The Business of Magazines | Page 181 | the Fashion Spot

The Business of Magazines

The new look for Glamour is a travesty. I don't understand why these editors think that a magazine should essentially be a print version of the website, hashtags and all? Shouldn't they be focusing on exploring the potential of what a printed product can be, and making the most of the format, rather than turning it into a poorly cobbled together version of a social media feed? We already have Instagram.

What would make someone stop and think to buy the magazine when it looks and reads like a website they can visit for free? Why would someone hand over their money for the same content they can get online? If you still care about having a printed product, wouldn't you want to elevate it to make it an experience you can't get on the internet?

Even just the simple idea of physically turning a page, as opposed to scrolling online, allows you to tell a story in a different way. They should up the standard of photography, up the design, embrace the fact that it will sit on newsstands for a month and actuallyrise to that challenge, because there is nothing revolutionary about sticking an emoji on the cover.

We have the internet for quick bites and updates, use the printed paper to give readers something more in-depth, something they are going to take the time to sit and read and revisit, over the kind of content they'll glance at once on their phones before swiping over to the next app. I wish these people would focus on creating something clever and interesting rather than just churning out more and more content for the sake of it.
 
Vanity Fair's paywall is up
Radhika Jones announced the metered paywall on Tuesday morning. "After people read their fourth article in a month, they’ll be required to subscribe for $19.99 a year for either digital-only or print plus digital," Video and slideshows are exempt. "To sweeten the offer, Vanity Fair also is rolling out a searchable archive of its articles, a subscriber-only newsletter and even considering giving subscribers access to its writers and editors..."
source | cnn
 
A Samantha Barry profile from the Daily Beast:

Wintour was one of the first people Barry contacted when she moved to Manhattan more than four years ago for the CNN job. When the Glamour job came open last year, Wintour, the legendary Vogue editor and Condé Nast artistic director, was among those who encouraged Barry to apply.

"When I interviewed Sam, it became apparent that she had been preparing for this job her entire life,” Wintour said in a statement to The Daily Beast. “Her experience working in more than 25 countries, reporting and training journalists in broadcasting, technology, and social media made it clear she was ready to take on Glamour at a time of such seismic change in our culture.”

Wintour added: “Good and true journalism is imperative at a time when values are shifting and changing so radically. Sam brings a vision for Glamour that is fun, inclusive, deeply thoughtful, unpredictable, and fearless. I can’t tell you how excited we are to watch her Glamour unfold, and to see how it will surprise, delight and make waves as it sails forth into the world."

For her inaugural issue—with plus-size movie star Melissa McCarthy gracing the cover of the “#the money issue,” a cover also plastered with unexpected teases for a woman’s mag like “Meet The New Leaders of Crypto-Currency”—Barry took the radical, high-risk step of trashing Glamour’s familiar san-serif logo and replacing it with something completely different: A bold, Old Hollywood-style declaration of her rowdy entrance onto the glossy mag scene.

“I possibly could do incremental changes, but I felt like it would be 18 months before anybody saw significant change,” Barry told me in her sleek white-décor office on the 30th floor of One World Trade Center, affording a breathtaking view of New York Harbor. “I’m very much a ‘run’ rather than ‘walk’ kind of person.”

Barry conceded that she’s climbing a steep learning curve, “but I’m a fast learner,” she insisted.


https://www.thedailybeast.com/inside-samantha-barrys-big-plan-to-reinvent-conde-nasts-glamour
 
Sarah Harris is now the Deputy Editor of British Vogue, a promotion from her Fashion Features Director role.
 
Sarah Harris is now the Deputy Editor of British Vogue, a promotion from her Fashion Features Director role.

Oh I’m happy for Sarah. I was thinking that Edward would send her home after her maternity leave, in favor of Claudia Croft who is friend of him.
 
^I am too, and hopefully we begin to see more of Sarah's aesthetic inside the magazine. I must admit that I'm not all too familiar with her work but she does seem suitable for the magazine. She's a relatable figure, is effortlessly stylish and cool in her appearance and could very well end up doing Edward's job one day!
 
^I am too, and hopefully we begin to see more of Sarah's aesthetic inside the magazine. I must admit that I'm not all too familiar with her work but she does seem suitable for the magazine. She's a relatable figure, is effortlessly stylish and cool in her appearance and could very well end up doing Edward's job one day!

Yeah, she’s good. I like her texts.
Do you know about Claudia Croft? She’s be promoted to Fashion features director?

Julia Sarr-Jamois, senior fashion editor at ID is now fashion editor at large of British Vogue.
Everyone is contributing to this edition ahha
 
^Claudia became the Acting Fashion Features Director while Sarah Harris was on maternity leave, so I assume it was only natural for Claudia to remain in the FFD role? I should think so.

