Gisele Bundchen

[michelabella]

Vivara

blogdavivara

 

[michelabella]

C&A making of

blogvista.com.br

 

[michelabella]

Mark of lingerie of Gisele duplicates search for Hope surmountings

The potential of Gisele Bündchen to alavancar the sales appears now in franchising. The Hope, manufacturer of lingerie partner of the model in the mark that takes its name, discovered its power to also stimulate the businesses in this area.
The company saw the search for its surmountings almost to duplicate in two months, resulted, says the commercial director Carlos Eduardo Padula, of the visibility generated for the launching of the Gisele Bündchen Brazilian Intimates.
Since May --when line arrived at the store--, the number of interested parties went up of 15 for about 25 per day. In accordance with Padula, about 1% of these people finishes signing a contract.
The sales in the Day of the Boyfriends had also grown in this year --25% in the comparison with 2010, when it did not have the mark of Gisele.
“The parade [of launching] in São Paulo generated much visibility. We had until contacts of other countries.”
The Hope has 65 surmountings today, number that must grow for 115 until the end of the year.
But, according to Padula, it is not possible to raise the number of store in the same ratio of the increase of the demand, since the market of the construction already is sufficiently warm.



STRATEGY
The Brazilian Intimates --that it must invoice about R$ 30 million per year-- it is the first proper mark of Gisele that takes its name.
It still is the girl-propaganda of the Hope since 2010, what she made the invoicing of the company to grow 40%.
Taken over on a contract basis others of success of the most paid model of the world, according to “Forbes”, include a line of sandals of the Grendene --responsible for 63% of the exportations of the mark-- e a partnership with store C&A, in contract esteem in about R$ 3 million.
For Andres Torretta, partner Da Ponte Strategy, the lines of products also are strategical for Gisele.
“As girl-propaganda, it gains cachê. With these products, it has participation in sales. It becomes entrepreneur”, affirms.

folha.uol.com.br via giseledaily

 

[dreamss]

^Go Gisele!
Posted via Mobile Device

 

[yesitsdagny]

thanks for the scans Leonardo. Her Vogue Brazil ed is beyond amazing!!

And I'm a bit late but HAPPY BIRTHDAY BEAUTIFUL GISELE!!!

 

[AlwaysNicky]

Gisele is alway a star

 

[Leonardo]

Vogue Brazil - July 2011

Editorial: "Flor da Pele"
Ph.: Jacques Dequeker

Scanned by me

 

[Leonardo]

Editorial: "Linhas do Tempo"
Ph.: Patrick Demarchelier

Scanned by me





same source

 

[CommanderTMugler]

It's so refreshing to see her with her hair pulled back, she looks lovely.

 

[Anet]

Great Editorials!

 

[michelabella]

1 more C&A
http://ow.ly/i/eEZW

(cea_brasil)

 

[0oYCRo0]

I LOVE that picture in post #361. Her eyes look so dreamy and her face looked so beautiful.

 

[michelabella]

Hope making of

giselefan.org

 

[michelabella]

A cute story from a makeup artist on a Gisele shoot I found, was new to me.


Gisele with red lipstick!
Written By: Brigitte on October 5, 2009
This is a gorgeous story I did with my favorite model of all times. Gisele had gathered a team of people she has known for a long time and who are as much her friends as co-workers: Nino Munoz, the great photographer, Katie Mossman, the hottest stylist going, the famously fabulous Harry Josh and yours truly.
Considering that it felt more like we were playing around rather than working, the amount of beautiful pictures we produced that day is astonishing. This concept was based on the very graphic elements of the black clothes and the crazy shoes. Katy was obsessed with the idea of red lips, which I loved. Gisele was game, so we went to town with the whole look.

With a concept that strong, one has to avoid piling on the visual components. If you want the look to stay chic, restraint is key. A common mistake made by new makeup artists is to get over-zealous and go overboard, so it starts looking like a makeup school project.

Sometimes it’s what you don’t do that makes a look work. I chose to do a clean pale face with red lips as the graphic element. The eyes got a bit of definition with a muted copper eye shadow, right in the crease line. I added a little mascara (no curl, though) and shaped the eyebrows with a light gold/taupe powder. The cheeks were defined with a contour along the hollow below the cheekbone with a light taupe-ish brown powder. And then the lips were coated with a bright fire engine red lipstick.

Voilà!
http://fashionfortheface.com/?p=148

 

[michelabella]

Latino Business Review July 2011
giselefans

 

[michelabella]

Dolce and Gabbana S/S 2001 HQs

bellazon

 

[michelabella]

Calvin Klein S/S 2001 HQs

same

 

[michelabella]

Oscar de la Renta S/S 2001 HQs


Michael Kors S/S 2001 HQs


Missoni S/S 2001

same

 

[michelabella]

Versus S/S 2001 HQs


Anna Sui S/S 2001 HQs

same

 

[michelabella]

Marni S/S 2001 HQs

same