Preen F/W 2018.19 London

It's hysterically bad, but the floral prints are so good!

 

It truly looks like they just wrapped themselves in dirty laundry and went out on the runway.

 

They used to be really good. I think they are trying way too hard and it becomes so messy and unapproachable. Some pieces are really good. I always love their prints and the way they cut the dresses. But all these unnecessary trims and add-ons are just terrible. Plus the styling is beyond saving.

 

To be honest, I feel like some of the pieces will be salvageable away from the styling - I love the design of the green plissé dress, some of the floral printed pieces are (in my op) beautiful and I think the last three dresses could be wonderful if they escaped the green mohair.

Unfortunately, as TaylorBinque said, I think all the trims and the styling create messy looks - they overshadow the beauty of some of the pieces. Conceptually I can kind of see the scuba influences (the sequins, fishnet bags and stockings etc.) but the Asian influences seem to wane in and out and none of the themes are presented quite consistently enough to give off a definitive aesthetic.

 

The words f***g hideous comes to mind.

 

I agree with everyone that some of it is hideous and the styling brings it down immensely. But when it's good, I find it's really good.

There is a satin red dress with a beautiful floral print I like, matching pants paired with a black and white cardigan two looks later, a showstopping pair of ostrich-trimmed black pants and an asymmetrically draped white blouse with a side cutout, another floral cheongsam-style dress with just a dash of orange feathers.

It's really a shame that they are trying too hard nowadays indeed. Simplicity would go a long way here.

 

I used to love Preen, but this is just tragic

 

there's a fair amount of brilliance here...
it's just hard to see with all the distractions...

dress #41 for example is an ethereal dream...

 

Preen is like a totally different brand now. Tragic!

 

Maybe the feather trim on the cheongsams wasn't such a good idea considering Prada did it just a few seasons ago. And even when you'd remove the styling you'd still be stuck with sloppy, shapeless dresses, now throw a non-model frame into the equation and it ends up a nightmare.