Wow, she looks gorgeous in the new advert! Here's my (very rough) translation of the French:
50 years ago Marilyn Monroe declared that she couldn't fall asleep
without putting on a drop of [Chanel perfume] No. 5 -- and she wasn't
even paid for saying that. Today, under an exclusive contract with
Chanel or another company, she would be on 4 x 3 posters on walls the
world over, a bottle of perfume nestle between her breasts.The luxury
perfume industry frequently picks movies stars for its models, but
it's not a waste when they choose talented actors or actresses. What
could be better than an Oscar-winning beauty? That's Hilary Swank's
naked body in the ads for Guerlain's Insolence; Charlize Theron is the
golden goddess murmuing "J'adore" for Dior and ... Clive Owen, the
"über sexual" (a new type of "metrosexual" but more ... sexual) for
Hypnôse, from Lancôme. The latest Hollywood darling to represent a
perfume: Keira Knightley, who will "incarnate" Coco Mademoiselle, from
Chanel, on walls and screens everywhere. But, if Hilary and Charlize
were filmed as "regular" models, in ads in which the silks and fabrics
mattered more than their own personalities, Keira is directed in a
chic, 60-second film by Joe Wright (who directed her in P & P and
Atonement, which will open the Venice Film Festival). Before the
camera of a director who knows her so well, the young 21-year old
comedienne is elegant and mischievious, like a new Audrey Hepburn.
When the perfume makers are watching their film, they can revel in the
scent of an actress.