Is Downton Abbey Sparking a Trend for Early 20th Century Fashion?

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The Downton effect: TV show sparks a craze for corsets, capes, cloche hats and cravats


By Lauren Paxman (dailymail.co.uk)

They say every trend comes back into fashion eventually - even crazes that were pretty dodgy the first time around like Eighties-style shoulder pads.
Some trends just take a little longer than others to make it back into the mainstream... as is the case with glamorous early 20th Century-style fashion which is having a revival thanks to hugely popular TV show Downton Abbey.
The series - which is regularly watched by around 10 million viewers - follows the aristocratic Crawley family and their servants at the start of the First World War.

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En vogue: Sales of Downton Abbey inspired elbow-length gloves, as seen on Laura Carmichael, Michelle Dockery and Jessica Brown Findlay have soared by 584 per cent

The show is the most successful British period drama since Brideshead Revisited.


It's not the elaborate dresses that Michelle Dockery, Laura Carmichael and Jessica Brown wear in the show that we're after though, it is the easier to replicate accessories.
Sales of fur capes which were first en vogue nearly a century ago have risen by 220 per cent at High Street store chain Debenhams.

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Elaborate fashion: The sisters wear beautifully textured dresses with loveley accessories

The number of elbow-length gloves sold has soared by 584 per cent.

Meanwhile, the sales of sequin capelets - a short cape worn over the shoulder have more than doubled.
Marks & Spencer has also noticed the craze.
Demand for corsets, pearl earrings and cloche hats has rocketed. Victorian-style boots are back in too, with the chain selling a pair of the shoes every 10 minutes.

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Hats are in: Cloche hats are having a revival thanks to the series. Sales are up at M&S



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In on the act: Men are feeling inspired too. Sales of Hugh Bonneville-style cravats are up 28 per cent

TOP FIVE 'ARISTOCRATIC CHIC' ITEMS AND THE CHARACTERS BEHIND THEIR POPULARITY

  1. Elbow length gloves, inspired by Edith Crawley
  2. Pearls, inspired by Mary Crawley
  3. Fur capes, inspired by Cora, Countess of Grantham
  4. Cravats, inspired by Robert, Earl of Grantham
  5. Hair jewels, inspired by Lavinia Swire

It's not just women who have fallen for old-school glamour, though, men are also feeling inspired.

Sales of cravats are up 28 per cent at Debenhams and waistcoats, the must-have for all Downton men have also seen a sales spike of 21 per cent.
M&S has seen sales of men’s British fabric tweed blazers rise by more than 750 per cent on some styles.

Tony O’Connor, Head of Menswear Design at M&S said of the trend: ‘British Heritage is firmly back in fashion, and with popular British film, such as the King’s Speech and Tinker, Tailor, Soldier, Spy and current dramas such as Downton Abbey growing in popularity, men are confidently wearing classic British Heritage styles’

Debenhams spokesman Carie Barkhuizen said: 'The feminine glamour captured by the Crawley women in Downton Abbey has had a marked effect on what women are looking to buy this autumn.

'Aristocratic chic is back!

'And since this is a look that can be achieved by a few choice accessories, it doesn't require aristocratic wealth of Downton proportions to achieve.'
 
Some of the dresses Mary and Sybil wear on the show remind me a bit of Antonio Marras, who's had that influence for years. :heart:

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[stylebistro]

Excuse the bombarding!

It'd be interesting to see where this goes, at first I was thinking, please, don't make up another TV show to be so influential!, but then the 50s silhouettes seen on shows have clearly derived out of the enthusiasm of shows like Mad Men, so perhaps.. I certainly would not complain at all, I ADORE early 20th Century fashion, and we actually just saw a lot of designers go for the flapper cuts so I would not be surprised.

In the first season of Downton Abbey (1911-12?), you can see Sybil exploring with the first flapper shapes that would take force after the war so I think, fashion-wise, the show will get a lot more exciting in the upcoming episodes (when the war comes to an end) and next season.
 
