T by Alexander Wang S/S 2012 : Die Antwoord by Daniel Jackson

[Style Savvy]

FULL FORCE: Alexander Wang’s new spring campaigns reflect the speed and adrenaline that also defined the season for him. For his ready-to-wear ads, he worked with director and visual effects pro James Lima on a collection video in CG animation. It features Liya Kebede in a dreamlike car race set to an exclusive version of Azealia Banks’ tune “212.” “We really just wanted to try something different this season, and be a little bit more experimental,” Wang said.

His T by Alexander Wang campaign was shot by Dan Jackson, and ubercool South African hip-hop band Die Antwoord was flown in to appear in the images and two videos; a behind-the-scenes clip and the official campaign with “Fatty Boom Boom” from Die Antwoord’s new album “Ten$ion” playing. Later this month, MTV will put both videos in rotation on “120 Minutes.” “I am part of a generation that grew up with MTV, and obviously with music, and having it all work together made it a really fun project,” Wang said.

wwd

 

[coatbridge]

Amazing!!!!!!

 

[TeeVanity]

actually like it too.

 

[christian zh]

Oh Yolandi

 

[TREVOFASHIONISTO]

love Die Antwoord. Interesting choice, but it kind of seems like a poster for them going on tour or a new album rather than an ad campaign

 

[Wolkfolk]

love Die Antwoord. Interesting choice, but it kind of seems like a poster for them going on tour or a new album rather than an ad campaign

ITA, maybe we'll see more clothes in the other shots but very good campaign stars.

I'm also very excited to see that video with Liya mentioned in the article.
Azealia + Liya =

 

[TREVOFASHIONISTO]

WOW I didn't even read the part on Azaelia?! I am so happy for her

 

[lmelanie]

i love Die Antwoord and Alexander Wang. :swoon: