I have found myself wanting Vogue Japan to keep up this long streak of terrible covers, since I don't want to be forking out the £17 for their issues, once again. I don't even know where they've went wrong with their covers and content. It's all just so.. sudden. I always used to think of Vogue Japan as being current, fresh and often quite quirky. But their issues have been doing nothing for me, lately. All of this just looks so very standard.