Saint Laurent - The All-Things Saint Laurent Thread

EXCLUSIVE: Saint Laurent Opens Flagship in New York’s Meatpacking District​



December 11, 2024, 1:00am
Saint Laurent flagship New York Meatpacking Gansevoort Street

A view inside the new Saint Laurent flagship in NYC's Meatpacking district.

PARIS Saint Laurent is opening the doors of its long-awaited Meatpacking District flagship.
Saint Laurent is setting up shop at 72 Gansevoort Street with a two-story boutique that will be the French brand’s largest in New York City and the first of its new design concept.
The new store is said to be a big priority for the brand, and has been built around creative director Anthony Vaccarello’s vision of blending raw materials such as a black wood staircase, marble displays, corduroy concrete and black mirror walls with more classic elements.
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Inside the Gansevoort flagship.

Vintage furniture pieces from Gustav Stickley, Francis Jourdain, Guillerme & Chambon, Frank Lloyd Wright, Edward Wormley, Richard Meier, Adrian Perseall and T.H. Robsjohn-Gibbings are featured throughout the store.

The Meatpacking opening will soon be followed by the reopening of the brand’s outpost in Miami Design District, also with Vaccarello’s new design concept, on Dec. 19.

There, the two-story building features a corduroy and washed concrete façade, a grand staircase made out of wood, white and blue terrazzo floors, and corduroy concrete walls.

The Miami store takes the same contemporary furniture cues as the Meatpacking store, with a mix of classic vintage pieces from George Nakashima, Pierre Jeanneret, Carlo, Afra & Tobia Scarpa, Mario Botta, Gaetano Pesce, Jorge Zalszupin, Charles and Ray Eames, and Paul Poiret.
The Miami store will offer two VIP suites on the rooftop.
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A marble display inside the Saint Laurent store.


In New York, Saint Laurent signed the lease for the 13,000-square-foot Gansevoort Street space in September 2023.

WWD first reported that the Saint Laurent store would be moving into the award-winning, mixed-use project Gansevoort Row, which consists of 10 buildings. The project was redeveloped by the Aurora and William Gottlieb firms, which have been among the most active landlords in the neighborhood. Aurora and William Gottlieb Real Estate own the building Saint Laurent is moving into.
The brand has two additional stores in New York. With the addition of the Meatpacking location and the reopening of the Miami boutique, it will bring Saint Laurent’s total number of full-price stores to 53 in the U.S.
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Vintage furnishing mixed with raw materials define the interior design.
Meatpacking is a right location for them.
It's the same concept as their Boulevard Saint-Germain store (and studio), the former Sonia Rykiel headquarters.
 
It’s great for Saint Laurent but it will also shift a lot of relationships between brands and their ambassadors.
And I also think it challenges the perception of the directors and critics towards this kind of collaborations.

I can now expect Chanel to co-produce movies with Tilda or Margot.
The same for Balenciaga and even Armani.

It’s really a pity that KERING doesn’t own the beauty entity. Zoe Saldana as the face of a fragrance could have worked wonderfully.
 
I am a hardcore fan of YSL. Elegant, rockstar, and minimal design with high craftsmanship. I use my old school patent leather downtown tote and chain WOC a ton. Would like to own of their puffer handbags but as a student it's pretty much out of my budget atm.
 
It’s great for Saint Laurent but it will also shift a lot of relationships between brands and their ambassadors.
And I also think it challenges the perception of the directors and critics towards this kind of collaborations.

I can now expect Chanel to co-produce movies with Tilda or Margot.
The same for Balenciaga and even Armani.

It’s really a pity that KERING doesn’t own the beauty entity. Zoe Saldana as the face of a fragrance could have worked wonderfully.
YSL Beauty and Kering are not on speaking terms.
It always go only through the legal departments.
The Meyer-Bettencourts and the Pinault are not on speaking terms either, except in front of a camera but they avoid this kind of situation.
 
YSL Beauty and Kering are not on speaking terms.
It always go only through the legal departments.
The Meyer-Bettencourts and the Pinault are not on speaking terms either, except in front of a camera but they avoid this kind of situation.
The statement from The CEO stating that they have no plans on giving the license back was telling.
I know YSL had a long ride to become profitable. If I remember well, they became profitable in 2008 or something like that. It’s also true that neither Nu, M7 and Cinema were big hits and I know that at the time PPR was a different group with the Gucci Group just an entity in their big portfolio but what a stupid idea it was to sell the license.

Either Pinault father never really believed in what the luxury industry could have become or what else?

Do you think that owning 100% of Armani could ease the Bettencourt-Meyers into letting the license go at the highest price? I know that the agreement was for a long period but could it be for more than 15 additional years?
 
YSL Beauty and Kering are not on speaking terms.
It always go only through the legal departments.
The Meyer-Bettencourts and the Pinault are not on speaking terms either, except in front of a camera but they avoid this kind of situation.
Indeed, what a pity. I had a good discussion at the YSL store at Rodeo and it was good to learn that YSL has their own private line of fragrances. I would like to check those out someday.
 

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