To add a proper opinion now, I don't like it. I don't like the watch, I don't like the cropping and how the text surrounds her, it's very amateur and very empty and dull. Less isn't always more... It could've been better.
However, my biggest problem is Edward's inconsistency. Line up all of British Vogue covers and literally nothing goes together. It's such a mess of crap; you jump from Steven Meisel's vintage glam to British landscapes and then some Hawkesworth portraits and then a black and white collage, a disgustingly lit shot in the forrest and now a completely minimalistic off-brand image. It makes no sense!
Although there is a certain sense of identity in editorials because most of his issues have fairly similar vibes, it doesn't reflect on the cover and it bothers me.