I think the key to the cover is the initial discordant reaction.
It's clearly styled with 80's signifiers. Just look at those earings! But it has a deathly feel. It's also finished/unfinished looking like student work: no commercial retoucher would leave eyes that badly overdone, skintones that unfinished, post-processing quite that fried. So there's irony. It's not of a conventional commercial aesthetic. It's rough edged.
To those who felt it not very Italian Vogue. OK it's not Amercian Vogue, nor probbaly any other, but Italian Vogue - well it is - therein lies your answer.
In winter one perhaps should speak of death. Of trends. It is the season when one of nature's cycles dies. Recall Lee's bonfire of show props; his funereal pire - yet, with the tarot, a new beginning in death, a recycling.
For we've already seen the 80s revisit's demise, eased out for a nature ravaged, minimal, avante-garde SS10. The shoulder now a found object for Rei's collage. Miuccha rough sheering the business suit for other uses. The banker a disgraced form. V&R taking a chainsaw to Carrollian prom dresses. The bonfire of all that 80's conspicuous consumption and financial markets worship. The preppy city whizz-girl shot down in her own Flaming Ferrari. Everything overcooked, ablaze. Again. Margaret Thatcher as Guy Fawkes. Perhaps.
So the style foretells the death fate of the trend to which it speaks. It's fin-de-decade.
Just a few thoughts