Michael Rider - Designer, Creative Director of Celine

That's Slimane you're smelling. This was posted on Celine's insta sometime in the 6 months or so leaving up to his departure. A bunch of cosmetics and bath campaign photos were posted over a short period.
Well, Slimane reeks of Chanel then...!
 
I think Hedi's branding and typography is way sharper and technically better than what Chanel is doing, but yes very similar in spirit. I think it's also very modern French in line with APC etc. I always thought Heidi's Celine was a very expensive APC mixed with a bit of Chanel.
Im hoping Rider will soften the RTW a bit, bring more fashion into the conversation while maintaining Hedi's permanent line of basics. I think those are so well done with excellent fabrication, it would be a shame to let that all go. Hedi really built a great base at Celine, now its time to tell more fun and playful stories.
 
I think Hedi's branding and typography is way sharper and technically better than what Chanel is doing, but yes very similar in spirit. I think it's also very modern French in line with APC etc. I always thought Heidi's Celine was a very expensive APC mixed with a bit of Chanel.
Im hoping Rider will soften the RTW a bit, bring more fashion into the conversation while maintaining Hedi's permanent line of basics. I think those are so well done with excellent fabrication, it would be a shame to let that all go. Hedi really built a great base at Celine, now its time to tell more fun and playful stories.
You know Jean Touitou is not a fan of Hedi.
It is said that the jeans that Hedi made were copied from Jean Touitou’s petit standard.

I think Rider has the potential, because he comes from Ralph Lauren and was responsible of menswear and womenswear, to not be followed by the ghost of Hedi like Anthony.
Despite his slick shows, I have yet to see somebody look good on those suits Vaccarello is pushing. Yes the professional allure is great but in terms of clothes…Mouais.

The thing is that there are a lot of brands at this point selling Hedi’s permanent stuff. Dior is back at selling bees shirts and the infamous jeans. They are relaunching the sneakers from 2004 that became permanent. The permanent collection never left Saint Laurent. So now we have another permanent offering…

Hedi is just creating mess really lol.
 
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You know Jean Touitou is not a fan of Hedi.
It is said that the jeans that Hedi made were copied from Jean Touitou’s petit standard.

I think Rider has the potential, because he comes from Ralph Lauren and was responsible of menswear and womenswear, to not be followed by the ghost of Hedi like Anthony.
Despite his slick shows, I have yet to see somebody look good on those suits Vaccarello is pushing. Yes the professional allure is great but in terms of clothes…Mouais.

The thing is that there are a lot of brands at this point selling Hedi’s permanent stuff. Dior is back at selling bees shirts and the infamous jeans. They are relaunching the sneakers from 2004 that became permanent. The permanent collection never left Saint Laurent. So now we have another permanent offering…

Hedi is just creating mess really lol.
Completely agree with the mess part lol. I also wish the C-suite at these brands have the balls to just clean the house after he left (they did it at Celine with an accent after all).
 
I'm not sure if it has been brought up before, but one of the things I noticed from Celine emails when I first signed up a year or so ago was that were no UTM parameters, meaning nothing was being tracked therefore no real email marketing was being done.

I haven't been interacting with any emails as of late as they've been focusing on womenswear but I recently opened one and saw they now include them. Out of curiosity I went through my inbox and it looks like just a month after Hedi left they started using them.

I guess Hedi was using up the email marketing budget lol
 

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