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Discussion in 'Ad Campaigns' started by zzzyao76, Aug 14, 2018.
US Vogue September 2018 Digital Edition
Where is the opulence?!? Where is the decadence?!?
I'm resigned to Black Opium being the story of an It Girl out at night, always with short hair - because that's how you show she's modern - but she's entirely sober, because her drug of choice is just perfume.
lol, no word for this mess
Who is she?
I love this. She is so pretty and I love big cities.
Lenny Kravitz daughter, she's an actress and occasional model.
Wow ground breaking casting
Much better than the Kardashians or The Hadids
Zoe must now be a general spokesmodel for YSL, because I've just seen her in a promo for their new "All Hours" range of foundations. Source: promotional email sent by boots.com.
It's better than Edie's.
She starred in Big Little Lies. That's where I know her from. Her performance at the end of the season one really made her stand out.
I thought YSL cosmetics is a separate brand, or under different management? Just odd to see Zoe crossover.
Anyway, the shots are hideous. Short hair doesn't suit her, and her 'modelling' relies too much on trying to be cool. That's something Alexa have over these wannabe it-girls. She just naturally exudes coolness. She doesn't resort to pigeon-toe poses or modelling 101 chin lifts.
Safe boring commercial taste. Anyone remember the epic ad with naked Sophie Dahl?
Edie's campaign was a lot better because she actually fits the brand aesthetic.
Black Opium Eau de Parfum Intense
Marie Claire Italia January 2019 Digital Edition via pressreader.com
So they've changed Edie for this?