See by Chloe Pre-Fall 2010

..see by chloè is getting worse each season..just like the main line..

 

I actually would like the violet and aqua blue paisley print dresses on certain women. Pretty.

 

looks like Mango or Zaras collection.

 

^I think Zara's even better than that style-wise.
Anyway, that's just a preview so maybe it'll get better...

 

sad but true.

 

I like the shoes. I love when shoes look like utility hiking boots or when fashion gets sporty in general. Clothes however, ridiculously trendy. You could have found all these pieces in a Urban Outfitters 2 years ago.

 

see by chloe looks more interesting than the main brand......

 

i love the two denim looks.
it doesnt make sense that you guys are criticizing how trendy this line is because that means its serving the purposes it was created for.
the diffusion line is trendy and appeals to a more mass market, that's it's job.

 

Considering it's See by Chloe, I find it rather great but then again it's probably the styling. Other than that, it's cute and chic.

 

what has happened? I actually remember lusting after their pea coats and jackets...

 

again, see by chloe IS the watered down line so why do they need a pre-fall collection? a chloe pre-fall collection....okay....but a see by chloe pre-fall collection? unnecessary.

 

mikeijames - probably for promotional reasons?

I used to love See by Chloé, but I just never see much that I like from it anymore. I do love those brown boots with the knit foldover though.

 

well its good in parts but those jeans should be burned. The woman cant do denim . Those 70s boots are really nice , my sis had the same looking pair she bought in 1977.

 

agreed

 

This is just plain bad. It looks cheap and it probably wont sell...

 

Too much color for my liking

 

it doesnt look nice as an entire collection.. but if you chop the collection in peices its actually nice wearable must have basics.. i love the black boyfriend blazer, the denim jacket and pants combo and studded jacket

 

I think they definitely aimed at the wearable perspective rather than making some truly unique pieces... It just looks like something you can buy at H&M.