Sarah Burton - Designer, Creative Director of Givenchy

[PDFSD]

Only mens i can find are the lookbooks in the website for the new season. Pretty good.


The net dress on doechii is pretty good.

Again more mentions of their couture salon for lucky love but no couture show 😭

i am scared to look i wont i will start getting upset for nothing i don't even shop at givenchy i should not be in this forum lol

i wont look.

 

[Olaffo]

Givenchy apparently is planning to phase out the menswear operations in coming year focusing solely on womenswear. No reintroduction of HC in foreseeable future.

 

[reese06]

To be fair, it will not be missed. More brands need to get rid of unnecessary operations

 

[LadyJunon]

Givenchy apparently is planning to phase out the menswear operations in coming year focusing solely on womenswear. No reintroduction of HC in foreseeable future.

I'm not suprised. Givenchy had been in free-fall since Tisci's departure and the excitement around Burton's tenure has essentially vapourized since her debut show, despite the reviews. On top of that, menswear has been a dowright struggle, since Givenchy's typical client base only responds to streetwear.

 

[yslforever]

To be fair, it will not be missed. More brands need to get rid of unnecessary operations

Givenchy menswear won’t be missed but Burton’s tailoring will, she had perfect suits at McQueen.

 

[Lola701]

I don’t know why simply doesn’t replicate her McQueen at Givenchy. Because McQueen is a sinking ship anyway.
It’s sad for Givenchy. I hope they still tries though. One good collection could change the course of things but yeah, it won’t be missed.

 

[tourbillions]

i guess its all dependent how her womenswear do.

 

[Kimihiro]

It can be good, if it’s an honest to goodness womenswear operation—very good nice clothes. I hope they’ll do couture down the line. It’s a good brand for that.

 

[Avonlea]

I don't know, it all smells like another flop tenure. I hope her second collection and campaign will be better. They should get a stylist and art director with strong visions to push Sarah, because it's really bland now. I don't mind the feminine elegance, but it can't be bland, especially when people don't care about the brand.

 

[tourbillions]

She should get whoever directed the mcq 2012 show.

 

[Cocteau Stone]

Givenchy apparently is planning to phase out the menswear operations in coming year focusing solely on womenswear. No reintroduction of HC in foreseeable future.

I'd say if they were making this change, all the more reason to bring back the HC division. Or even introduce it slowly in a way that Versace did with the Atelier division for a while, having the Atelier garments close out the show.

What she needs at her Givenchy is texture and tailoring. The fabrics have been so flat from her (even in her last few years at McQueen) and she needs to bring in some textural visual delights. We know she can do tailoring, so it's odd that the Givenchy direction is the way it is. Mind you, considering the way Clare's and Matthew's take on the house left people confused they're probably easing into it. They're just being too apprehensive about it personally.

 

[FashionPower]

All I can say is that I totally picture both Clare and Matthew laughing their arses off while looking at how floppy the Sarah's tenure started and the mismanagement from the company.
Can't believe this brand is managed by LVMH honestly, it's giving Kering Gucci mismanagement under Ancora:
- Flop debut show
- Flop debut campaign
- No PR / relevant celeb endorsement
- Still no dedicated bags campaign

Good luck to them if they are thinking they are going to sell those hideous latex Givenchy logo booties and Alaia knock offs fishnet bandages dresses.
If no shift in design / vision with the next show they could just discontinue anything RTW and become an accessory brand with shark lock boots, Antigona and Vouyous

 

[FashionPower]

Givenchy apparently is planning to phase out the menswear operations in coming year focusing solely on womenswear. No reintroduction of HC in foreseeable future.

This means they are not even selling the permanent Givenchy logo menswear collection (varsity jackets, sneakers, tees backpacks and entry level leather goods)...if this is not a RED FLAG I don't know what it is

 

[Creative]

Wow, when you thought it couldn’t be worse than with MW, you get this catastrophe of a tenure.

LVMH is really not making the right decisions as of late.

Givenchy is a flop.
Kenzo is a flop.
Fendi is a flop.
Looks like Céline will be a flop.
Looks like Loewe will be a flop.
Looks like Dior will be a flop.

Interesting…

I think that now that Kering and LVMH are flopping so badly, it’s the moment for smaller brands to shine.

But then Prada, Versace, Valentino, D&G are also flopping…

It’s crazy but in a way it makes me relieved that poor decisions bring poor results. That’s sort of a fashion justice.

I feel the old way of managing fashion is over. They can’t fool people anymore. And they keep trying to replicate old successes like if it will work again... It’s the moment for a change.

 

[TomBlanksFullFatMiuMiu]

All I can say is that I totally picture both Clare and Matthew laughing their arses off while looking at how floppy the Sarah's tenure started and the mismanagement from the company.
Can't believe this brand is managed by LVMH honestly, it's giving Kering Gucci mismanagement under Ancora:
- Flop debut show
- Flop debut campaign
- No PR / relevant celeb endorsement
- Still no dedicated bags campaign

Good luck to them if they are thinking they are going to sell those hideous latex Givenchy logo booties and Alaia knock offs fishnet bandages dresses.
If no shift in design / vision with the next show they could just discontinue anything RTW and become an accessory brand with shark lock boots, Antigona and Vouyous

I would give them the Oscar credit with Timothee Chalamet and Elle Fanning

 

[Phuel]

I don’t know why simply doesn’t replicate her McQueen at Givenchy. Because McQueen is a sinking ship anyway.
It’s sad for Givenchy. I hope they still tries though. One good collection could change the course of things but yeah, it won’t be missed.

I wondered the same after seeing her debut her. This sort of severe sensibility and aesthetic is very out of place for her. She is not a maverick visionary that demands her way and her way only: Sarah at her very best, is a studied, careful, composed traditionalist who’s strength is in her long-hard earned bespoke experience that she compliments with slight flourishes of sartorial graphic details that she’s learned from working with one of the Greatest. Why this most potent component of her CV seems abandoned for this clickbait aesthetic seems suspiciously a whiff of Kering meddling and corporate interference: To unfortunately look more like Pieter Mulier’s successful rebranding of Alaia, than Sarah Burton’s quiet bespoke confidence of her McQueen. It’s such a huge misfire that all the scrambling to buy her a feature story in every Vogue, alongside the awful campaign that’s just so Pieter’s Alaia ripoff, seems to inflict more damage than elevate a sagging, tired brand. Why anyone thought the hilariously awful PVC logo’d booties would be coveted— let alone sell to even the most witless of fashion sheep, seems beyond clueless, and insulting. The Givenchy logo has long been undesirable since that last guy messed the brand up. Sarah’s so much better than this.

 

[tourbillions]

that net dress is everywhere :/ it was the worst look in the collection also that giant coat with a big leather bow. Wanna see the levitating dresses, the tailored pieces with slashes, the coats that becomes a soft dress underneath etc. But they chose the most commercial "gen-z" pieces of course.