Chanel - The All-Things Chanel Thread

Lily and Lana both made great music, had genuine personal style and were an actual influence on the way girls dressed in their respective breakout eras, and also wear Chanel with a sense of humour- they're far more suitable Chanel ambassadors than some other celebrities Karl hired to front campaigns.

I mean, there are reports of Chanel staff complaining that one of those other celebrities was too downmarket (in Emily in Paris terms I think we would say ringarde) to represent the brand. I don't see that happening for Lana because while she did embrace the look of downmarket, there's still a sense of irony to it.
 
I never have an opinion on celebs for fashion brands cause I could not care less and it’s pure strategy, but I could have never imagined Lana for Chanel tbh.

It’s very Gen Z I think. Maybe that’s why? I actually don’t have anything at all against her and like some of her music, but it’s very weird.
 
Lana would be a good ambassador. Millennials give her a lot of grace, and Gen Z is obsessed with her now. But I guess it all depends on how the new Creative Director will lead, because fortunately and unfortunately, the Chanel girl can be a lot of things.
 
Lana would be a good ambassador. Millennials give her a lot of grace, and Gen Z is obsessed with her now. But I guess it all depends on how the new Creative Director will lead, because fortunately and unfortunately, the Chanel girl can be a lot of things.
Can it? Gen Z by now is not supposed to have the wealth to wear Chanel RTW yet ("Fashion"...not accessories but RTW and Couture). And their taste, while spending parents' money, is very different from the mature working women and mothers. Chanel got into this situation, IMHO, from catering too much into demand from GenZ who love to wear logo tshirts. It's like a sugar high...while revenue enjoyed such a boost, the brand was tarnished somewhat, to the detriment of its long term prestige and success.
So, before they hire a permanent CD, are they willing to dig in and invest more into the GenZ market?
 
genZ other than the popular youtubers are usualy quite broke.... so not exactly the best market. its like having kpop stars as brand ambassadors without getting the sales results they hoped long-term.
 
Can it? Gen Z by now is not supposed to have the wealth to wear Chanel RTW yet ("Fashion"...not accessories but RTW and Couture). And their taste, while spending parents' money, is very different from the mature working women and mothers. Chanel got into this situation, IMHO, from catering too much into demand from GenZ who love to wear logo tshirts. It's like a sugar high...while revenue enjoyed such a boost, the brand was tarnished somewhat, to the detriment of its long term prestige and success.
So, before they hire a permanent CD, are they willing to dig in and invest more into the GenZ market?

You don't need all of Gen Z to buy it, just the wealthy part will be enough. Chanel can and should still be aspirational to every demographic because it's that kind of house, you know? At least is my opinion
 
The Chanel Cruise 2026 collection will be presented in Lake Como on April 29, 2025:

 
I am trying to figure out what CHANEL haute couture collection this CHANEL pattern is from? Could the TFS sleuths please help me identify it? Thnx

IMG_6543.jpeg
 
I may go against the grain but I think that there’s an unecessary, unwanted and unhealthy attention gave to this woman.

She doesn’t have that much interesting things to say and it’s understandable because she overseas a whole multi-billion company and speaking in depth of activities that matters to people.

For me, beyond coming from Unilever, being a WOC, I think her position is interesting as the company is going to be in a transitional phase and I’m not talking in terms of CD only.

The figure of the CEO has been very important in fashion but I don’t think she has the same role. Chanel has president for every division and I think the structure is slightly similar at Hermes even though the owners are also running the company from a creative and business POV (Pierre Alexis Dumas is the CD of Hermes).

I just find her interviews uninteresting beyond her personal story because it’s just corporate communication with words that doesn’t really mean anything in the grand scheme of things.
 
I may go against the grain but I think that there’s an unecessary, unwanted and unhealthy attention gave to this woman.

She doesn’t have that much interesting things to say and it’s understandable because she overseas a whole multi-billion company and speaking in depth of activities that matters to people.

For me, beyond coming from Unilever, being a WOC, I think her position is interesting as the company is going to be in a transitional phase and I’m not talking in terms of CD only.

The figure of the CEO has been very important in fashion but I don’t think she has the same role. Chanel has president for every division and I think the structure is slightly similar at Hermes even though the owners are also running the company from a creative and business POV (Pierre Alexis Dumas is the CD of Hermes).

I just find her interviews uninteresting beyond her personal story because it’s just corporate communication with words that doesn’t really mean anything in the grand scheme of things.
I completely agree, and I see more and more frankly very boring fashion ceos platformed. These people however important they may be detract from the quality and creativity of the message of the brand. It’s a PR blunder. With Hermes you at least have some discretion.
 
I completely agree, and I see more and more frankly very boring fashion ceos platformed. These people however important they may be detract from the quality and creativity of the message of the brand. It’s a PR blunder. With Hermes you at least have some discretion.
I think at Hermes they have less scrutiny. Alexis Dumas and more than him, Pierre Alexis Dumas, are talking. But when you get PAD, you get someone who is part of the executive committee and the CD of the house. So, you can « sense » something out of what he is saying. It’s not like Nadege, Véronique or even Pierre are talking.

For me, a business person needs to talk about numbers, strategy and things like that and it needs to be pragmatic.

The problem with Chanel Is that it’s a family owned, private company so they can’t say that much, they don’t have to post their number and they can’t really discuss the strategy.

Karl did the job. Arie Kopelman, Maureen Chiquet and even Pavlovksy didn’t speak that much.
Nair is not yet totally into the spirit of the company to speak. She is not living in Paris, she is probably not going to be decisive in the choice of the designer and she won’t address the issues (particularly in production and supply).

That’s why I love the assemblés générales because that is probably the only relevant moment of « spotlight » for the executives.
 

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