According to British Vogue's website, Gianluca Longo is now a Contributing Style Editor.
 
^Claudia became the Acting Fashion Features Director while Sarah Harris was on maternity leave, so I assume it was only natural for Claudia to remain in the FFD role? I should think so.

According to British Vogue's website, Gianluca Longo is now a Contributing Style Editor.

Yeah, but there was nothing about her. That’s my doubt.

And Gianluca another W thing
 
Gillian Wilkins has been appointed fashion director at ELLE UK. Gillian is an experienced fashion editor, stylist and brand consultant, having previously held roles including contributing fashion editor at British Vogue and fashion director of Russh magazine. Reporting to Anne-Marie Curtis, editor-in-chief, Gillian will oversee the creation of fashion content for the brand. Gillian will commence her role on 26 March.

Phoebe Arnold has recently exited the role of fashion director but will continue to work closely with ELLE on a contributory basis.
 
bit of an industry question... but are all these hirings and contributing editors at British Vogue actually paid positions... does say Naomi Campbell or Kate Moss get an actual salary from British Vogue or is it just sort of the prestige of the title?



Also happy for Sarah Harris! She briefly edited one issue of British Vogue during the Shulman-Enninful handover and maybe one day she'll nab the job!
 
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bit of an industry question... but are all these hirings and contributing editors at British Vogue actually paid positions... does say Naomi Campbell or Kate Moss get an actual salary from British Vogue or is it just sort of the prestige of the title?

That’s my doubt.
They are paid every month or just when they write or do some work?
 
There's Laisha (weekly, something lifestylish like Elle France), Go Style (monthly), Blazer (for men)... Can't remember more at the moment, but nothing major or international. Magazine racks are so insignificant in Israeli stores, from what I've noticed.

Thank you very much! appreciated it! :heart:
 
Kate Moss will be at the Met ball on Monday.

Was she banned from America? But good news for Vogue i guess.
 
Big surprise...

Interview Magazine Sued by Ex-Director for $600K in Unpaid Invoices
The magazine is facing a few other lawsuits over payment by former employees.

By Kali Hays on May 4, 2018

Things aren’t looking so great over at Interview magazine.

The nearly 50-year-old glossy is facing yet another lawsuit, this time from it’s now former editorial director Fabien Baron and his wife, stylist Ludivine Poiblanc, who claim they’re owed more than $600,000 for their consulting and styling work.

“Defendants have been completely derelict in fulfilling their legal requirement to remunerate Fabien and Baron Inc.,” the couple said in a complaint filed late Wednesday in Manhattan court. “Defendants’ actions demonstrate a total disregard for the legal obligations they assumed by employing Fabien, Baron Inc. and the many collaborators he recruited to produce the finest work possible.”

A spokeswoman for Baron declined to immediately comment beyond the complaint. A representative of Interview and its parent company Brant Publications, owned by billionaire Peter Brant, declined to immediately reached for comment.

A source noted that the lack of payment led to Baron’s resignation and that a number of Interview contributors have also not been paid. Interview and Brant Publications have also yet to comment on this claim.

In the complaint, Baron said he’s made “numerous demands” for payments of many of his invoices, which date back to 2015, and last year, Interview president Kelly Brant, one of Peter Brant’s nine children, acknowledged the need for payment of just under $500,000 in invoices. She agreed that the company would start paying Baron in monthly installments of $10,000, but that allegedly has not occurred.

As for Poiblanc, who’s styled shoots for Dior, Vogue Australia and i-D, she’s allegedly owed about $66,000 for shoots she worked for Interview between 2015 and 2017.

Although Baron left his director role last month, Interview has yet to remove his name from its online masthead. Stylist Karl Templer, who earlier this year denied allegations of sexual misconduct against a model on set, is also still listed as creative director, despite having left weeks ago. So, it seems safe to say that Interview is operating with neither an editorial or creative director, the two top spots at the magazine.

And Baron’s lawsuit is not the only one Interview is dealing with. Former sales representative and eventually associate publisher Jane Katz last year sued the magazine for unpaid wages of more than $230,000, along with claims that she was unjustly fired. Dan Ragone, who was Interview’s president for six years, also sued in 2016 for allegedly unpaid wages of about $170,000 and that case is still working its way through the courts. Ragone last month was named president and chief financial officer of Daily Front Row

wwd.com
 
Why don't the Brants cut their losses and sell the magazine off? They're clearly not even funneling money into it, and I actually think it may be more profitable than W magazine. Just sell it off, pay Baron, Poiblanc, the rent, and perhaps even Templer.
 
I don't get why the Japanese would invest in something which clearly sounds like a blatant money grab! Their own cover (which, get this, wouldn't be exclusive) and one original edit, but essentially everything else would be identical to the main edition? I'm guessing Carine will also oversee the Japan issue.

