What will Olivier Theyskens do next? The former Rochas designer has remained elusive ever since Proctor & Gamble announced they were shuttering the famed fashion house. But that cloud of mystery may soon be cleared by Lynn Hirschberg. The editor-at-large at T: The New York Times Style Magazine was in the middle of penning a significant piece on Theyskens, with an emphasis on his revitalization of Rochas, when she—along with much of the fashion community—had the rug pulled out from under her with the news of the brand’s demise. For several weeks Hirschberg had been following Theyskens around Paris for the story, which was said to be in contention for the cover. Following the unfortunate news, Hirschberg was forced to change the focus of her story and immediately made a round of calls, interviewing retailers, editors, and other fashion experts familiar with the current state of fashion as it relates to dollars—and specifically, the difficulty of a collection business and what it takes to keep it going. T: Women’s Fashion is due out August 27.