^ Yes, that has been part of the 'genius' of
The Apprentice, featuring products and companies (and his buddies) as part of the tasks...(for a healthy fee, of course...)
The latest on this casino debacle...

My favorite side story: The bondholders said they have the right to keep the Trump name on the casinos for 10 years; Trump said no you can't and Beal's lawyer said "It doesn't matter- who needs him!!"
Andy Beal to Donald Trump: You’re Fired!
December 3rd, 2009 -Hand over the keys? More like hand over your chips, Mr. Trump. Andy Beal, head of Beal Bank, called the Donald’s bluff as he feigned interest last week in a joint venture with Beal to buy Trump Entertainment Resorts, the parent company of the troubled Atlantic City casinos Trump Taj Mahal, Trump Plaza and Trump Marina. After filing for bankruptcy protection for the third time in his overstated real estate career, Trump and daughter/business partner
Ivanka withdrew their position.
That leaves Beal Bank, who lent the company $486 million dollars and was the most senior and secured lender, in a position to essentially convert the debt into a majority equity stake. Beal, who is already famous as both a banker, and a poker player is combining his business savvy with his competitive passion to take a major stake in the ailing Atlantic City casino market.
“After Mr. Trump’s announcement, Beal Bank re-evaluated the posture of these cases, with a focus on maximizing its recovery, minimizing the litigation associated with the plan confirmation process and properly recognizing the stated interests of other stakeholders,” Beal Bank’s attorneys said in a court filing. “Simply, Beal Bank has offered to completely equitize its debt, which will permit the debtors to exit Chapter 11 debt-free.”
A hearing is set for today with a New Jersey bankruptcy judge.
Beal has made his $4.5 billion dollar fortune largely on betting on distressed assets when everyone else in the marketplace was shying away from them. Atlantic City’s gaming industry has cratered because of the recession and pressure from neighboring states. Delaware and Pennsylvania have plans to offer table games in addition to slot machines. Clearly, Beal is making a huge bet that Atlantic City’s casinos will rebound.