Diane von Furstenberg S/S 08 & F/W 08.09 : Natalia Vodianova by François-Marie Banier

[MissMagAddict]

Source | WWD | January 23, 2008

Banier photographed Vodianova on the Paris streets on a rainy day, and in a studio in New York. There was no fashion stylist to pick the clothes, hair stylist to prep the hair or make-up artist — just the model herself, Banier and Lipman were present on the shoot. Vodianova had been to von Furstenberg's Meatpacking District flagship two weeks earlier to make her own wardrobe picks for the shoot.

"We went outside, and just walked around and talked," Vodianova recalled of the day and a half in Paris. "François-Marie would take pictures of me and, sometimes, he saw something special, he would...say, 'Don't move.' Then he would take the picture."

The photos portray Vodianova in powerful black-and-white photographs, with Banier adding dashes of color and his free thoughts in his signature handwriting. The images don't hawk a certain dress, but convey the spirit of the fashion house and its charismatic founder.

 

[jssy4eva]

hmmmm...interesting.

 

[alix*]

I love the style of the ad, very interesting!

 

[MulletProof]

I love this
and the fact that she pretty much got to be her own stylist makes this extra interesting for me..

thank you, MMA!.

 

[Vkid123]

I love these! So far soo good!

 

[TomFordforGucci]

Hmm, I find these interesting as well.
They obviously don't look like any of the other campaigns out.
I wish they would've focused more on the ensembles, but I still manage to like it

 

[Ella Petrovsky]

Its so odd yet intriguing!

 

[Starry]

This is really very interesting campaign.
I love the second one, Natalia is

 

[adorefaith]

interesting indeed . . i love these too . .
like mullet, i love the idea of her choosing her outfits . .

i also really like the concept of roaming the streets and snapping pics as the mood takes you !
they are very unique

 

[Faith Akiyama]

Oh my! Sensational

 

[unipine]

very cool and different. i think the story behind these ads makes me like them even more.

 

[sylen]

I love the color!!!!

 

[Sabrina]

I am not sure how Natalia fits the brand... I realize she's a super-rich mother of three, but she still has that Lolita sexuality. I am not sure who would embody the brand, Maryna Lynchuk maybe.

 

[god_save_hedi]

lovely. waiting for hq pics

 

[mikel]

I don'tlike the concept. It doens't fit with DFV imo. A waste of Natalia.

 

[Sabrina]

I agree. You can't really see the clothes either. I'd much rather see Natalia pulling off different "roles" (mother & wife - maybe with Justin and the kids; charity organizer; and a glamorous star) while wearing DVF dresses.

 

[hfgl]

Wo,i expeected something tooootally different!

 

[hfgl]

no please no!She's done enough eds with them!

 

[Sabrina]

I'd rather go with a predictable and sappy concept that shows off the collection, then an artsy ad that doesn't really focus on the clothes. It's not the right approach for re-launching a campaign after many years of nothing......

 

[Miss Dalloway]

I really like the second image.