Diesel.

[miss6o]

i dont think you can really compare diesel and dior. the clientele is quite different. i dont think the kids who mainly wear diesel could pay something like 500 dollars for dior jeans.

 

[Lena]

For the Diesel fanclub out there, boss Renzo Rosso, has a new book out next month

the cover..

Those looking for insight into Diesel and what makes its chief executive officer, Renzo Rosso, tick will find it in "Fifty," his new coffee table book.

Rosso stressed that he never intended the book — marking his 50th birthday this year — to be a self-celebration. Rosso views it as a collection of the different parts that make up the Diesel world, including family and friends, his wine, his Pelican hotel in Miami Beach, his soccer team, his private plane and his 1929 boat, Lady May.

"The book is about my lifestyle, but also about creativity," said Rosso, who released a similar book 10 years earlier, titled "Forty," naturally. "It's a history of Diesel, of what we are doing now and a glimpse into the future, but all is filtered through my own memories, hopes and dreams."

The 200-plus-page book covers Diesel's most outstanding advertising campaigns, shows a range of different product offerings, questions the meaning of success and includes contributions by Vogue Italia's Franca Sozzani, Interview's Ingrid Sichy, Vivienne Westwood, Martin Margiela, DSquared's Dean and Dan Caten, Sir Paul Smith and Vogue France's Carine Roitfeld, among others.

"These are friends who are really close to me," said Rosso.

There are also "face-to-face conversations" with the Dalai Lama and Bono, i-D magazine founding editor Terry Jones and Kevin Roberts, worldwide ceo of Saatchi & Saatchi.

Written with British journalist and writer Mark Tungate, Rosso worked on the book for a year, translating it into Italian twice.

"I stressed about every single word, always looking for the best, most appropriate one," he said, praising Tungate as a writer who "perfectly reflects my own thoughts."

The book will be available at selected bookstores in the U.S. and Japan next month, retailing at $150. It will be introduced in Europe and on Diesel's Web site at the end of the month. Diesel plans to publish around 8,000 copies. Enclosed with the book is a DVD with coverage of fashion shows and a selection of Diesel's visual work.

from wwd

 

[Amo_Armani]

I like Diesel, but I hate most of the generic items. I personally have a problem spending money on something that I'm going to see other people wear. The Diesel Denim Gallery in NYC as well as Relic in Boston (formerly the Diesel store owned by Riccardi) carry exclusive washes and cuts. Some DDG's are at or above Dior Homme price levels, but the chances of me encountering one of the 200 other people with them are quite slim. Aside from the "rare" jeans, Diesel has exceptionally reasonable prices making it difficult to turn down a tee shirt here and there.

 

[Begon]

I love their jeans, but the other things.... I dunno I see too many people wearing it, I don't lke it.

 

[Strut]

I like Diesel, but I hate most of the generic items. I personally have a problem spending money on something that I'm going to see other people wear. The Diesel Denim Gallery in NYC as well as Relic in Boston (formerly the Diesel store owned by Riccardi) carry exclusive washes and cuts. Some DDG's are at or above Dior Homme price levels, but the chances of me encountering one of the 200 other people with them are quite slim. Aside from the "rare" jeans, Diesel has exceptionally reasonable prices making it difficult to turn down a tee shirt here and there.

I completely agree. There's no doubt the more mainstream line attracts the younger crowd but the more exclusive pieces are for the more "fashionable". I can see why some people dislike the brand but it's really about personal taste. I happen to love some of Diesel's ads as well

 

[seahorse]

I love Diesel, great jeans.

 

[skip-her]

Older Diesel stuff was really good.Now it's boring and over priced.

 

[doo888]

Diesel isn't a 'designer' brand in my books, and thus, shouldn't have the quality of its products compared to high end designer houses.

For what it's worth though, for an upmarket high street brand, the quality is very, very good. I recently visited a Diesel store and had a good look at most of the pieces on display (namely outerwear), and the build quality is excellent. What other brand of Diesel's 'level'/target market uses Lampo zippers?

I admit it does vary, for all the Italian made jackets and jeans (IMO also the best for such a price level in terms of denim/cotton quality, cut and variety of washes), there are the cheaper t-shirts made elsewhere, but on the whole, i'm extremely pleased with what/where Diesel is right now.

I don't buy their clothes any more but it brings back memories from when i used to buy into the brand as a teenager aged 15/16

 

[kimberly]

It's original and precise at the same time.

 

[djflame]

Diesel jackets aren't shabby, althought for the same price point I prefer G-Star.

The Diesel Denim Gallery is pretty cool to visit too, as they have many interesting ways of treating jeans displayed

 

[primrose_sg]

And half the worlds designer shades are made by Safilo, the other by half Luxottica.

http://www.safilo.com/home.php?v=inter
http://www.luxottica.com/english/profilo_aziendale/index_portafogliomarchi.html

Most of the designer shades are made by Safilo & Luxottica, and the rest are De Rigo and Marcolin.

 

[warm_milo]

I saw these Diesel jeans marked down from $399 (I think...) to $100 today. I was planning to go back tomorrow and buy them, but after I've read this thread, maybe I should buy something else.

 

[Retro]

Do diesel jeans run big or small or are they pretty standard?

 

[markie]

Diesel has gone down hill the last couple years but I'd still consider myself a minor-fan. They have some cute stuff every now and then and are quite affordable... I like their accessories more often than the clothes, though. I think their jeans are okay but yes, quite overpriced.

 

[Uchina]

The best jeans I ever tried on, in my opinion. I'm a loud, proud, Diesel fan.

 

[Tourni]

Too 'rough' for me.

 

[JureP]

if you ask me, its only H&M for reach kids...

 

[PussyLee]

I love their jeans. I love how they fit. They're just different from the rest that I have. I'm a denim addict. I have, True Religion, 575, Citizens of Humanity, Chip & Pepper, 7 jeans, Earnest Sewn, Rock & Republic, Antik etc.......

Believe me folks, Diesel has the best Fit!!! don't believ the haters here, I got 15 pairs of diesel, I love their Zathan the best.

 

[ghetto-funk]

gotta say diesel used to have some good stuff out but i have to agree with the majority and say the designs are getting repetitive, and no longer daring.

but it seems a lot of people hate because they feel they have to.

 

[unplugged66]

I absolutley love Diesel. 90% of my wardrobe is all Diesel. I like the way their t-shirts fit as well as their jeans. I'm a huge fan of Diesel as I have been for many years now. Price wise I think it isn't too bad, it is reasonable.