ogepma
Active Member
- Joined
- Jan 19, 2012
- Messages
- 340
- Reaction score
- 34
I completely agree with Chanelcouture09 and Phuel. His project at Balenciaga was of a different nature. He was tasked with reviving a dead but storied house and was given full creative control. The entire image of the brand was what Nicolas wanted it to be and it was indeed necessary for him to explore his full design abilities even if they sometimes transcended wearability in order to create the much needed buzz. And he was very successful at that. At the end of the day, the clothes from the collections hardly made them to the stores the way they were shown and the ones that did were usually the cheapest pieces. It was a successful strategy for a brand like that due to its size, heritage and exclusivity.
Louis Vuitton is different. As has been said several times before; while Marc did create some wonderful and memorable collections, there was no identity whatsoever. One season, a collection will target youthful live and let live women and the next season, it will be centred on bourgeois women who still believed they were living in the 1940s or 1910s as the case may be. He was very literal with the themes of his collections and that did not allow the flexibility needed to create a focused image.
Nicolas feels he needs to rectify this and at the same time, the clothes simply have to sell. Unlike Balenciaga, the way it is seen on the runway is the same way it will be in the stores. I am positive that he'd loosen up over time, but it's been only 3 seasons and he is going for an evolution rather than a revolution.
LV is a brand that has a much wider demographic and catering to this demographic every season without neglecting a certain section of it is indeed a daunting task. This requires small sacrifices to be made for a certain period. Shock is not always necessary, sometimes a designer has to take a step back and look at the realistic bigger picture. Fashion is a lot more than the buzz, the critics and shock lovers at the end of the day.
Louis Vuitton is different. As has been said several times before; while Marc did create some wonderful and memorable collections, there was no identity whatsoever. One season, a collection will target youthful live and let live women and the next season, it will be centred on bourgeois women who still believed they were living in the 1940s or 1910s as the case may be. He was very literal with the themes of his collections and that did not allow the flexibility needed to create a focused image.
Nicolas feels he needs to rectify this and at the same time, the clothes simply have to sell. Unlike Balenciaga, the way it is seen on the runway is the same way it will be in the stores. I am positive that he'd loosen up over time, but it's been only 3 seasons and he is going for an evolution rather than a revolution.
LV is a brand that has a much wider demographic and catering to this demographic every season without neglecting a certain section of it is indeed a daunting task. This requires small sacrifices to be made for a certain period. Shock is not always necessary, sometimes a designer has to take a step back and look at the realistic bigger picture. Fashion is a lot more than the buzz, the critics and shock lovers at the end of the day.