Downton's in 1918 now so really heading into the 20's. That combined with Upstairs Downstairs, Boardwalk Empire and then with Gatsby on the way too is only going to perpetuate the trend one would think.
 
I'm not surprised at all that Downton's fashion is sparking a trend for early 20th century garments. Besides watching the show for the story-lines my main reason is for the costumes! They are truly glorious. And I welcome a change in fashion like this, it would be nice to see designers/high street to be influenced in something else for a change. It kinda reminds me of when Marie Antoinette came out because so many designers put out collections based off of the sugary confection that is Sofia Coppola's film.
 
Maybe it's all connected to the economic downturn, the idea that we all want to get some of that glamour to cheer us up.It all seems to be little things, gloves, shoes, capes. Don't they say that during a recession that sales of red lipstick go through the roof because it's cheap and glam?

Mad Men's obvious effect aside, I seem to remember when Alexander and Troy came out there was a lean towards all things Grecian for a little while. I think it's great, I tend to get influenced by watching too many movies and tv shows anyway and because I get the opportunity to get into wardrobe depts I get loads of ideas.
 
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Hum .. is it me or does it seem that the ladies on that show wear clothes from quite a broad range of decades (hand-me-downs from their mothers, perhaps?).

I mean it is the Belle epoque and I can see the Poiret silhouette and everything ... but it seems a bit forced to me, dont you think? Seems "off".

And about this as a trend .. love it. Never heard of the show, but love it!
 
i'm hoping more that The Great Gatsby will become a RAGING success...

a little bit of 1920s never hurt
 
Hum .. is it me or does it seem that the ladies on that show wear clothes from quite a broad range of decades (hand-me-downs from their mothers, perhaps?).
Marras certainly travels from the late 19th century to the 1940s, even 60s sometimes and blends it all together with an emphasis on certain decades (often early 20th century), so the traces are a result of that, and it is meant to look like they're clothes perhaps found in your grandma's closet.. he often refers to that in his mood boards, rescuing and regaining appreciation for old gems. Unlike those behind Downton Abbey's wardrobes, he's not creating costumes, and unlike Elie Saab, he's not an advocate of luxurious dressing, but the influences are intact.
 
Marras certainly travels from the late 19th century to the 1940s, even 60s sometimes and blends it all together with an emphasis on certain decades (often early 20th century), so the traces are a result of that, and it is meant to look like they're clothes perhaps found in your grandma's closet.. he often refers to that in his mood boards, rescuing and regaining appreciation for old gems. Unlike those behind Downton Abbey's wardrobes, he's not creating costumes, and unlike Elie Saab, he's not an advocate of luxurious dressing, but the influences are intact.

I was talking about "the ladies on that show" .. not Marras.

:unsure:
 
Oops, they're all ladies in a show!, and Marras certainly likes his hand-me-downs so I immediately thought you were referring to that. Pardon moi!. And yeah, I have discovered though, that the clothes on the show often photograph quite cheaply, I'm almost disappointed, because they look gorgeous in motion.
 
Hum .. is it me or does it seem that the ladies on that show wear clothes from quite a broad range of decades (hand-me-downs from their mothers, perhaps?).
Actually from what I understand the clothing on the show is pretty spot on in terms of the eras. The Crawley sisters (the girls in the pictures above) dress in styles that would have been popular during the 1912-1918 (which is the years that show spans so far). And as for some of the other female characters on the show, I think Cousin Violet dresses like a matriarch would've, she is much more covered up and probably behind the trends by a few years. The costume designer, Susannah Buxton, has based some of the costumes off of actual dresses from the era and from what I understand a few dresses that have been worn were actual pieces from the 1900's.

Also, LittlePaperStars, good point about the economic downturn. I suppose we could all use a little bit of glamour in our lives and accessories are one way to do so. And I love being influenced by film/tv they often bring the fashions of the past to life for me.
 
