Why Is The Fashion Industry In The State That It's In Today?

35+ generation crying over ill fitted irrelevant theatrical costumes
Ill fitted irrelevant theatrical costumes? I thought we were the generation of ill-fitted irrelevant skinny jeans and overly distressed denim, lol

Besides subconsciously imprinting on Dior Homme campaigns without ever going out of my way to look at them at the time, I remember looking through vogue to decide what would be "my" style and deciding the best thing in the magazine were the textured skirts in Prada ads. I wonder if the forest green textured Prada skirt I can picture clearly actually existed or if it's just a constructed memory.
 
nytimes.com
Bingo.

In response to the other thread in this forum, I went on my obligatory festive shopping expedition today through the city, which led me into very pricey boutiques filled with the most banal of products, the sort which the marketing execs claim to ‘sell themselves’ by virtue of their positioning, but not of their make. Most egregious of all was Prada, a literal chequerboard-paved merchant of sh*t.

People try to tell me that Miuccia’s work is intellectual, and in a way they’re right, because she must appeal very hard to intellectually challenged people that keep her business running. Why else would you pay thousands for their plasticky ‘leather’ handbags or to look like a roadman in their nylon trash bags? Not only were the designs boring and the prices insulting, almost everything was made out of synthetic (cough, technical) fabrics, except for the thinnest leather jacket in the world that could have been sourced from Target. ‘Oh, but it’s reversible,’ the SA tells me. Yeah, I suppose that justifies why it’s 3 times the price of an Ami biker that’s probably better made. In short, it was the least luxurious store I’ve been in.

Luxury today is smoke and mirrors. The bankers in control of the fashion houses have pulled the long con on their customers, asserting that brand name alone can impart a rarefied aura to products that have nothing else to show for them. Now we are seeing a pushback from the affluent middle, who no longer have the means nor the willingness to buy into their delusions. Cucinelli and Hermes, while far from the best, are growing by dint of offering true, verifiable, top-of-the-line luxurious materials. Which brand will be caught next selling the emperor’s new clothes?
 
The conglomerate killed fashion and creativity. when the bottom line has to be financial return to shareholders, all you're gonna get are commercial watered down rags for the masses. blame LVMH, kering etc. when the biggest names are owned by only 2 or 3 groups where the finance guys get final say, it results in the mess that is fashion today. generic clothes that are overpriced without matching quality. cost cutting abounds resorting to manufacture in 3rd world countries, designers having their creativity hammered down so that more clothes and bags sell
So sad this is all across the board. Fashion, music, art, movies/entertainment is all being affected by it.
 
I think you'll find that the tendency to scorch creativity for the sake of material profit is a historical trend that transcends time and tangent. It goes back millennia and happens across all sectors, whether artistic or scientific. Even in academic circles TODAY, novelty and divergence are scoffed at and not favored.

The status quo is ALWAYS favorable because it's safe and predictable. And there's nothing in the physical universe that says that either way is "better".
 
Just had one of my all-time great shopping experiences with Hugo Boss (whether or not you consider them luxury). I was after a particular tee with a cat on it that I saw online, so naturally I went to the biggest Boss boutique in town.

“Oh, we don’t carry Hugo. Only Boss,” says the manager. Wtf, aren’t they supposed to be Hugo Boss?

“Yeah, but we split into 2 brands. The department store next door carries red label, Hugo. There aren’t any Hugo boutiques, only Boss.”

Go figure…

So I went on my merry way to said department store. Old lady comes to help. “Oh, no. Never seen this tee before. Perhaps you’d better ask the Boss boutique, they have the product inventory on their system. We don’t.”

I walk back to the boutique. Different assistant comes. Looks the item up. “Okay, we have this item in stock in our system…but we can’t order it in for you.”

Wtf again! Why?

“Oh, we are only supposed to have Boss items here. Black label only. If you want to try it on, have you tried asking the department store…?”

I get annoyed and cut him off. Yes, they sent me back here so you guys can order it in, I said. “They don’t know what they’re talking about,” he said, “the system literally won’t let us. I realise it’s very dumb.”

I pointed out that this was like going to an Apple Store and being told they only sell iPhones and not Macs. He shrugged. C’est la vie…

Their CEO is a big doo doo head.
 
“Yeah, but we split into 2 brands. The department store next door carries red label, Hugo. There aren’t any Hugo boutiques, only Boss.”
They were split into 3 brands back when I used to work for them and it was the exact same situation you experienced- inventory, checking and ordering stock, visual merchandising were the stuff of nightmares for both SAs and customers alike.
 

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