Because she’s everywhere on the news. You cast models based on relevancy in order to achieve brand exposure.
Surprisingly Hailey doesn't look out of place here. I liked all her shots on the Miu Miu website. But my fave is the one with Adut where the glove is reflected in her sunglasses - stunning!
Katie Grand and her stunt casting will never not be annoying, but I actually quite like this campaign in print, particularly when compared to the dumpster fire Prada ad. I think that last shot of Hailey and Adut in #16 is beautiful!