Carine Roitfeld Talks Japan Launch and #MeToo

The French editor is launching her first international edition for CR Fashion Book with Hearst this autumn.

By Chantal Fernandez
May 3, 2018 05:25

New York, United States — When Carine Roitfeld was ready to launch CR Fashion Book’s first international edition, Japan was a natural choice.

“I have a special relationship with Japan,” Roitfeld tells BoF, fondly recalling the time she spent there working with Uniqlo on her collaboration collections in 2015 and 2016. “It’s a country that still likes magazines. They have the best bookstores with lots and lots of magazines.”

CR Fashion Book Japan will launch this autumn through Hearst Corp.’s subsidiary Hearst Fujingaho, deepening a partnership between the former Vogue Paris editor's biannual title and the New York-based publisher that dates to 2016. Hearst hosts, syndicates and sells advertising against CRFashionBook.com, while also printing and distributing the print edition (through a joint partnership with Condé Nast).

Hearst is putting its promotional muscle behind the new Japanese edition as well, bundling 10,000 inaugural CR Fashion Book Japan copies with Harper’s Bazaar Japan and Elle Japan issues for subscribers, with an additional 15,000 copies available in stores.

The Japan edition — which will feature a larger format and translated content from the American edition with one additional editorial and a different cover image (but the same cover star) — will be followed by the launch of CRFashionBook.com/jp. Online, translated content will be supplemented by news and local coverage produced with the Hearst Fujingaho team, and shared across Hearst’s international sites.

Roitfeld’s son Vladimir Roitfeld — the president of CR Fashion Book since the magazine parted ways with its former publisher, Stephen Gan’s Fashion Media Group — has been working on making the Japanese edition a reality for over a year. He started the conversations with former head of Hearst Fujingaho, Yves Bougon, who recently left for Condé Nast France. Chief operating officer Nicolas Floquet has been promoted to president to succeed him.

As more advertising shifts online, the business of independent magazines has become more challenging and competitive; often the cover price pays for distribution and printing and not much else, and close ties with advertisers are key. Roitfeld's ambitions for CR Fashion Book, however, remain high. Her goal is to one day publish four issues a year for both men and women. Signing Hearst on as a “godfather,” as she describes the publisher, has helped by bringing more visibility to the brand online. “We grew up a lot,” she said.

For CR Fashion Book, the move into Japan is part of a broader redesign and expansion. Issue 13, due September 13, will reveal a visual “refresh” with new layouts and fonts, as well as “fresh blood” in the form of new photographers.

The time is right for new talent behind the lens: following reports by the New York Times and Boston Globe of sexual impropriety by photographers Bruce Weber, Mario Testino and others towards models and assistants, Condé Nast and several brands including Michael Kors said they would stop working with these men. The photographers all deny any wrongdoing.

Roitfeld, a frequent collaborator of Weber’s who has worked with Testino on other projects, said she is also not working with them at the moment.

“It is very sad for the people who were hurt,” she said, adding that she was not aware of anything improper happening on her sets. She thinks there it's possible more stories are still to come out.

When asked if she thinks she will be able to work with Weber again, Roitfeld said it will be difficult.

She added that this era of transparency is good for fashion, expanding the definition of beauty and increasing diversity in magazine pages.

“Everyone is [more] aware,” she said.

Source: Businessoffashion.com
 
Love how the journalist tried to get nasty soundbite out if him against Alexandra Shulman, but ALT wasn't having any.

'Vogue was my escape hatch!' André Leon Talley on Warhol, Wintour and weight interventions
Vogue


After a poor childhood, he became editor-at-large at US Vogue. He talks about racism in fashion, why he stopped reading British Vogue, his new documentary – and dressing Melania Trump

Emma Brockes
@emmabrockes
Sun 6 May 2018 16.00 BST
Last modified on Mon 7 May 2018 00.10 BST

When André Leon Talley was fresh out of college, he went to intern at the Metropolitan Museum of Art in New York. It was the early 1970s and Diana Vreeland, the legendary former editor at Vogue, was consulting at the Costume Institute and put him to work. “I was very tall and skinny,” says Talley. “I had very good clothes, although very few clothes. I followed the trends, the world of Rive Gauche.” He was an anomaly in the white, upper–class world of high fashion – an African American from a poor background in Durham, North Carolina – but he had something Vreeland and later Anna Wintour would recognise: a belief amounting to fervour in his power to become “the self–made person I am through the mythology of Vogue”.

Talley, who turns 70 this year, sits in the sun room of an exclusive restaurant on Manhattan’s Upper East Side, wearing one of his trademark kaftans and breaking off every few moments to converse with the waiter in French. If he is little known beyond the fashion world, that may be about to change with the opening of a documentary next month that tells the story of Talley’s extraordinary trajectory from grandson of sharecroppers to editor-at-large at Vogue; a man who, unlike so many of the pinched and unhappy looking women who guard the gates of high fashion, seems to embody the unfulfilled promise of that world: pure joy.

