faces such as Kate Moss marked a move away from the 90s hyper-beauties such as Linda and Naomi. "Suddenly there was room for awkwardness, which gave a new place to attitude and personality," Caroline remembers, and soon she was photographed by Mario Testino, Peter Lindbergh and Terry Richardson, and walked for Chanel, Marc Jacobs and Balenciaga. Caroline went on to co-found Track Records, with producer-musician Yarol Poupaud, with whom she now shares her life.
Nevertheless, there is more to Caroline than a picture-perfect bourgeois-bohemian life. She exemplifies what Sonia Rykiel once wrote about herself and Parisian women: "The more I unveil of myself, the more the mystery around me thickens." Although Miss Maigret's life and appearances are highly mediatised and her Instagram account is, by her own admission, "shameless self-promotion" that documents her daily moves (and lunches), a cryptic je-ne-sais quoi remains. Her sudden peak to worldwide fame, her flawless relationship, her calmness with regard to her age - these are what make her stand out, and they can't simply be boiled down to adroit Parisian-ness.
Most French women don't recall Caroline's modelling days; after years of being totally off the radar, she reached a sudden hype in her late thirties, an age when models traditionally find it harder to get work. "France loves ageing icons," says Laurence Vely, a chief-editor at Vanity Fair France. "But unlike Catherine Deneuve, the country didn't grow up with Caroline; she suddenly sprung into consciousness as an older beauty a few years ago. To women here, she is and will always be a sexy almost-forty-year-old." Indeed, Caroline de Maigret's comeback occurred with a Sandro campaign she shot in 2010 with Yarol and Anton - defining her as a modern French mother. "There is a move towards accepting women who are slightly older, and that's the reason I'm working so much today," Caroline points out. And that takes both acceptance and work. "One day you look in the mirror and realise your body has changed, but that's okay. Never try to imitate youth, but rather look the best you can at any given age." Caroline sees a personal trainer "once in a while", and has opted for "bangs instead of Botox". "It's all about improving your potential and cherishing what you have," she says.
Today, she upholds a tradition of French women whose beauty starts from within, like Barbara, Françoise Sagan, Loulou de la Falaise and many other fearless heroines before her. She emanates a timeless rock'n'roll attitude, a promise of eternal youth, thrill and sex appeal," adds Laurence Vely. Caroline seems to agree: "The message from my book is the philosophy I go by: cherish and work on what's on the inside, it will show on your face. Go see an exhibition instead of painting your face. There is plenty of time for that later."
The model, music producer and best-selling author tells TINA ISAAC-GOIZÉ how she rewrote the French fashion rulebook.
Photographs by Emma Tempest
Styling by Helen Broadfoot
Caroline de Maigret opens the door of her airy apartment in scruffy, trendy So-Pi (South Pigalle). She is wearing well-loved jeans, a plaid shirt, zero makeup and bare feet. Her hair is disheveled, but her nails are neatly polished in a shade of midnight. All around her are books and music: a dozen guitars; shelf upon shelf of hardbacks; an old-fashioned stereo; rows of vinyl propped against the walls (Elvis Presley, Led Zeppelin, Aerosmith), reflecting her life as a music producer.
De Maigret’s off-duty, rock-inflected style is as apt an illustration as any of that otherwise undefinable je ne sais quoi. Her style is garçon manqué yet deeply feminine; her pedigree is evident yet she has spontaneous charm (and she can swear like a sailor). She well knows the power of an image, but she refuses to take it all too seriously. Her Instagram feed, self-deprecatingly labeled, ‘Shameless Self-Promotion Diary’, has 178k followers and counting. “Not bad for a French girl,” she laughs.
She is, of course, one of the most sought-after faces in fashion. Last season, the 39-year-old walked the runway for Chanel and Prada; the season before that, hot menswear label AMI. She recently starred in a short film for Baccarat, and has appeared in ads for Louis Vuitton and Prada. In an unprecedented move, Lancôme has just signed her not only to develop an exclusive makeup line (on-counter next spring) but to act as ambassador for a number of special projects including humanitarian initiatives.
