Matthieu Blazy - Designer, Creative Director of Chanel

[LadyJunon]

I can’t find it 💀

It's members only...

 

[Lola701]

what a sunday to wake up to see this youtube video on your feed by understitchyt :
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Had to censor the flags but you can see the full video on understitchyt video intro text below:

Nov 22, 2025
I just couldn't not make this video! After seeing Blazy's Chanel debut I was so invested in how many various references I saw to Gabrielle Chanel's life and of course to her involvement with Nazi Germany. To me it came across like he was communicating a dislike for her as a person to be honest, though I am aware that's just my own interpretation of the themes in the collection.

Do we care if he hates Gabrielle Chanel?
The Weirthemers probably hates her too lol.

I don’t think Coco was likeable in the first place.

Maybe the thinks pieces around this collection are getting too deep…

 

[PDFSD]

Do we care if he hates Gabrielle Chanel?
The Weirthemers probably hates her too lol.

I don’t think Coco was likeable in the first place.

Maybe the thinks pieces around this collection are getting too deep…

If he hates her he should not work under her name loL makes no sense .... Gabrielle Chanel was not liked in her time for her rudeness etc sure but Blazy was not even born then so he cant have deep feelings towards her while he barely knows her archive and justed started digging in her story.

I think the piece is more about how Blazy is avoiding the things that Gabrielle Chanel actually loved to use in her original work versus his choices to highlight in his first collection as being chanel like but not her most loved ideas on dressing etc

The owners own dad forgive her and took care of her till her death and they got rich beyond their dreams , i very much believe they see Chanel as a business not emotionally attached to its history they are both very straight men with other passions like horses etc than what Chanel did or does has in their store windows or runways

 

[Lola701]

If he hates her he should not work under her name loL makes no sense .... Gabrielle Chanel was not liked in her time for her rudeness etc sure but Blazy was not even born then so he cant have deep feelings towards her while he barely knows her archive and justed started digging in her story.

I think the piece is more about how Blazy is avoiding the things that Gabrielle Chanel actually loved to use in her original work versus his choices to highlight in his first collection as being chanel like but not her most loved ideas on dressing etc

The owners own dad forgive her and took care of her till her death and they got rich beyond their dreams , i very much believe they see Chanel as a business not emotionally attached to its history they are both very straight men with other passions like horses etc than what Chanel did or does has in their store windows or runways

For me it’s irrelevant. It’s like a « let’s find another thing to hate on Blazy ». We don’t know those things. We don’t need to go deep around those questions.
Karl didn’t necessarily said beautiful things about Gabrielle either. Her personality has always been a very difficult subject of conversation. I remember Françoise Sagan saying that she was a terrible person but it didn’t stopped her from wearing Chanel.

What is relevant is the work. How his work relates to what she has done and what Karl left.

It’s turning into an unecessary witch hunt. Understich could have hated the collection, even if Matthieu wanted to be adopted by Gabrielle, the collection wouldn’t have changed.

Gabrielle would have probably hated the black woman that i am and here I am buying products attached to her name since 2004. Yes mostly due to Karl but still we are.

And the same way that I don’t have a record of her expressing her distain for black people, we don’t have a record of Matthieu expressing his dislike for her. If we go down the « think pieces » route, it’s a never ending game…

 

[PDFSD]

For me it’s irrelevant. It’s like a « let’s find another thing to hate on Blazy ». We don’t know those things. We don’t need to go deep around those questions.
Karl didn’t necessarily said beautiful things about Gabrielle either. Her personality has always been a very difficult subject of conversation. I remember Françoise Sagan saying that she was a terrible person but it didn’t stopped her from wearing Chanel.

What is relevant is the work. How his work relates to what she has done and what Karl left.

It’s turning into an unecessary witch hunt. Understich could have hated the collection, even if Matthieu wanted to be adopted by Gabrielle, the collection wouldn’t have changed.

Gabrielle would have probably hated the black woman that i am and here I am buying products attached to her name since 2004. Yes mostly due to Karl but still we are.

And the same way that I don’t have a record of her expressing her distain for black people, we don’t have a record of Matthieu expressing his dislike for her. If we go down the « think pieces » route, it’s a never ending game…

It's in a context of a person that has interest in Chanel and its history and makes multiple content on it ..we don't know what he said because i think so far nobody here has paid to see the video so we don't know his verdict or opinion or findings.

