HELLO, ROW: There's something to be said for a celebrity, one with a clothing line, no less, that resists the idea of press. Case in point: Ashley Olsen and the presentation of her and sister Mary-Kate's latest The Row collection, which they — or their public relations firm, rather — declined to have photographed or formally reviewed. No matter, really, as the collection, the duo's fourth, looked wonderful. "We're still a small company," commented Ashley as she went through the racks of body-skimming, yet sophisticated, day and evening dresses, cozy alpaca pullovers or the leather leggings that were such a hit for spring at retailers including Barneys New York and Bergdorf Goodman. Retail prices range from $195 for a T-shirt to $4,800 for a kangaroo coat. "The thing is," said Ashley, "we have everyone from our friends to their moms try on the clothes. We want them to look great on a really wide range of women." And, in fact, they do. Ashley, who is 22 and just over 5 feet tall, was representing The Row in a scarf, slouchy T-shirt and leggings combo. As for Mary-Kate, who's been pursued by the tabloid hounds over Heath Ledger's death, she was nowhere to be seen.
from wwd...