The documentary, The Gospel According to André, directed by Kate Novack, is a funny and often moving account not only of the fashion industry as seen through Talley’s eyes, but of a much broader American cultural history, reaching back from his days at Vogue to the Jim Crow south in which Talley grew up, and 70s bohemian New York, where he found a home in his early 20s. While Talley’s personal style – the capes, the kaftans, the exaggerated forms of speech – redefined the boundaries of black masculinity, his overall bearing insisted on something the dominant culture denied: that he be permitted to take up more space. “You can be aristocratic without having been born into an aristocratic family,” he says to the camera at one point, and the film is a study of both the scope and limitations of this kind of self-realisation.

It was the twin interests of France and fashion that started Talley on his professional journey. “Darling, of course!” says Talley, when I ask if his early interest in French – after studying it at school, he went on to win a scholarship to read French Literature at Brown University – was partly informed by his interest in style. “Because I was living through the pages of Vogue! My escapism was Vogue and literature; Flaubert’s Madame Bovary and Yves Saint Laurent, Sonia Rykiel, Givenchy. It was everything I loved.” He repeats this phrase three times, then turns to the waiter who is in the process of setting down a pistachio souffle. “C’est gentil, merci beaucoup.”

One gets the impression that Talley, grand in all senses of the word, originally modelled himself after Vreeland, a woman he describes as “never frivolous or pretentious” but with whom “every conversation you had was dramatic”. Unlike his idol, however, Talley’s right first to belong, then to progress up the ranks as an editor in fashion magazines was never assured. The appointment of Edward Enninful as the editor of British Vogue last year “was seismic in the history of high fashion,” he says. “Never has there been a man of colour at the helm of Condé Nast Vogue”, and it is hard not to regard Talley, a full generation older than Enninful, as someone whose career has been circumscribed by this lack of a precedent.

For example, “I would love to have been at Vogue in the 60s when Mrs Vreeland was there,” he says dreamily, before rather smartly coming to his senses. “But then I wouldn’t have been at Vogue in the 60s because they wouldn’t have had a black male editor at a fashion magazine the way they did in 1983. In the 60s you rarely had a black model; Naomi Sims or Pat Cleveland, although that was more the early 70s. It was still very much an elitist world, although the fashion was very exciting.”

He says all this blandly; after more than 50 years in the fashion business, from his first job at Andy Warhol’s Interview magazine, to four seasons as a judge on America’s Next Top Model and many decades at Vogue, Talley has had wearily to accommodate the racism around him. (The only time in the interview he shows anything stronger than measured disdain is when the subject of British Vogue prior to the arrival of Enninful comes up.) He recalls a PR director at a major label. “I was told by people that she was going around Paris calling me Queen Kong. That was the most racist thing I’d ever heard. It didn’t hurt me, I didn’t show it, but I never forgot.”

He would prefer, while lamenting the “cruelty of the fashion world”, to return with boyish enthusiasm to the roots of his interest, those heady days of his childhood in North Carolina when he would tear out the pages of Vogue and stick them to his walls. In those days, the fashion magazine came out twice monthly and each time, Talley would walk “from the black part of town where I lived in my grandmother’s house, across the tracks to Duke University and the campus where they had a newsstand that would sell Vogue. I was too naive to know that I could subscribe to it. I loved the idea of walking and bringing it back. My escape hatch was Vogue.”

The pictures he stuck to his walls – which his grandmother allowed him to paint “Schiaparelli pink; we didn’t know it was Schiaparelli pink, but that’s what it was” – included Vogue portraits of “Naomi Sims, Pat Cleveland, Marisa Berenson, Mrs Vreeland, Loulou de la Falaise photographed by [Richard] Avedon. All those people were part of the fabric of my early developing years.”

It didn’t occur to him to question whether he would belong in this crowd. “I felt like I was included, because there were people I wanted to be like – eccentric, original, people who were artists, writers: Truman Capote, I so identified with him.” At 15, Talley declared that he wanted to be a fashion editor, an announcement that in other households in the American south in 1963 might not have been received with undiluted joy. But Talley was lucky: after the divorce of his parents when he was very young, he went to live with his grandmother, his champion, Bennie Davis.

