Swarovski S/S 2025 : Ariana Grande by Mert Alas & Marcus Piggott

[vogue28]

 

[DK92]

Ariana is the Alicia Vikander of singers, from Craig McDean to Annie Annie Leibovitz no one can make her look good, not even the extreme M&M edit that has made even Selena Gomez acceptable.

PS: What horrible tattoos!

 

[rivegaucheface]

Choosing someone with such graphic hand tattoos to model for a jewelry brand is a choice I just don’t understand.

The third photo in particular would have been good despite her 👁️👄👁️ expression.

 

[Zorka]

vmagazine.com

 

[MModa]

I prefer the Swarovski campaigns by Meisel. All the jewelry and tattoos in these photographs are way too much.

 

[fashionsavvvvvy]

^ I mean this is exactly like those Meisel campaigns, just the subject is different. Change it to Meisel and the result is probably the same

 

[tomtakesphotos]

all those hand tattoos !!!! draw all the focus

 

[MModa]

^ I mean this is exactly like those Meisel campaigns, just the subject is different. Change it to Meisel and the result is probably the same

The Meisel campaigns look high-fashion and beautiful. These photographs, because of the jewelry styling and tattoos, look tacky.

 

[Valentine27]

I like Swarovski but having Ariana Grande advertise for the brand is a bad choice. I just don't think she speaks to the targeted audience? I guess it would've looked slightly better had she been a brunette, her natural hair. However this blonde look simply doesn't suit her. And yes, all those tattoos... don't belong in such an advertisement. I'm sorry, it's not attractive to me.

 

[zacatecas570]

This is very Meisel, even the hair, very Moschino Spring 2022 campaign or Vogue UK April 2021

 

[90sfan]

Meisel much? But make it cheap

 

[vogue28]

Quite frankly, I've never seen a bad campaign of Ariana Grande for Swarovski. She looks amazing here, and suits the styling so much. It's all very glam, very 60s, and very much in the style of Richard Avedon/Steven Meisel that I cannot help but to love each and every shot!

 

[Cocteau Stone]

I'm just too distracted by her eyebrows and the heinously edited lashes to really look at the jewels.

 

[britionkin]

Her face is botched and the tattoos distract from the jewelry plus her fanbase is way too broke to afford this brand.