Vanity Fair April 2025 : Gwyneth Paltrow by Ned Rogers

I mean, can’t deny it, she looks amazing. Also not someone I’d be expecting to see on covers these days either. For me she’s always photographed really well and done some beautiful editorials, it just got very commonplace to see her on covers for a while.
 
I love it because I love Gwyneth but it also looks like it should be a supplement? I felt the same about March's cover. With a few exceptions, VF as of late has no throughline when it comes to covers, no visual identity. Take away the masthead and I'd never know this was a Vanity Fair cover.
 
I prefer Sharon Stone in Basic Instinct if that was the inspiration behind this.
 
I'm fine with this. VF using established stars/celebs is where they should be.
 
I love it because I love Gwyneth but it also looks like it should be a supplement? I felt the same about March's cover. With a few exceptions, VF as of late has no throughline when it comes to covers, no visual identity. Take away the masthead and I'd never know this was a Vanity Fair cover.
I don't know, I'd argue that VF does have a visual identity... not a strong one, but I think I'd recognize this as VF without the masthead. What else would you think this was Vogue?! Harper's Bazaar?! Elle?! :lol:
 
Like last month's cover story with Millie Bobbie Brown, I welcome any sign of a return to glamour, or at least, a mood of some sort. Anything's better than people standing around in a blank studio.

But I've said before, leave it long enough and magazines forget how to do it.

When you're going for glamour, whatever you're doing needs to flatter the person. It needs to make them a more glorious version of themselves - and this shoot feels like the surroundings do most of that work. Gwyneth might look good - but that house looks even better.

I'll take what I can get, but I look at that cover shot and I'm deeply appreciating that red carpet - and a Hollywood legend shouldn't have to compete for attention with carpet on the stairs.
 

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