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^ There you go.

I thought twas the same actresses on differente pictures. lol

But still, I dont quite like it. :/ But I love the trend
 
Hum .. is it me or does it seem that the ladies on that show wear clothes from quite a broad range of decades (hand-me-downs from their mothers, perhaps?).

I think some of the characters, such as Sybil (the young rebellious sister) embrace the 'twenties trends while the older sisters are a bit more conservative in their dress.
I'm glad to see that the characters aren't always garbed in entirely new outfits every episode, seeing as they certainly wouldn't have been considering the cost of the clothes and the fact that they dressed for dinner every night..
 
I think some of the characters, such as Sybil (the young rebellious sister) embrace the 'twenties trends while the older sisters are a bit more conservative in their dress.
I'm glad to see that the characters aren't always garbed in entirely new outfits every episode, seeing as they certainly wouldn't have been considering the cost of the clothes and the fact that they dressed for dinner every night..


Yes, I agree. I must start watching it.
 
The costumes on this show are amazing - and they have definitely put me in the mood for Edwardian and WWI era clothing. I agree that the pictures do the dresses no justice - on TV they are really rich looking, with beautiful column shapes, depth of color, draping, a lot of delicate details. They are so gorgeous - especially this season thus far.

Plus it's a great show
 
dailymail...
Downton on the High Street: How Lord Grantham's girls have brought Edwardian elegance back to the shops




By Jan Moir


What manner of madness is this? Downton Abbey fashions, reinvented by (whisper it, ladies) the High Street?
Oh shiver me lawks and put an extra pennyworth o’ bobbin on the liberty corset, or whatever it is the mistress of the wardrobe doth do with her ladyship’s flannelette unspeakables and afternoon tea gowns.
Downton Abbey fashions for all? You mean that even shopgirls and the second maid of the coalscuttle can now afford to wear the kind of elegant velvets and fur shrugs that were once enjoyed only by the proper ladies of the aristocracy?


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Blouse, £49, viyella. Palazzo pants, £15, dorothyperkins.com. Feather hair clip, £18, accessorize.com. Gloves, £69, aspinaloflondon.com

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Cream chiffon dress, £150, houseof fraser.co.uk. Nude shoes, £59.99, zara. com. Bronze clutch, £45, dune.co.uk. Embellished hairband, £7.99, and earrings, £3.99, newlook.com




Well I never. This is the kind of thing that would give Violet, Dowager Countess of Grantham, as played by Dame Maggie Smith, a fit of the oyster-eyed vapours. Yet this is exactly what is happening.
Today, millions of women don’t just love watching Downton Abbey, the blockbuster ITV costume drama created by Julian Fellowes. They want to shop the look, too.


This season, sales of Downton period-perfect accessories such as silk gloves, empire-line velvet dresses and demure strings of pearls have surged.

The popularity of the drama series and the beauty of the costumes worn by the female cast has manifested itself in a demand for the discreet charms of the Edwardian-style fashions of the day.

No, not the mob caps and frilled pinnies of the downstairs crew. No one wants to head out on a Saturday night looking like Mrs Patmore the cook — unless you happen to be Christopher Biggins or perhaps even a slumming-it Russell Grant.

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Burgundy dress, £150, coast-stores.com. Pearl necklace, £12.50, topshop.com. Pearl bracelet, £4, accessorize.com. Faux fur shrug, £68, corneliajames.com

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Embellished dress, £325, jigsaw.co.uk. Lace gloves, £35, corneliajames.com





We’re drawing a line, too, through Violet’s gigantic lambskin hats, the approximate size and shape of a dishwasher. If you wore one of those walking down the street, children would just assume you were SpongeBob Squarepants’s mum. Simply not on.
Instead, the real fashion attraction for fans is the outfits worn by the blushing young ladies of Downton Abbey.