“My grandmother!” he says. “Unconditional love!” He starts to talk even more rapidly than usual. “One of my uncles came one Sunday after church and said, what do you want to be when you grow up, André? And I said a fashion editor. And he said, what is that? And I said, all I know is that it’s a person who works in fashion on a magazine. And he said, I’ve never heard about boys doing stuff like that, and my grandmother said, leave him alone, let him do whatever he wants, and he will do it well. She wasn’t cultivated, she didn’t read Vogue; she was just doing things by instinct. She loved me unconditionally, and nurtured me. And that gave me the confidence to pursue it.”
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The great lessons of his upbringing were, he says, “Grace, and do your homework. Research, research; the foundation of your life is knowledge!” When it was announced, last April, that Enninful would take over from Alexandra Shulman at British Vogue, Talley was over the moon. “Edward is a very talented person, he is very quiet, and he’s so connected to everyone who is important in fashion. When it was announced, I emailed him and said, congratulations, you so deserve it, and he replied: you paved the way.”

It was while working with Vreeland at the Met that André Leon Talley discovered he had an unusual talent for making abstract fashion ideas concrete. Vreeland, then in her 70s, was a character. “She walked on her toes,” says Talley. “You never heard her heels click. She would go into her office and have her little cucumber sandwiches and a tiny thing of vodka or Scotch, and that would get her going.” It was the run-up to an exhibition of costumes from great Hollywood movies and she called Talley into her office to discuss how to stage a gold lame number worn by Claudette Colbert as Cleopatra in 1934. “She said, André: you realise that Cleopatra is the queen of all of Egypt. But she is a teenager! A teenage queen. And she spends all day in her gardens, in the sun, walking her white albino peacocks. She was giving me the thoughts to explore. She didn’t say, go put this dress on a mannequin.”

Talley took the brief and ran with it, asking a technician at the museum if he could use some gold paint, and spray-painting three coats on the mannequin to match the dress so that the effect was “gold on gold, like the sun. She loved it.”

Vreeland, Warhol and Wintour are the three mentors Talley credits with shaping his career. Warhol, he says, for whom Talley worked in the early 70s for $50 a week – answering the telephone, running to “Mrs Brown’s the organic store” to pick up Warhol’s lunch, ultimately editing at Interview magazine – was quiet, generous, perceptive. “He did not judge people; you could say or do anything. Drag queens were as important as Princess Caroline of Monaco. Grace Jones was treated like Caroline Kennedy. It was wonderful to be around him.”

Talley remained friends with Vreeland, meanwhile, until she was into her 80s. “When she retired, I would go to her apartment and read entire books aloud to her. I read her the biography of the Queen of Romania by Hannah Pakula. I read her articles, I read the memoirs of Baron Guy de Rothschild, twice. I would read until 4am. She liked to hear the spoken word. If she got you, she got you for life.”

It is Talley’s friendship with Wintour, however, that is by far the longest and most defining of these working relationships. Famously, she is said to have staged an intervention in 2005 to get Talley to address his obesity and it did actually happen, he says. “She intervened because she was alarmed and cared, and she had the minister from my church there, and the De la Rentas [Oscar and his wife]. I was called into this boardroom in Vogue, and I was flabbergasted.”

Being encouraged to lose weight by Oscar de la Renta and co feels like something we have all been discreetly subjected to all our lives, but anyway, in the first instance, Talley was angry and defensive and refused to take up their offer of a place at Duke University Diet and Fitness Center. “I had to get over the shock.” A year later, however, it sank in that his health was at stake and he set about changing his lifestyle. Of Wintour, he says, “She’s loyal, a loyal friend. One sees the glacial sunglasses and impeccable dresses. But she cares.”

Until recently, American Vogue’s record for promoting models of colour was almost as parlous as that of its British sister title, although Talley, a loyal friend too, focuses on improvements made in the last five years and insists that “under Anna Wintour it’s become very diverse”. I ask if he agreed with Naomi Campbell’s assessment last year that under Shulman, British Vogue was racist.

“I don’t know,” he says thinly, “because I didn’t look at it under Alexandra Shulman.” You didn’t read British Vogue? “I never looked at it. No. I looked at Italian Vogue under Franca Sozzani.”

Why didn’t he look at British Vogue? “I just didn’t. It didn’t amuse me to look at British Vogue. I looked at Franca Sozzani’s Italian Vogue because it took the pulse of the way the world changed; she did an all black issue and it sold out. They reprinted it.” This is a not-very-oblique reference to Shulman’s defence that black models are not famous enough to sell on the cover. “The late Franca Sozzani was a disrupter. So her Vogue was very influential.”

In 2005, Talley flew to Mar-a-Lago to help dress Melania Knauss before her wedding to Donald Trump. As a first lady, he says, she has a certain “robotic elegance”, but back then he found her “very intelligent and well-spoken; she speaks several languages. I emailed to tell her I thought she looked great at the inaugural, in Ralph Lauren blue.”

If she called him now for style help, would he oblige? “First of all, she wouldn’t call me because she would know that I would probably be reluctant to go. I would perhaps consider it; but I know that I would be crucified if I went to help Melania Trump. It would be really detrimental to me. Although I do think she’s wonderful, a wonderful mother, and she has beautiful manners. She is not a snob. She was polite and gracious and had great patience.”

