MILAN —
Fendi is lifting the veil on the future of
Silvia Venturini Fendi — but is keeping mum about the new creative direction of the brand.
The Rome-based luxury company said that Venturini
Fendi will take on the role of honorary president, effective Wednesday, stepping down from the creative direction of the brand. This confirms ongoing speculation that, after the
exit of Kim Jones from his role as artistic director of haute couture, ready-to-wear and fur collections for women in October last year, more changes could be taking place at the brand.
Venturini Fendi represents the third generation of the Fendi family. From 1992 until 2019, she seconded Karl Lagerfeld in the artistic direction and since 1994 she has been responsible for the accessories and menswear lines. During the centenary of the house this year, she was also tasked with the design of the women’s collections after Jones departed.
“These have been truly exciting years, a journey I have walked also in the name of my grandmother Adele, my mother Anna, and her sisters,” said Venturini Fendi. “My heart turns to Karl, an extraordinary master who granted me the honor of working by his side, teaching me the art of sharing, a defining quality in my family’s history of women, while guiding me to nurture and protect my own creative vision so that I could then fly on my own. What a wonderful journey it has been, not only creatively but also from a human perspective: first through my bond with Karl Lagerfeld, then with Kim Jones and last but not least with my fantastic team, which over the years has become part of my family.”
In her new capacity, she will focus on supporting the brand’s heritage, craftsmanship and the world of Fendi Casa — also a longtime focus for the designer.
“Since 1992, Silvia has greatly contributed to shape Fendi’s creative direction and has been pivotal to the brand’s international success,” said Ramon Ros, chairman and chief executive officer of Fendi. “Her vision has guided Fendi from its Roman artisanal roots into the future, culminating in the celebration of the house’s 100-year anniversary. I am thrilled to see the new projects that Silvia will lead in her new position, contributing not only to Fendi’s legacy and values but the world of design and craftsmanship around the world.”
A new creative organization for Fendi will be revealed in due time, the company said Monday.
Milan-based sources indicated that former
Marni creative director Francesco Risso could be in the running for the position. It is understood there also have been ongoing discussions with Maria Grazia Chiuri, who left her role as artistic director of women’s collections at Dior in May, and with Willy Chavarria, who launched his namesake line in 2015.
Chiuri worked at Fendi before her tenure at Valentino and is said to be on friendly terms with Venturini Fendi, who attended Chiuri’s swan song show in May parading Dior’s cruise 2026 collection.
Venturini Fendi’s last collection was shown in Milan last week for spring 2026, a colorful, crafty and fun ready-to-wear lineup and new highly embellished versions of some of the most successful accessories for the brand, including the Baguette and the Peekaboo.
Fendi has also seen changes at the C-suite level, with Ramon Ros joining as new CEO on July 1. He was previously president and CEO of
Louis Vuitton, Mainland China, and succeeded Pierre-Emmanuel Angeloglou, who in April became deputy CEO of Christian Dior Couture.