i feel like there should be a thread for this because the quality of valuable critiques for printwork have declined quite rapidly here in this forum, making tFS somewhat of a joke to the people who are working in fashion publication.
i've been a long time spectator in threads for various fashion printworks (i.e, magazines covers, eds, ad campaigns) and i feel like there are many ideas left unsaid by various members here, due to the fact that most of us rely on terseness when it comes to shelling out opinions. i've noticed the outrageous misuse of the word "boring" in particular, and it has gotten to the point that seeing members dismiss printwork using that word leaves me incensed.
covers, magazine content and campaigns always involve alot of work, from the research for ideas and inspiration, from amassing pegs and making the moodboard, from selecting which pieces to include and which model/s to shoot, which photographer to hire, to the actual manual labor in the shoot; the pool of creative people all bent on creating beautiful images in various forms and transferring them to paper. printwork has always been about marketing ideas in the best way possible, using various elements, from the beautiful to the shocking. and it is exasperating to find people undermining this tedious craft with just a single phrase, using the word BORING as the major predicate. i do believe that every image, no matter how bland or how rehashed the inspiration may be, has a sole redeeming factor that makes it still interesting enough to be chosen to convey the editors' ideas.
there are some magazines and campaigns notorious for using the same concepts over and over, without improving their images qualitywise. there are also various instances wherein publications make the wrong decisions over which photographer or which model to use, or the wrong execution for the images, thus diminishing the visual impact of the results, making it 'boring' or even downright horrible. but how do we justify the use of this word, when is it proper to use it? are the members of this forum that saturated with fashion that we tend to overlook the simple standout traits of various printworks, just because our favorite model wasn't used or the background/execution is the same again?
post your thoughts here
i've been a long time spectator in threads for various fashion printworks (i.e, magazines covers, eds, ad campaigns) and i feel like there are many ideas left unsaid by various members here, due to the fact that most of us rely on terseness when it comes to shelling out opinions. i've noticed the outrageous misuse of the word "boring" in particular, and it has gotten to the point that seeing members dismiss printwork using that word leaves me incensed.
covers, magazine content and campaigns always involve alot of work, from the research for ideas and inspiration, from amassing pegs and making the moodboard, from selecting which pieces to include and which model/s to shoot, which photographer to hire, to the actual manual labor in the shoot; the pool of creative people all bent on creating beautiful images in various forms and transferring them to paper. printwork has always been about marketing ideas in the best way possible, using various elements, from the beautiful to the shocking. and it is exasperating to find people undermining this tedious craft with just a single phrase, using the word BORING as the major predicate. i do believe that every image, no matter how bland or how rehashed the inspiration may be, has a sole redeeming factor that makes it still interesting enough to be chosen to convey the editors' ideas.
there are some magazines and campaigns notorious for using the same concepts over and over, without improving their images qualitywise. there are also various instances wherein publications make the wrong decisions over which photographer or which model to use, or the wrong execution for the images, thus diminishing the visual impact of the results, making it 'boring' or even downright horrible. but how do we justify the use of this word, when is it proper to use it? are the members of this forum that saturated with fashion that we tend to overlook the simple standout traits of various printworks, just because our favorite model wasn't used or the background/execution is the same again?
post your thoughts here