How Much Can an AVERAGE Model Expect to Get Paid? (PLEASE READ POST #1 BEFORE POSTING)

Yep ... you are right on the mark on that one. Magazines don't pay much if anything at all, because it's not considered "real" work. Models(and photographers, stylists, makeup/hair artists do it for exposure... part of marketing themselves to real clients ... to attract real clients. The money comes from clients .... the designers and retailers that hire models for shows, ads, and promotional matierials and so on.
 
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Totally unknown in the northern hemisphere last season, Kershaw walked away from NY’s AW0809 show season with a tidy sum - potentially US$30-40,000 according to our model industry sources (minus her agency commission/s). Not bad for one week’s work. The Gucci runway exclusive stands to substantially increase those earnings - by an estimated US$50,000. Stand by to see if she scores an even more lucrative Gucci campaign (to add to her just-published D&G spring/summer 2008 campaign - and, according to Kathy Ward, apparently also Rag & Bone’s new SS08 ad campaign).

[from an Aussie newspaper]
 
^that's not bad for her first season. but her agency's commission fee probably took a hefty chunk of her money. does that mean she got $50,000 for being a gucci exclusive, or $10,000+ plus the $30-$40 grand for NY?

i have a question that i don't know if i'll get a clear answer: how much do models get paid for landing in big campaigns (i.e. prada, gucci, etc.), or just campaigns in general, big or small?

ooh, i hope rag & bone will do campaigns.
 
^that's not bad for her first season. but her agency's commission fee probably took a hefty chunk of her money. does that mean she got $50,000 for being a gucci exclusive, or $10,000+ plus the $30-$40 grand for NY?

i have a question that i don't know if i'll get a clear answer: how much do models get paid for landing in big campaigns (i.e. prada, gucci, etc.), or just campaigns in general, big or small?

ooh, i hope rag & bone will do campaigns.

Read #272 for some info on campaigns and expenses. Gucci would be on top.
 
Suvi Koponen made 500,000 euros last year (about 700,000 dollars) according to her mother agency's boss who stated it in the document about her. I am not sure if that's after or before all of the agencies commissions though.
 
day rate for "new faces" female fashion model in new york? (for art/fashion project)

hi everybody,

i am a graphic designer/art director living in new york city, and i have an fashion/beauty personal project i am looking to create.

i think i have everything i need: i have art direction/photoshoot experience, a talented photographer friend from art school who is on board, a good printer in brooklyn, and a decent (i believe) casting and production budget.

but here's my question:

i am looking to cast twelve girls, a mix of models, actresses, and 'real' girls as well. if the models i choose are all "new faces", up and coming models (not any established print/campaign models, but from a good agency), what kind of day rate should i expect to pay?

my friend, the photographer, who does have some experience working with agencies and models, says that even a new girl from a top agency (dna, elite, supreme, etc), and without much of a portfolio, will still command at least $1000 a day.

this seems high to me -- is it? i know that for some editorial campaigns, girls don't get paid, and i realize this is because of the exposure (they do it for the tearsheets/experience), and i wouldn't want to not pay them anyway, since i believe all talent should be recognized and compensated (i am a creative person after all, as well). it's just that that figure seems like a lot, considering all the new girls in the city who are also looking to create more of a fashion portfolio, like i am.

anyway, any help or insight is appreciated, thanks guys i love this site!
 
It seems about right to me. An experienced model gets upward of $1500 a day ... if she's with a top agency.

That is their commercial rate ... and the agency will charge about an additional 20% above that to the client (and to the model, as well).

If everyone is merely building a portfolio ... then you might get the models for free. The agency is very particular which photographers they will allow their new faces to shoot with ... and if it's a group shoot ... probably won't happen, because it won't help the models to be featured with their competition.

The photographer usually has to present his portfolio to the agency and ask if he may test their new faces. If they approve him, they will give him a list of models that need to test. He must keep in mind the type of shots that the agency wants for each girl ... because if they don't like what they get for her, he may not have a chance to test with any more of them. So sometimes they must do what the agency wants not what they want. Also ... if the model gets a booking, she will cancel the test, so be prepared to have things like that happen ... paid work always takes precedence.

There is another thread about testing and building your portfolio in the Careers & Education forum with more info about the process, if you are interested. Seach the thread titles with keyword, portfolio and building ... and I think you'll find it. Ask for results as threads too ... to narrow it down.
 
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When I did my internship at Moschino, I became quite good friends with one of the models and as she was telling me her very entertaining modelling stories she also told me she got paid £16,000 for a Lynx commerical many years ago (she's about 33 now). I couldn't believe it! ..
 
Most models like getting paid by clothes and accessories because the agencies couldn'tmake their cut from those. What are they goping to do, cut a piece of the garment? After the show, they sell the clothes for d'argent...
 
I heard it's like an internship almost. If your in it for the money, don't. Models get paid 11 bucks an hour according to Forbes (and that's in, New York top 10 agency models). They also said around 3000 for Versace and Gucci ads. Vogue = free. No money in eds.
 
^ The whole reason they like you to be younger. If you're in your 20's, making a big income can be hard if you're into high fashion. Campaigns pay though.
 
I Really Have To Disagree With The $11 An Hour. Maybe They Mean The Jobs An Average Model Can Get In A Year And Converted That Amount Into An Hourly Rate. That Will Be More Understanding. Again The Versace Ad, Wrong Info.
 
Go back in the weight thread, I posted a comment on a big time model right now who hasn't seen a dime.
 
"
Getting cast in an important designer's show, like that of Marc Jacobs or Prada, can instantly launch a career. Not getting cast at all can mean a one-way ticket back home. Depending on her experience, a model is usually paid $250 to $1,200 an hour for runway work. But a beginner model takes home little or nothing. Everything from cabs to airfare to the agency's 10% fees (20% if the girl is still signed with a local agency) is deducted from her salary, and many designers don't pay at all.
"I have no idea how much I make," says newcomer Edythe Hughes, 17, a teen scouted in a Columbus, Ohio, mall two years ago. (Forbes followed Hughes around for a day. See "A Day In The Life of A Young Model.") This season, she strutted the runways in New York for Vera Wang, Rebecca Taylor and Jill Stuart.
Hughes is advanced $150 a week for expenses and probably won't see much more than that. But she doesn't mind: "Before this, I was working as a librarian, making $8 an hour." Last season, Hughes worked as an "exclusive" model for Calvin Klein and banked $9,500 for one show (and 15 hours' prep time). Of that, she thinks she netted about $5,000, but she isn't sure. With luck, Hughes will get a better grip on her finances this year. She's hired an accountant."

Forbes
 
Contract models for larger cosmetic brands are generally paid $300,000 to $2 million a year, depending on exclusivity and the amount of days the model is expected to work. Murphy, who models for other brands, earned an estimated $5 million last year. Rhoda raked in $2 million.
Estée Lauder's models are chosen by its top four executives, including Aerin Lauder. Candidates are brought in for a photo shoot and put in mock-up ads. They interview with the executives, who want to make sure the girls are well spoken and can handle store and media appearances. Group President John Dempsey claims that, when it comes to making a final decision, there's never dissension in the ranks: "Everybody's eyes go to one girl."
Rhoda, says Dempsey, was chosen

Forbes
 
I think Gucci and Versace pay more than 3000 dollars :blink: or else how come the models who often do these type of campaigns are so rich?
 
They're not rich, that's the thing. They do a lot of shows and such. Probably making a good 300,000 a year but that's not a mil. like most people would think.

I'll find the article. Most models do it for the experience, not the money.
 
If you go back to the first page and up, you'll find more information on the reality of modeling.
 

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