Talley reserves his harshest words for those in the fashion industry who have, as he says, “dropped him” since he left Vogue in 2013. “It’s very backstabbing, viperish, cruel,” he says, and “people have dropped me because I’m no longer viable on the front row. I will survive, and go through the chiffon trenches as I always have.” But, he says, “I feel sort of lonely.”

He has never lived with anyone or had what he considers to be a significant romantic relationship. “I regret that,” he says, but “I was too busy with my career.” And after decades of living high on the illusory wealth of a Condé Nast expense account, he is finding this current period financially chilly. “Money’s tight,” he says.

We are not in a golden age of fashion right now, says Talley. “The Oscars red carpet does not inspire me any more, and then the next morning you get up and can have the dress at Zara. It’s the strapless dress and a train. No one goes with something unique the way Sharon Stone wore a turtle neck and a skirt from Armani and a coat, or Barbra Streisand in pussycat bellbottoms.”

He prefers to look to the past; to the costume exhibitions he curates at centres of design around the country and beyond that to the woman to whom he owes it all. “She still adored me,” he says of his grandmother, who died in 1989, having lived to see him well into his period of success at Vogue. “When I went home I wore maxi coats to the floor, with gold braid and buttons I bought in New York. She didn’t blink an eye.” He smiles at the memory of a woman whose vision was, perhaps, even more startlingly free of the times than his own. “I could do no wrong.”

• The Gospel According to André will be released in the US on 25 May and in the UK in the autumn

Source: Theguardian.com
 
Seems gender fluidity is on the forefront of everyone's minds! No wonder everywhere I turn all the images looks the same. Seems more an ideology than shift, if you ask me.

Also, they should've asked the top 4 Vogue editors these questions, especially Anna Wintour and Emmanuelle Alt. And especially about female photographers. Would've been a barrel of laughs.

Who Is the Next Crop of Influential Fashion Photographers?
Sexual misconduct allegations against top photographers leave a gaping hole for magazine editorials and fashion campaigns.


By Lisa Lockwood and Kara Bloomgarden-Smoke
with contributions from Rosemary Feitelberg, Lorelei Marfil, Samantha Conti
April 23, 2018

No Mario. No Bruce. No Patrick.

With at least three big-name fashion photographers out of action because of allegations of sexual misconduct — and wariness that further scandals might emerge and ensnare others — a huge gap has formed as to who brands and magazines can now turn to for their editorial and advertising shoots.

Executives surveyed believe this will create an opportunity for a younger generation of photographers, as well as female ones, including names such as Harley Weir, Zoë Ghertner, Theo Wenner, Petra Collins, Camilla Akrans, Jamie Hawkesworth, Alexi Lubomirski, Bibi Borthwick and Gray Sorrenti. Then there are the already-big names who will get even more work, such as Steven Meisel, Craig McDean, Inez van Lamsweerde and Vinoodh Matadin, Steven Klein, Nick Knight and Willy Vanderperre.

Brands such as Michael Kors, Ralph Lauren, Tommy Hilfiger, Gucci, Burberry and Givenchy — many of which used Bruce Weber, Mario Testino or Patrick Demarchelier for their ad campaigns — declined to comment.

Here, WWD speaks with creative and media executives about whom they consider to be both rising stars and the next crop of influential photographers.

Doug Lloyd, founder and owner of Lloyd & Co.

“The ones who at the moment seem the most interesting are Jamie Hawkesworth, Harley Weir and Zoe Ghertner. I think those are the main ones, maybe Tyrone LeBon. I think across all those guys, they have a rawness and realness which they seem to be bringing to fashion, which is counter to the Mert and Marcus [Mert Alas and Marcus Piggott] school of slick, finished and glossiness that was the last wave of really big photography stars. A lot of it has to do with them going back to using film, as opposed to digital. They’ve gone back to old school techniques that have more of a tactileness to them and a realness. That emotion comes through in those guys’ work. For a younger crowd, that’s more of a genuine kind of approach.

“The ones that are benefiting from certain people’s departure from the category, and these are ones who have been great for the past 10 years — like Craig McDean, Mario Sorrenti, David Sims, Willy Vanderperre, who are probably doing well. I’m doing a lot of work with Willy on Calvin Klein. He’s tremendously busy and super successful. Collier Schorr has been doing good work and has been super busy. Both her and Inez [van Lamsweerde] have been doing a lot of work.”

