Sarah Burton - Designer, Creative Director of Givenchy

^I don’t think he thought he had any chance.

And actually I don’t hate her at all. As I said, I think she’s a great craftswoman. Also, as a fashion designer she’s so bland that I don’t even feel bothered by her creations, they are just there, lost somewhere in the irrelevance.
 
so guys, help me here: her first show will be presented in PFW in March 2025 for fall/winter 2025/2026 season and it’s going to be co-ed show or will she drop some sort of menswear look book during Jan Menswear shows ?
 
so guys, help me here: her first show will be presented in PFW in March 2025 for fall/winter 2025/2026 season and it’s going to be co-ed show or will she drop some sort of menswear look book during Jan Menswear shows ?
It was just announced so it’s impossible to tell.
That being said, first show doesn’t mean first collection.
She is probably working on pre-collections first. Buyers will probably buy the prefall + menswear in showrooms. And it’s up to her to present a coed show or not.

Coed only works if the collections are tied. If not, she can drop a lookbook when the collection hits the stores.
 
Today i saw this on ig…kinda childish but hey that’s freedom of expression right?

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I’m far from being a Sarah fan but no matter how salty you are this is beyond unprofessional, and the fact that he kept going back and forth is just unhinged. Way to destroy the little career left that he had in fashion.
 
It was just announced so it’s impossible to tell.
That being said, first show doesn’t mean first collection.
She is probably working on pre-collections first. Buyers will probably buy the prefall + menswear in showrooms. And it’s up to her to present a coed show or not.

Coed only works if the collections are tied. If not, she can drop a lookbook when the collection hits the stores.
Let's hope she doesn't do co-ed presentation. Her menswear deserve it's own show. (Unlike many others who I don't care if they are doing co-ed.
 
100%. It performs terrible in every location and it’s not surprising. Only those kind of customers I was mentioning purchase some items of the brand. Locals want to stay away from it. It’s beyond vulgar.

That tacky vibe started during Riccardo’s last years and now it’s even cheaper.

Let’s see what happens with Sarah, but they need to discontinue those boots and the Antigona (which is not ugly per se, but…). Considering the boots represent half of the business I don’t know how they will do.

Also, Givenchy basically works through wholesale, which to me is a major mistake.

And bravo to Walter for speaking his mind. We live in this ugly politically correct world. Now someone can’t even say that a designer is irrelevant publicly. In the past designers roasted each other and it was really fun to see. I can’t with so much correctness. Ugh.
Designers back then didn’t just roast each other—they read each other down with wit, intelligence, and humor. There’s an art to shade, which is why it was entertaining and iconic. Just look at the random designer moments thread, This was just empty criticism, so that’s likely why the reaction is so different in my opinion.

Now as far as those shark boots. The brand must be surviving on those alone right now. The amount of iterations of that shoe is actually INSANE and comical.

You can get the shark boot in a bootie, pink crystals, shearling, denim, patent, cowboy silhouette, gold locks, silver locks, and the list goes on. And I don’t even know when or how the resurgence happened since it’s a riccardo creation.

As for Sarah, I’m excited for her menswear at givenchy and hopeful for her women’s. It will be interesting to finally see what she is inspired by from the archives and how she wants to build out the brand
 
Designers back then didn’t just roast each other—they read each other down with wit, intelligence, and humor. There’s an art to shade, which is why it was entertaining and iconic. Just look at the random designer moments thread, This was just empty criticism, so that’s likely why the reaction is so different in my opinion.

Now as far as those shark boots. The brand must be surviving on those alone right now. The amount of iterations of that shoe is actually INSANE and comical.

You can get the shark boot in a bootie, pink crystals, shearling, denim, patent, cowboy silhouette, gold locks, silver locks, and the list goes on. And I don’t even know when or how the resurgence happened since it’s a riccardo creation.

As for Sarah, I’m excited for her menswear at givenchy and hopeful for her women’s. It will be interesting to finally see what she is inspired by from the archives and how she wants to build out the brand
Exactly, the art of shade back then was chef’s kiss; it had wit, humor, and just enough edge to keep it entertaining. Now it’s just noise most of the time, no real craft to it.
 