Swathed in jet beading and privilege, Lady Mary, Lady Sybil and Lady Edith — not to mention their unfeasibly youthful mother, Cora, Countess of Grantham — breakfast each day in silks and dine in satins.
They have to change about six times a day — lunch, hunting, tea, town, vicar-visiting, trembling like a mouse with unrequited Matthew-lust, furiously brushing hair in mirror before going to bed.

Whatever the occasion, theirs is a timeless elegance, one that speaks of an age when overtly sexy was unacceptable and anything emotive was unspoken and unseen.



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Pleated skirt, £115, coast-stores.com. Betty Jackson 2 lace blouse, £110, johnlewis.com. Clutch, £49, dune.co.uk. Shoes, £65, aldoshoes.com



Let’s put it this way. The word JUICY on the back of your tracky-bums would definitely be frowned upon. At Downton Abbey, it is the whisper of a lace ruffle or the tiniest glimpse of ankle that provides the erotic charge.
As you can see, the charms of this decorous style have been reinterpreted today by designers using the same graceful long lines and rich yet muted colours. Here, there is lots of deep burgundy, such as in the dress by Coast and the coat by Wallis, offset by the gleam of pearls or a neat little cloche hat.
There are also ankle-skimming pleats, the repression of deep cuffs, prim button-backed blouses and a hint of skin behind layers of pale chiffon. Hairbands are modest, handbags are tiny. Remember, the ladies of Downton Abbey had no independence and nothing important to carry around. Excluding the soft toy that Lady Mary gave to Matthew to keep him safe in the Somme, of course!


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Burgundy velvet dress with embellished belt, £325, austique. co.uk. Earrings, £3.99, newlook.com. Shrug, £89.90, massimo dutti.com

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Coat, £90, wallis.co.uk. Faux fur stole, £45, lkbennett. com. Cloche hat, £50, johnlewis.com. Tights, £6, debenhams.com. Boots, £69.99, zara.com



The Great War changed everything at Downton Abbey, although this has yet to dawn on the inhabitants. Violet, for example, is an arch snob, desperate to ensure that the Crawley family keep their grappling hooks sunk deep into the summit of the social order and remain kingpins of the ruling classes.
She cannot see the change that is coming. That one day, women of all classes will indeed wear palazzo pants. Or the fact that John Lewis and Betty Jackson — no, milady, they are not the Abbey’s newly appointed footman and mistress of the bedchamber — will one day be producing the kind of sumptuous clothes that were once the sole prerogative of the aristocracy.
Jessica Fellowes, the niece of Julian, has written an excellent book to accompany the series. In The World Of Downton Abbey, she reveals that a few of the ladies’ costumes are vintage, some are hired, but most are made to order by the show’s wardrobe department. The modern fabrics used have to be ‘dipped down’ — dyed — to capture the muted tones of the day.

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Velvet dress, £245, toast.co.uk. Pearl necklaces, £8 each, and embellished clutch, £32, accessorize.com. T-Bar shoes, £80, dune.co.uk

She also reveals that under their costumes, all the actresses wear plain, nude-coloured cling-resistant slips from M&S. Indeed, they love them so much they have become addicted to wearing them off-screen, too.
It is this mix of the old and the new that is perhaps so potent. I particularly love the long pleated skirt and wafty blouse combo. Just the thing to wear when bossing around the curiously scrumptious Bates.
Fetch me some tea! Iron that newspaper. Starch the master’s collar after you’ve steamed the hearth. And then come here and sit on my lap.
You see? You don’t need much of a Downton costume to get into Downton character.

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The Downton ladies have to change about six times a day - lunch, hunting, tea, town, vicar-visiting, trembling like a mouse with unrequited Matthew-lust, furiously brushing hair in mirror before going to bed

 
I've never watched this show but I've sensed a general push towards twenties fashion lately, with the drop waist dresses and the mix of more delicate and fancy materials.
 
i dont know the show, too, but i think i love this trend! more pics please!
 

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