James Danziger, owner of The Danziger Gallery

“These are all people I follow on Instagram because I’ve noted their work — Olivia Bee, who is 24 years old; Petra Collins, who is 25; Harley Weir, 29 years old; Coco Capitán, 25, and Jack Davison is 28. Clearly, this is the right time for women fashion photographers. It’s kind of natural and also timely that the people who are doing interesting work are women. They all have individual styles. When you see one of their pictures, you can identify that that’s one of the photographers who took it. That’s what separates the really good fashion photographers. They are people who are artists as well as fashion photographers, which is what all the great fashion photographers are. Their work was of note pre-MeToo, [Harvey] Weinstein or whatever you want to delineate the time as being. With the current situation with the top-tier of fashion photographers having all been called into question, that opens up space and people are always going to be looking for the best photographers. If these people continue to deliver on the work that they have done so far, they would have every reason to expect long and strong careers.”

Rony Zeidan, founder and chief creative officer of RO New York

That’s a very good question. I think when it comes to photography, they’re all figuring out what’s happening next. There’s definitely been an opening in the fashion industry that allows the next generation to take full force.”

Zeidan said one of the next generation of leading photographers is Alexi Lubomirski, who used to be Testino’s right hand. “He’s kind of followed suit in a style that’s very similar to how Mario has worked. He recently shot Meghan Markle and Prince Harry. He did their official portraits that are actually a similar step to Mario Testino, who shot Princess Diana. Lubomirski shot the Gloria Vanderbilt campaign last season.

As far as the next crop, he cited Giampaolo Sgura. “I see him very active on social media. He shot a lot of celebrities and a lot of the cool magazines, Interview is one of them. He’s shooting a lot of the Ralph Lauren campaigns. He’s kind of stepped in behind Bruce Weber. Then there’s Willy Vanderperre, amazing, talented guy and he’s brought to light with Raf Simons taking the helm at Calvin Klein. And you have Mariano Vivanco. He’s done edgier work. Recently he shot Jennifer Lopez for Bazaar. He does a lot of celebrity and he does the ‘It’ fashion girls.”

As for other top-name photographers, he cited Inez van Lamsweerde and Vinoodh Matadin. “They are a staple. Steven Meisel is still doing some great work. So is Steven Klein. Steven Klein recently shot Tom Ford. That high caliber, as long as they’re not touched with scandal, they’ll remain.”

Zeidan said one of the top female photographers is Paola Kudacki. “She is phenomenal. She can get any celebrity to work with her. Her claim to fame has been shooting Alicia Keys when she went with her no makeup look. I wanted to get Iman to be the face of Gloria Vanderbilt and she only accepted because Paola Kudacki was shooting,” he said. He also likes Matthew Brookes. “Having Shot Giorgio Armani fragrances, Cerruti, Zegna and Tommy Hilfiger, he is someone to watch.”

David Lipman, owner of Lipman Studio, the ad agency

“I believe the strong photographers will only get stronger,” “citing such photographers as Steven Meisel, Peter Lindbergh, Steven Klein, Inez and Vinoodh, Nick Knight, Glen Luchford, Mario Sorrenti, Alasdair McLellan and Willy Vanderperre. As for the young photographers ready to take the next step, he cited Harley Weir, Zoe Ghertner, Theo Wenner, Jamie Hawkesworth, Ben Toms, Bibi Borthwick and Gray Sorrenti.

He believes that we will also see the rise of female photographers. “It’s time and we are seeing it. Harley, Zoe, Petra, Bibi and Gray will become very important photographers over the next decade and I’m sure I’m leaving some out. Others will emerge.

“Recently my daughter called me on the phone from London and asked ‘Dad, have you seen Gray Sorrenti’s pictures? There’s no one out there right now that speaks to us [young women] like Gray – you have to use her for something,'” said Lipman. “I also adore the conceptual nature of Bibi Borthwick’s pictures. They have a sensitivity to them that draws you into each image.”

Quynh Mai, founder of Moving Image & Content

“The industry is moving back to a more reportage/documentary style that was popular in the Nineties and early Aughts and is being reinterpreted today by the likes of Jamie Hawkesworth, Harley Weir and Alasdair McLellan. It is also bringing back the original photographers who brought its rise, like Glen Luchford, who has been shooting for Gucci. The latest crop of photographers are creating both photos as well as moving images, capturing subtle artwork for ad campaigns and magazines that are more natural, set in context and more Instagram-friendly by not being so perfect and posed.

“I predict that as an industry, we will be commissioning more photographers, not less, as the need for engaging and original content rises due to the frequency needs of digital and social. Rather than a few big talents at the top, there will be a larger pool of artists who are more collaborative, flexible and nimble in their approach meeting the needs of the new media landscape — those who have the eye to shoot visuals that are natural and ‘real life,’ which performs better in digital than the staged, posed images of the generation before.”

She said fashion photography is still dominated by men, but photographers such as Harley Weir and Cass Bird are blazing a trail for female artists, “which I think will continue as women are more compelled by imagery that respects and humanizes the female form rather than imagery that objectifies it.

