I only feel sad for the team who will now have to go on the dole. Hardly the way to start a new year.
Zac Posen as a brand reminds me very much of Christian Siriano in that they're known and respected but I can't quite figure out what market share they hold in the American fashion ecosystem and whether that's profitable enough to keep them going beyond the 10 dedicated clients. One thing I will say is that it's not that he never tried. There was a stage when it became almost cringey - his thirst to work for a big Euro house, his thirst to be in the spotlight. Yet strangely enough, when social media started peaking he actually went more insular. And that might be why he's shutting down.
There are far more established, heritage brands doing what he did and way better. Why Zac Posen when you can get CH and ODLR who have expanded on their signatures in recent years, or Badgley & Mischka if you want to keep it American old money?
I'm still shedding tears over Sander Lak, and I know nobody on here cares, except Redsmokerise and I?, but that was a real loss for American fashion. I know it doesn't sound very nice, but I don't think fashion will miss Zac Posen.