Good point - I do a fair amount of online shopping. Some pitfalls to watch out for though are:
-Dont assume it fits you because its your size. If you're unfamiliar with the brand, ask around first (like here
)
-Dont buy a suit online. Just don't do it. Unless you have the exact same suit in another color, or unless you fully intend to take it to the tailor.
-Free shipping (and especially free return shipping) is your friend when youre not sure about fit. Zappos.com is a good example of this.
Always check the return policy.
-Accessories like scarves and ties and bracelets, etc are usually safe buys.
Also Keep in mind that you are looking at a 2 dimensional object trying to represent a 3 dimensional object, and somethings just dont come through. For example, I bought a button up shirt once and it had what seemed to be a nice embroidered design on it in the pic. When i got it in the mail, the embroidery was coarse and thick and ugly and just because of that, I returned it.