Its irrelevant if one hates Blazy more or love him more, as the conversation is everything around him and his Chanel appointment i don't understand the constant divide in counting less favorable opinions versus pro or indifferent.

I don't know what's deep or not deep supposed to mean, as we discuss here as the conversation goes, ideas or concepts hopes wishes dislikes love and hate etc facts or speculation.

Witch hunt is code word for look the other way...it does not mean any more what it used to be since the orange guy uses it at every discomfort of critics or investigation.lol
Again we don't know what Understich said in the video so we cant have a fully formed opinion to call it a witch hunt.
The analysis is in the video of his finding or opinions as he usually does, we don't know what he is basing it on.

I think the cover is a bit to much i don't see the link, but i don't know what point he was making as i don't subscribe or pay for more subscription i have to many and forget to cancel lol

BRAND PRODUCT versus Founder / Owners believes:
The idea of Chanel as a bad person versus the Chanel the brand that's up to everyones to decide for themselves, many companies have helped the n*zies even LV BMW HUGO BOSS VW etc ect some willingly others by force or ways to survive.

Many current companies have token poc in ads but have racist owners or management or affiliations.
Cartier owner is a big clear example of this and the management, yet they have constant poc models for ads on their websites because they know its sells and looks good for optics up to you as client to self educate and decide to shop cartier.

Everyone that want to know where to spend their money can know and decide to spend or not at x company be it for health reasons or political or environmental, quality/safety or founders or owners stance on race or any society related moral questions or believes this for me is personal morals and believes.

Gucci makes products in pig skin as well means as muslim one would not buy any gucci regardless if they have calf products also because it comes from same factory and same shop i doubt many don't buy any Gucci for that reason at all.

Humans thent to override their beliefs or morals in order to have shiny objects or wealth etc so i don't know how much value people place in where they shop if its not a clear boycott in the press.

 

[TurkicMongol]

Wait, Chanel the woman is a bad person while Chanel the brand is worshiped by the majority of people who would prostitute their souls/bodies for it? TFS is just another world when it comes to there are far more horrible people right now to hate than those deceased designers doing/believing those things at their time. BTW, can't believe my favorite PDFSD is back when I occasionally check this forum.

 

[hamburgers]

Wait, Chanel the woman is a bad person while Chanel the brand is worshiped by the majority of people who would prostitute their souls/bodies for it?

Well, yes.

 

[PDFSD]

Since i tend to share my dislike for Lazy Blazy i thought to share some good news for his big fan base :
I read on other forum that apparently coco beach next year is amazing especially for bags

full message below:
I heard a statistic yesterday from a friend who said that in her chanel boutique who said only 10% of the clients who usually preorder actually ordered something from this collection. I hope this is universal and something is done about it soon. Honestly we have have seen 26S, 26P and 26X holiday collection now and it’s all junk. It’s a fair amount of time to judge the fact he’s totally unsuitable but maybe the feedback will only be taken for future collections.

On one small positive note apparently coco beach next year is amazing especially for bags… we shall see 🫣

 

[Monsieur Cristobal]

Well, yes.

Gabrielle was a visionary not only in fashion but also businesswise.

Her opportunism, greed, ruthlessness and collaborationism were announcing the way Luxury would be handled decades later by the conglomerates.

Or do you think that, given an equivalent situation to the French Occupation, today's CEOs would act differently?🤭

 

[psychopsist]

Late to the party but I’ll say that I think it’s okay to simply acknowledge that (in your opinion) a figure past or present had values and morals different than your own and this doesn’t need to be met with so much defensiveness.

“CEOs today” and “there’s other people to hate” are bad defenses anyway. This whole forum is generally very critical of ‘the suits’ and this thread is about the current CD of Chanel… not about everything that’s wrong with the world. Lighten up.

 

[Monsieur Cristobal]

“CEOs today” and “there’s other people to hate” are bad defenses anyway. This whole forum is generally very critical of ‘the suits’ and this thread is about the current CD of Chanel… not about everything that’s wrong with the world. Lighten up.

