Sabato De Sarno - Designer, Creative Director of Gucci

[ellearchivist]

All I want for xmas is for Ancora guy to disappear. Please Santa!!!

 

[PDFSD]

Karl even at his lowest was miles better than Virginie. He could be experimental, artistic and commercial, he had the range and skill. When you create hundreds of collections, there will always be few that are weaker.


It's not comparable. Chanel is a brand that will always sell well. Even Sabato with his department store sensibility would make good numbers at Chanel.

For me, you are successful at Chanel if you manage to create a moment, something memorable. Virginie couldn't do that.

we can agree to disagree on all above :-)
KL did some ugly things as much as VV pieces or collections both.

VV i literally wrote she respectfully did what she could means: Kl creativity and aura etc is superior as a creative and its not even about comparing..... they both were creative directors at Chanel with different type of success no matter how we see it as what is more valuable as success its the fact they both had success in their own ways at Chanel.

Ancora cant make good nummers not even at Zara that hoe bland and pint less his design is.

Chanel did not always sell well they had bad years with KL as well (even when numbers were 100% private and currently i know the have some issues with sales numbers as well following to many price increases.

no brand is bullet proof, that's why they took their time to find a Creative Director time is ticking on what has been built so far wont last with out new ideas or vision to feed the machine.

even hermes has issues and reliance on selling other less wanted product to get quota bags offers ,

all factual stuff knowing from people working inside these companies.

the gloss on the outside always hides cracks underneath. (with in these brands)

 

[Xone]

Sabato says sayonara lol

 

[Monsieur Cristobal]

Don't play with our feelings like this, Xone 🤣

 

[proseccotabis]

All I want for xmas is for Ancora guy to disappear. Please Santa!!!

youre going to have an exciting christmas next year or the year after then

 

[Xone]

Don't play with our feelings like this, Xone 🤣

Sorry....but couldn't help it...i was hoping japan adopted him and stays there forever...but sadly..not...lol

 

[vogue22]

I wonder what KING KARL would have thought of Virginie's CHANEL tenure, Kim's Fendi and Sabato.
He would have probably roasted all of them and turn into a vampire to stop Virginie's approving branded CC logo basic stuff.

 

[Xone]

I've found this interview while exploring this website from Loic Prigent...increidble the amount of nothing that he says lol like this "gems":

M: You're always dancing.
SDS: I'm always, I love dancing. The music is a central part of my creative process, and one of the most important moments to me during the preparation of the show is spending time with Mark Ronson and dreaming about the music of the show. We chat about things and we select music together. We give them a new vibe, a new rhythm, in order to make them more contemporary and more right for the show. In this show, I use a song from Corona Seat. It said many words that I like. One is a reset. I'm sure the people think reset is like first shot, old Gucci. It does not mean that to me. It's just something that I love. It was a song that I would dance to when I was 20, 22. It's a very old song. And now I have the opportunity to have this song for my show, that's why I chose it. But I know the journalists, maybe they create a storytelling on this song because the people love storytelling. I hate storytelling. No, I don't like storytelling.

M: What are the starting points of the collection?
SDS: The starting point is, the clothes. Every single piece is very curated. Every single outfit has all the things that I like together. The colors, it was one thing that I wanted to work. I like black, and in this collection, I used a lot of colors that usually I don't like, but it was very interesting to play with the colors. And create an outfit, a mix of them that I love now. Now I love it

if someone dare to read it all, here it is the link:

https://fashionmoodboard.com/en/interview/sabato-de-sarno-gucci-fw2024-2025

 

[tourbillions]

he is trying so hard to be a creative... when he is a design director at best.

 

[PDFSD]

🤐

 

[Xone]

🤐

Unzip the lip! Hahahaa

Honestly it’s not surprise the part where he says that he doesn’t like storytelling, and we have seen he is limited in that too…but he talk too much about product and deliver nothing, promise too much about clothes and we’ve seen what he delivers…

 

[LadyJunon]

I've found this interview while exploring this website from Loic Prigent...increidble the amount of nothing that he says lol like this "gems":

M: You're always dancing.
SDS: I'm always, I love dancing. The music is a central part of my creative process, and one of the most important moments to me during the preparation of the show is spending time with Mark Ronson and dreaming about the music of the show. We chat about things and we select music together. We give them a new vibe, a new rhythm, in order to make them more contemporary and more right for the show. In this show, I use a song from Corona Seat. It said many words that I like. One is a reset. I'm sure the people think reset is like first shot, old Gucci. It does not mean that to me. It's just something that I love. It was a song that I would dance to when I was 20, 22. It's a very old song. And now I have the opportunity to have this song for my show, that's why I chose it. But I know the journalists, maybe they create a storytelling on this song because the people love storytelling. I hate storytelling. No, I don't like storytelling.

M: What are the starting points of the collection?
SDS: The starting point is, the clothes. Every single piece is very curated. Every single outfit has all the things that I like together. The colors, it was one thing that I wanted to work. I like black, and in this collection, I used a lot of colors that usually I don't like, but it was very interesting to play with the colors. And create an outfit, a mix of them that I love now. Now I love it

if someone dare to read it all, here it is the link:

https://fashionmoodboard.com/en/interview/sabato-de-sarno-gucci-fw2024-2025

Valentino just seems to full of designers who are dumb as f*ck (Sabato and PPP) or bland as f*ck (MGC).

 

[blueorchid]

I hate storytelling. No, I don't like storytelling.

This explains so much.

 

[jeanclaude]

M: You're always dancing.
SDS: I'm always, I love dancing.

Meanwhile, at Gucci HQ:

 

[IsabelMarantBoy]

the people love storytelling. I hate storytelling. No, I don't like storytelling.

I knew as soon as I'd seen this quote, we'd be in for one bland tenure with this guy at the reigns of the house

Too little of a story with Ancora, too much (yet too little) of a story with Alessandro, and I don't even know where to begin with Frida. She may have been boring but at least she would try to tell you a story with a collection (even if it was a really bad story, like Spring 2014 or Fall 2013).

 

[JohannesL]

Both Maria Grazia and Sarah Burton were terrible at storytelling, but somehow managed to make good clothes. In his case, it is almost impossible to let the clothes speak for themselves. Someone please wake him up before he was kicked out!

 

[JohannesL]

Valentino just seems to full of designers who are dumb as f*ck (Sabato and PPP) or bland as f*ck (MGC).

The OG Valentino duo are rolling their eyes when you put their names along with de Sarno. To defend the duo, at least they are those decent designers that de Sarno would never achieve to be.