“As consumers, I think women will have a harder time looking at young, underage women set in sexualized situations in the age of Time’s Up and #MeToo. This cultural shift will force fashion brands to find a visual language that resonates with their consumer but also doesn’t feel tone-deaf, and I hope, will in turn commission female artists to understand the subtleties of showcasing strong and beautiful women.”

Alix Campbell, chief photography director, Hearst Magazines

“Hearst Magazines always looks for fresh talent, it’s in our company’s DNA. We look to find photographers that are trustworthy and collaborative.”

Some examples include Camilla Akrans, who has been shooting for Harper’s Bazaar for more than 10 years. “She has a very distinct graphic eye and is great at creating atmosphere and bringing out the beauty in a subject,” she said.

“Marie Claire’s new creative director Kate Lanphear has been working closely with photo director James Morris to introduce the brand to new photographers, such as Thomas Whiteside and Carlijn Jacobs, from Amsterdam. Elle has been working with Chris Colis, Sebastian Kim, Paola Kudacki, Raymond Meier and young up-and-coming talent Tom Schirmacher, who has a personal aesthetic derived from simplicity, ease and beautiful light.

“And while we are always keeping our eye on the fresh, new undiscovered talent out in the world, we are also working to cultivate and groom talent from within. Allie Holloway is a shining example of one of our Hearst staff photographers who shoots for many brands across the Hearst portfolio including Marie Claire, Elle and Esquire. She has a young, modern approach to photography that is fresh and pops off the page which resonates with our readers.”

Stefano Tonchi, editor in chief of W

“Fortunately, we were not working very much with any of the people that are in trouble. We keep our relationship with Mert and Marcus and Steven Klein and that generation of photographers. Clearly, we are also looking for the new generation. We already started bringing new names and new faces, especially for our who’s next issue, Volume III, which is our April/May issue, is all about discovery. We have two covers and they were shot by Ethan James Green. It is not the first story that he shot for W, but it is his first cover. We also work with Harley Weir. We work with Oliver Hadlee Pearch.”

Tonchi spoke about the importance of gender fluidity. “I think we are looking for new photographers that could express this sense of change. If you look at the work of Ethan James Green, he is probably the one that more reflects this sense of fluidity of gender. It is kind of interesting that this idea of fluidity comes to the surface in a moment when we are putting under scrutiny the idea of uber-masculinity or uber-femininity.”

As for featuring more female photographers, he said, “That is something that we are all aware of. But I think that there are not going to be more female photographers until we give more opportunities to female photographers. In our last issue we had Collier Schorr, Zoë Ghertner and Tina Barney.

“There are some photographers that define a genre in a certain way. Like Juergen Teller. There is one Juergen Teller. And he kind of will always define that genre and if you want the firsthand of that genre, he is the photographer. And I hope that he will keep doing what he does. Another person I love is Tim Walker. That’s another one who has such a specific signature and creativity and he goes so beyond the world of fashion that I think we will always want to work with him, too.”

Joe Zee, fashion stylist and journalist

“Certainly the tide of new photographers is swiftly changing. Definitely that next generation of photographers is doing such incredible work like Jamie Hawkesworth and Josh Olins are great, but I am also very interested in this even newer crop of photographers who are bringing a different and unique youthful energy and vision to fashion and editorials, and a lot of them have been primarily female photographers as well.”

He said that Petra Collins and Harley Weir definitely lead that pack, but he also loves Charlotte Wales, Amanda Charchian, Coco Capitán and Dafy Hagai, as well as Tyrone Lebon, Charlie Engman and Ethan James Green.

Katie Grand, editor in chief of Love Magazine

She cited photographers such as Harley Weir, Jamie Hawkesworth, Lynette Garland, Hugo Scott and Carin Backoff as the next crop.

Trino Verkade, founding trustee of Sarabande: The Lee Alexander McQueen Foundation

“Big agencies are aware they need fresh blood and not rely upon their existing stable. Sam Rock, at Sarabande, has just received representation from Art & Commerce, which puts him alongside great, established photographers with decades of experience. Agencies recognize they need a variety of styles, and also offer different budgets and creative approaches.”

Asked who is up-and-coming and who will step into the shoes of Demarchelier, Testino and Weber, Verkade said, “There are amazing photographers, both experienced and up-and-coming, who have been overlooked by big brands who take comfort from using an established name. With big names become big budgets, with sets, lighting and post production. Ideas and strong, impactful imagery should not be tied to expensive budgets.”

As for whether the rates for the next generation will be lower than the biggies of yore, Verkade said, “Yes. Media has changed, with the impact of the digital world; also times and mood have changed. Some brands are looking for some sense of realism in their imagery, and are less reliant on highly produced images. For others the usage is different, and they need different types of images beyond the big campaign images of the past.”


CONTINUED..................

Source: WWD.com
 

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