You are right.
I apoligize if it wasn't the place or the moment to express such a view.
🌹

 

[PDFSD]

Blazy restyled the cruise for the online look book looks evidently the ST JOHN of it all is here to stay 🤭
and ofcourse we have the popped collar again back from the 80´s lol

 

[psychopsist]

You are right.
I apoligize if it wasn't the place or the moment to express such a view.
🌹

Oh, thank you dear, that’s very sweet. All is well.

 

[LadyJunon]

Blazy restyled the cruise for the online look book looks evidently the ST JOHN of it all is here to stay 🤭
and ofcourse we have the popped collar again back from the 80´s lol
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Honestly, I'm not too mad at it. The runway styling was very sugary and this feels a bit more down to earth, like you might see an actual affluent traveller dressing like this.

 

[PDFSD]

Honestly, I'm not too mad at it. The runway styling was very sugary and this feels a bit more down to earth, like you might see an actual affluent traveller dressing like this.

the attitude is more nonchalant which is more modern but imagine 3 - 10 years of this type of styling with his designed clothes .....because BV was same concept modern clothes but styled like its every day ease ..this collection is stiff sugar glamour rich lady but broken down now by the styling.

you see it with his 26s collection where the clothes are by him and styling is this as well it falls flat and contrived because the clothes are less of a contrast to the styling.

6 more days to the new show lets see if there is progress i feel not but ...i hope i am wrong i would love to see a good collection from any brand at this moment.

 

[Grets]

These women in these relaxed Phoebe Philo x Juergen Teller sliding off a chair poses, the sartorial hand in her pocket, the woman feeling herself while her pants are pooling over look so off and stupid in these frilly doily clothes. Matthieu Blazy is trying so hard to square this circle.

 

[LadyJunon]

the attitude is more nonchalant which is more modern but imagine 3 - 10 years of this type of styling with his designed clothes .....because BV was same concept modern clothes but styled like its every day ease ..this collection is stiff sugar glamour rich lady but broken down now by the styling.

you see it with his 26s collection where the clothes are by him and styling is this as well it falls flat and contrived because the clothes are less of a contrast to the styling.

Good point, the styling here adds contrast, but for the SS26 show, it played straight into a trope. I did love Blazy's debut (currently listening to the soundtrack in the background), but I can agree that it does feel too high-brow and conceptual for the Chanel.

6 more days to the new show lets see if there is progress i feel not but ...i hope i am wrong i would love to see a good collection from any brand at this moment.

It's on Tuesday. There doesn't seem to be any teasers yet, but I'm excited for see how show n'2 goes. I see it going either way, either Chanel will encourage him to pander to the clientele a bit more or they will brute force their way to an "New Chanel" in hopes that the clientele eventually yields to the new look (which they probably will, if it goes on for long enough).

 

[Caffeine]

The big shoulder look has been around for 10+ years now. I don't ever see them in midtown Manhattan or the work place. I see them in meatpacking/fashion places only.
A big contingency of Chanel rtw buyers are women in finance/c-suites. We use them as our savile row. As I said before, unless men's suits go through a revolutionary change, no women in our cohort will follow the so called trend. The offerings simply don't fit our lifestyle.

Good point, the styling here adds contrast, but for the SS26 show, it played straight into a trope. I did love Blazy's debut (currently listening to the soundtrack in the background), but I can agree that it does feel too high-brow and conceptual for the Chanel.

It's on Tuesday. There doesn't seem to be any teasers yet, but I'm excited for see how show n'2 goes. I see it going either way, either Chanel will encourage him to pander to the clientele a bit more or they will brute force their way to an "New Chanel" in hopes that the clientele eventually yields to the new look (which they probably will, if it goes on for long enough).

 

[alwaysademo]

The big shoulder look has been around for 10+ years now. I don't ever see them in midtown Manhattan or the work place. I see them in meatpacking/fashion places only.
A big contingency of Chanel rtw buyers are women in finance/c-suites. We use them as our savile row. As I said before, unless men's suits go through a revolutionary change, no women in our cohort will follow the so called trend. The offerings simply don't fit our lifestyle.

Chanel in Paris v. Shanghai

 

[PDFSD]

Chanel in Paris v. Shanghai

she is wearing vintage Dior JG in Shanghai lol