UK Elle March 2013 : Victoria Beckham by Carter Smith | Page 5 | the Fashion Spot

UK Elle March 2013 : Victoria Beckham by Carter Smith

Mat thanks a million for all the previews, both eds on this page are wonderful. Oh and just randomly saw Lorraine on Sky News flipping through this issue while talking about the cover subjects future, they are riding the Beckham PR hard, its almost impressive!
 
I must agree with Vogue28 - the new layout instead of being 'fresh', 'modern' or 'young' is just messy and I would even say amateurish. If I wanted a magazine that looks like a print screen from my iPad, I would get an iPad edition instead :angry:

I was especially lost with the columnists (they have their mini photo-portrait on the very edge of the page where you cannot see it straight away) - it took me a while to find my favourite Lisa Eldridge there!

I was travelling yesterday so I've bought a mini version of the magazine and sometimes I was not able to see some of the images which were printed smaller than my fingernail?! I am designer and you have to take into consideration how the print is going to translate into various sizes, not just rely on how the 'original' size looks like. Big incompetence masked as being 'new'; new does not always mean better though.

All in all it reminds me these tumblrs of teenage fashion obsessed girls :innocent: where you cannot work out what is what and gifs are flashing all over the place :lol:

I do not think I will buy another edition of ELLE UK to save myself a lot of irritation. I was even considering tweeting Lorraine about it but I will just vote against the next issue with my wallet instead. How come French can always get it right? :innocent:
 
I suppose it just goes to demonstrate how different our tastes are. Personally I like it, I find it a refreshing change. People go on about the layout of magazines like VP, personally they leave me utterly uninspired. They're never going to be able to please even half of everyone so I suppose you're damned if you, damned if you don't.

I still believe the cover revamp is a mistep however.
 
is it done by the same design team as before? it looks like school students :ninja: i hope elle collections doesn't go the same way
 
That final shot of Barbara in #77 is everything!! :woot::heart:

I'm gonna go on a hunt for her cover tomorrow after work. Hoping that the WHSmith in Manchester Piccadilly station has it.
 
i would never consider myself a Barbara fan, but that editorial is really nice and she looks beautiful.
 
I heard there's a Jil Sander interview in that issue. Is it true? I'd be curious to read it.
 
I heard there's a Jil Sander interview in that issue. Is it true? I'd be curious to read it.

Indeed there's a Jil Sander interview, which consists of four pages. Two of those pages are the actual interview and the other two are just the title and a photo of Sander outside her first store.
 
^ Ah great! If someone could find a transcript or scans, that'd be lovely :D
 
Reading through this, I appreciate that they've experimented with their page layout - and perhaps will continue to refine it over the next few months - but I have to agree with most of what's been said.

A lot of the elements on the page are so small that I found them hard to read in the full-sized version, so I can only imagine how unreadable they become in the travel-sized issue, as Sylwiasta has mentioned. To not consider how your page design needs altered to suit a scaled-down format goes beyond anyone personally disliking a certain design, into the realm of producing a magazine that functionally does not work.

There are sections that I liked looking through, but not enough to want to keep this issue around for any length of time. And the idea of tying the website and the magazine closer together... well, it's a modern malaise. In the rush to 'modernise' their magazines, editors lose sight of what actually makes a magazine a great reading experience. They lose sight of the physical magic of the printed page in favour of conceptual nonsense.

And in the end, if I want to look at the internet, I'll go online, and if I want to buy a good magazine... well, I wouldn't choose this one.
 
I really dislike the new design and layout. It was hard to know where the advertisements ended and the magazine began. I skipped so many pages thinking it was just an ad when in fact it was an article (One page feauturing lipstick,I think YSL,springs to mind).
 

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