ohhh good topic!
I don't know about new...but I suppose good old chanel has one of the most lasting concepts...clothes that are about beauty and luxury. Then at the other end of the spectrum theres the Marc Jacobs sentament which really revolutionized the way fashion was approached...Street fashion and stylized throw aways...
I really like some of the demi-couture small houses that are kind of bringing couture back from the dead, but making it a bit more wearable...
I always love the way that Louis Vuitton, Prada and Balenciaga interpret the concept of their collections on their ads... maybe it's fair to say most of the credit goes to Meisel and his team.
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