Designers back then didn’t just roast each other—they read each other down with wit, intelligence, and humor. There’s an art to shade, which is why it was entertaining and iconic. Just look at the random designer moments thread, This was just empty criticism, so that’s likely why the reaction is so different in my opinion.
I would even add that back then there was a sense of competition from all the designers. They were competitive and they were for the most part fighting as equals in terms of techniques and knowledge. It felt like a fair game.

Today there’s so much gap that it almost feels ridiculous to be roasted by the ex-designer of Tod’s and Blumarine.
 
As for Sarah, I’m excited for her menswear at givenchy and hopeful for her women’s. It will be interesting to finally see what she is inspired by from the archives and how she wants to build out the brand

Sarah’s last few years at McQueen were her at her most confident and the label at its strongest. …So hopefully her Givenchy man will just be her McQueen man evolving from those last collections— with Givenchy couturey flourishes of courses. ...Cuz the only Givenchy man from Riccardo, was just blatant wholesale ripoffs of Gaultier’s, down to the casting— only with the seasonal thematic graphic tees. …The days of Superfuturers that would buy and wear their Rottweiler tees a few times for that season just to resell it at a markup was that tradition that would breed hypebeasts to this very day. And hopefully Sarah never resurrects anything of Riccardo’s graphic tees again. Ever.
 
Sarah’s last few years at McQueen were her at her most confident and the label at its strongest. …So hopefully her Givenchy man will just be her McQueen man evolving from those last collections— with Givenchy couturey flourishes of courses. ...Cuz the only Givenchy man from Riccardo, was just blatant wholesale ripoffs of Gaultier’s, down to the casting— only with the seasonal thematic graphic tees. …The days of Superfuturers that would buy and wear their Rottweiler tees a few times for that season just to resell it at a markup was that tradition that would breed hypebeasts to this very day. And hopefully Sarah never resurrects anything of Riccardo’s graphic tees again. Ever.
If she did one thing good is giving credibility to McQueen menswear.
I can’t often say that I see men in obvious designers clothes but from the harness shirts, the bombers and her infamous suits, there was a clientele.
And I think that if it wasn’t for the obvious need of merchandising, McQueen didn’t need the logo stuff. There were enough recognizable elements in a way.

Tbh, I expect her transition to Givenchy to be smoother than what Michele is doing at Valentino. She won’t need to convince us that hard that her work is believable for Givenchy.
 
I think that Burton is an excellent fit for Givenchy, better than she was for McQueen. Her collections for McQueen were excellent, but most of us can admit that her vision for the brand became too soft and bourgeoise towards the end of her tenure. That shouldn't be a problem at all for Givenchy. As for her Givenchy, my biggest hope is that she allowed to deliver Burton's Givenchy instead of Burton's "McQueen's Givenchy". She gets to the visionary now.
 
^^^ Hope she doesn’t attempt “visionary”. She’s absolutely not that person LOL She’s best when she’s allowed to be the masterclass bespoke tailor and dressmaker that she is.

Sarah remains one of the few working designers out there whose menswear evolved to be as strong, as directional, and as confident as her womenswear— if not stronger, based on her experienced but lethal tailoring skills— not her daring creative prowess. Haider and Hedi being the only other talents with such standards. And Hedi is without a job these days, so our list of strong menswear talents grows shorter by the day. When menswear is usually and unfortunately relegated to an afterthought to womenswear; made worse nowadays as the meek twink tagalong to his cooler, older sister in publications and campaigns. So my confidence in Sarah’s Givenchy is that the men are as important for the brand’s impression as the women, even if the bottomline is that men’s fashion is and never was as profitable as women’s. And hoping she never presents the kilt for men that Riccardo made a signature for the brand: What was once so unique when first offered at Gaultier— further evolved at Hedi’s Dior Homme, has now become such an obnoxious, lazy trope when claimed by Kim Jones and worn by awfully ineffective lessers Bad Bunny and Ncuti Gatwa.
 
I think that Burton is an excellent fit for Givenchy, better than she was for McQueen. Her collections for McQueen were excellent, but most of us can admit that her vision for the brand became too soft and bourgeoise towards the end of her tenure. That shouldn't be a problem at all for Givenchy. As for her Givenchy, my biggest hope is that she allowed to deliver Burton's Givenchy instead of Burton's "McQueen's Givenchy". She gets to the visionary now.
This, word by word.

I really want this appointment to be successful.
Since Riccardo left, Givenchy has been drifting directionlessly, and it deserves much better.
 

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