oh, for the Frieda 'Ocean Waves', i use it like this: my hair is naturally wavy/curley but i straighten it with the hairdryer. If i've been in the pool, i let my hair air-dry, and then i scrunch it in. it gives it gloss and definition (and the nice summery coconut scent. heehee) Also, i spilled some of the oil out (from the top) and it seems to work better now--less 'greasy feeling'. it also works after i've blow-dried my hair...but it doesn't help at all if i just let it air dry out of the shower. (if i make sense!)