Target to Launch Dress Collection with all of its Designers (Rodarte, Luella etc)

Discussion in 'Designers and Collections' started by lucy92, Oct 27, 2010.

  1. lucy92

    lucy92 Mod Squad Team Leader

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    To mark the fifth year of its collaborations with designers, Target has tapped 17 past participants in the Go International program to introduce the Go International Designer Collective line.

    Target will introduce the collection of 34 dresses on March 13, at most of its stores and at Target.com. The collection will be available through April 10. Luella Bartley, Tara Jarmon, Paul & Joe, Behnaz Sarafpour, Proenza Schouler, Libertine, Alice Temperley, Erin Fetherston, Jovovich-Hawk, Rogan, Richard Chai, Jonathan Saunders, Thakoon, Tracy Feith, Rodarte, Zac Posen and Tucker created dresses for the collective. Only Patrick Robinson of Gap declined, saying he had other commitments.

    source: wwd

    i :heart: this idea! i wonder what the rodarte dress will look like!
     
  2. Unknownpleasures

    Unknownpleasures New Member

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    I like the idea.I think Rodarte did a line for Target before and I liked it better than their high fashion work.
     
  3. papa_levante

    papa_levante oh! darling

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    :clap:

    If I've done my math correctly, 2 dresses from each designer. :bounce: These bad boys are gonna go faaast.
     
  4. stateofbliss

    stateofbliss New Member

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    Yay!!! It would be even better if they each designed 2 accessories as well.
    Super excited for this...can't wait to see previews.
     
    #4 stateofbliss, Oct 27, 2010
    Last edited by moderator : Oct 27, 2010
  5. lucy92

    lucy92 Mod Squad Team Leader

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    it may be that these are just re-treads of the dresses that sold out the quickest. im hoping its all new items. :unsure:
     
  6. lucy92

    lucy92 Mod Squad Team Leader

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    here is another excerpt from wwd, some blogs are "reporting" that the dresses are going to be re-issued and not new items. however, the WWD story does not indicate this.


    To mark the fifth year of its collaborations with up-and-coming designers, Target Corp. has tapped 17 past participants in the Go International program to design a series of dresses.

    The retailer will launch the collection of 34 dresses, called Designer Collective, on March 13 at most of its stores and on target.com. The merchandise will be available through April 10.

    The designers represent the range of talent targeted by the retailer. The program has touched on a variety of styles and aesthetics — from laid-back California looks to glamorous black tie to avant-garde. Luella Bartley, a Brit, and Tara Jarmon, a Parisian, were the first and second in the series, followed by Paul & Joe, Behnaz Sarafpour, Proenza Schouler, Libertine, Alice Temperley, Erin Fetherston, Jovovich-Hawk, Rogan, Richard Chai, Jonathan Saunders, Thakoon, Tracy Feith, Rodarte, Zac Posen and Tucker. Patrick Robinson was the only designer to decline, saying he had other commitments.

    Go International was launched in 2006 after Target identified a need to capture more teen spending. When the program launched, each designer was available in stores for three months. Since then, that time has been cut to 45 days to keep things fresh and to allow for Designer Collaborations introductions, a separate program whose participants have included Alexander McQueen, Anna Sui and Jean Paul Gaultier.

    Go International reportedly represents more than $100 million in sales. Target introduced a Go International private label collection in 2008 for the periods when one guest designer cycled out of the store and the next one hadn’t launched yet. (wwd)
     
  7. Lady Luck

    Lady Luck New Member

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    Looks like I'll have to hit up Target more often.
     
  8. simple_elegance

    simple_elegance Active Member

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    *gasp* OMG please let me get a better job so I can afford any of this...
     
  9. papa_levante

    papa_levante oh! darling

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    How much have these dresses retailed for at full-price? And, have they been available at all Target stores across the country or only in select few big cities?
     
  10. *Jibrielle*

    *Jibrielle* New Member

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    Luella <3

    I'm excited for this!
     
  11. Stargirl52

    Stargirl52 New Member

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    I wish Target shipped internationally! I will always kick myself for missing out on that Rodarte collection... the blue swiss-dot dress.... sigh.
     
  12. mistress_f

    mistress_f Hell on Heels

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    same here. this is unfair!
     
  13. ChrissyM

    ChrissyM girl who fell to earth

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    isn't jovovich-hawk no longer in business?
    i find it surprising that they're on the list...

    and i know luella shuttered her line (right?)
    i guess this could still be a good outlet for her though...
     
  14. Squizree

    Squizree Looking Up

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    ^ Yeah I was thinking the same thing. I don't even know who Target is, but didn't Luella go bankrupt? Maybe she's designing under a different company or name.
     
  15. dancing_supastar

    dancing_supastar New Member

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    Can't wait! I really liked Erin Fetherstons line but I was unable to get any pieces. Maybe this time I will get a dress.
     
  16. *Jibrielle*

    *Jibrielle* New Member

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    what happened with this collection?
     
  17. lucy92

    lucy92 Mod Squad Team Leader

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    what do you mean exactly? the collection wont be out until march. :unsure:
     
  18. lightningfields

    lightningfields New Member

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    This sounds cool, I can't wait to see the PS dresses.
     
  19. *Jibrielle*

    *Jibrielle* New Member

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    oh! I read somewhere that it was supposed to be launched on february, sorry :smile:
     
  20. lucy92

    lucy92 Mod Squad Team Leader

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    here are 4 dresses they are DEFINITELY re-issuing according to glamour magazine

    (source: target, target, shopmycloset, target)
     

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