I like these a lot too: especially the lighting and overall mood. I'm still not entirely sold on the season's collection, but these ads move it closer to something I can appreciate. I have a few thoughts on "the story" behind the photos, but I'm still sorting it out. Maybe some of this makes sense. I don't know the names of the models, but the pics are different enough to keep things clear.
I'm definitely getting the supernatural vibe that others mentioned. On first glance I was thinking "The Shining" and "The Others", but the second photo also brings to mind some newer horror movies where the possessed people are sort of shaken around. Maybe that was in "The Ring". It's also reminding me of a Chris Cunningham-esque vibe. Specifically the stuff he did with Aphex Twin and Portishead.
Are these supposed to be seen together in magazines? Like, a two page spread? If so, maybe the second girl is having a terrified reaction to seeing the first-- sort of like that creepy picture at the end of "The Shining" when you see Jack with the people from the twenties. It may be reading too much into it, but the first girl's picture has nothing that seems "modern", but the second keeps the old decor, but adds in computers and such. Maybe she's seeing her living or dead friend in a photo before their time.
There's also the idea of possession or maybe just models being positioned and twirled around like marionettes at the will of the photographer. But then again, they may have just wanted to show off the shoes.
I'm definitely getting the supernatural vibe that others mentioned. On first glance I was thinking "The Shining" and "The Others", but the second photo also brings to mind some newer horror movies where the possessed people are sort of shaken around. Maybe that was in "The Ring". It's also reminding me of a Chris Cunningham-esque vibe. Specifically the stuff he did with Aphex Twin and Portishead.
Are these supposed to be seen together in magazines? Like, a two page spread? If so, maybe the second girl is having a terrified reaction to seeing the first-- sort of like that creepy picture at the end of "The Shining" when you see Jack with the people from the twenties. It may be reading too much into it, but the first girl's picture has nothing that seems "modern", but the second keeps the old decor, but adds in computers and such. Maybe she's seeing her living or dead friend in a photo before their time.
There's also the idea of possession or maybe just models being positioned and twirled around like marionettes at the will of the photographer. But then again, they may have just wanted to show off the shoes.