Demna Gvasalia - Designer, Creative Director of Gucci

Kering stocks are 6€ away to their minimum in recent history… they thought last year was their rock bottom but 2025 is going to be even worse for them… they keep drowning.

I am sure they were so delusional that they didn’t expect such a bad answer from the market and from people.

It’s crazy they put themselves in this situation. This is probably going to be taught in fashion business schools in the future as a very bad example of business management.
 
It was pure irrelevance. Pure Zara clothes. She would be ok for a brand like Escada but she never was a real high fashion designer.
can't believe i'm having to say this but bland and inoffensive doesn't kill a brand, it stabilises it. corporate mismanagement kills a brand, which is precisely what's happening to gucci - among several other horses in kering's stable - now.
 
Frida's Gucci :innocent:

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fashionela, pinterest
 
I made the mistake of checking the Balenciaga subreddit. The Demna-stans are a bunch of fan boys who have absolutely no idea about fashion history and only know Demna’s Balenciaga.
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And? Why shouldn't Demna's customers/followers discuss his output amongst themselves? Do they need to spend thousands of hours watching shows of/reading about/visiting boutiques full of clothes they don't want to buy before they're entitled to make small talk on reddit about clothes they do want to buy?
 
And? Why shouldn't Demna's customers/followers discuss his output amongst themselves? Do they need to spend thousands of hours watching shows of/reading about/visiting boutiques full of clothes they don't want to buy before they're entitled to make small talk on reddit about clothes they do want to buy?
if they're going to engage with the history of balenciaga the house and demna's suitability as the artistic director then yes, that is what they should be doing.
 
Crazy that even Frida’s collections look fine in comparison with today’s standards :lol:
I do not think her tenure was bad...a bit commercial but she had a clearer vision than ancora, maybe she needed to had an evolution..but great campaigns were also been produced during her time at Gucci...
 
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