And this year saw de Maigret add one more string to her bow: best-selling author. How to Be Parisian Wherever You Are: Love, Style and Bad Habits, co-authored by three of her best friends – author Anne Berest, screenwriter and director Audrey Diwan, and film producer Sophie Mas – is an irreverent collection of mantras and snobbisms about life, love, culture and style, which aims to debunk the ever-expanding sub-category informally known as ‘My Perfect French Life’.
Icon or not, de Maigret takes it all in her stride. “I don’t think I’m a canon of beauty,” she says. “When I walk down the street, men don’t necessarily turn and stare. I think it’s more my personality and what I do that makes me interesting or beautiful to others.”
To hear her tell it, de Maigret is not so different now from the teenager she was 20 years ago, “a tall girl with a big mouth, good at basketball, a leader of the pack,” she says. “My height was always a positive. I never looked at myself with the critical regard that girls have now. We didn’t have the same relationship with our image – we weren’t taking selfies all the time.”
Fashion was never an obsession, either, though scouts often approached her. But as an economics and political science student, de Maigret realized that modeling was her ticket to independence. Even so, the first thing her agent told her was that she’d have to change her nose. “I went home and looked at it for the first time and thought, ‘Wow, it is kind of big’,” she recalls. “[But] it seemed absurd to change my face for fashion.” She did nothing, and was immediately booked for a shoot anyway, with Mario Testino.
A need for authenticity appears to be what drives de Maigret, and it’s what she and her co-authors aimed to capture in their book. “Somewhere along the line it was decided [by other women] that a certain feminine ideal was the Parisienne,” says de Maigret. “Women everywhere were always asking us for tips on style, makeup, child-rearing – it was completely nuts. We needed to clear up the clichés.”
De Maigret was obviously raised to know all the right rules before she tossed them out and replaced them with her own witty aphorisms. But, she notes, her quotable catchphrases are just a corollary of a larger theme: graceful aging. “Once you are OK with aging, you find ways of being the best you can be,” she says. “We’ve given up on perfect. Prince Charming doesn’t exist either – we all agree on that. But you can’t live your life thinking about what you don’t have. When my man comes home, I care as much about how I look as I would if I were going out.”
She’s not keen on trends, either. “I don’t change my personality every season. There are basics in life that you know if you wear them, everything will be fine.”
De Maigret’s list includes classics (a Chanel jacket, a white shirt, a trench, an Hermès sweater) and personal pieces, like her art deco necklace from a flea market. Designer Haider Ackermann is a new favorite: “His woman is who I want to be; she is spiritual and intelligent. And the colors and materials are incredible.”
For jeans, it’s basic H&M or Levi’s. T-shirts should look like nothing, but be well made. “Acne Studios does one that slips off one shoulder, almost by accident. I love that. The kind of guy I’d want to attract is more intrigued by the impression of a stolen glimpse than full-on breasts,” she notes.
De Maigret is also harnessing her growing visibility to benefit NGO causes: next spring will see the launch of a non-profit eyewear partnership with Toms, whereby the brand will distribute a pair of glasses for every pair sold, and provide eyecare access for those in need. And, as a CARE France ambassador, with the support of Lancôme, de Maigret will focus on education and microcredit initiatives for women and girls worldwide. She’s currently preparing for a trip to Benin, West Africa, to further a finance
program there. “I have no set career plan, but I have a lot of projects. I never thought I’d write a book, but here it is. Some projects will work, others won’t. But I’m loving it,” she exclaims. “Whatever happens, I want to do things with integrity and responsibility. I am completely convinced women are the future.” How to Be Parisian...(Ebury Press) is out now.
Photographer: Damon Baker
Stylist: Marine Braunschvig
these interviews are why i love her has anyone read that book? i don't know if it will be good
French model Caroline de Maigret is the March 2015 cover star of L’Officiel Mexico, wearing Chanel on the cover. The magazine celebrates its 1st anniversary issue with a feature on French style. Photographed by Damon Baker and styled by Marine Braunschvig, the Lancome face looks très chic in designer looks from the likes of Prada, Salvatore Ferragamo and Calvin Klein Jeans.