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exclusives generally mean more money. and so the girl is generally seen as more wanted and in demand if someone is willing to pay for someone to do their show and no one elses.
think prada and CK. their exclusives mean girls are in huge demand everywhere. everyone wants them because they cant have them.
and i think she is a more autumn/winter look. her amazing skin, might just not work as well for spring/ summer colours and styles
That would be great!maybe they'll use her again for the ad campaign.