The Art of Casting : Which Brands Are The Best/Worst At It

[mariemaud]

for sure, castings full of "girls of the moment" are a no go for me, it looks more like a top ten newcomer army.. a good casting, as some of you mentionned, is made of girls whose looks embodie the mood of the collection before anything else. also i don't think they even intend to pick up future supermodels, or at least I hope they don't think like that and keep forcused on the brand's aestetic criterias. of course they must feel supermodel potential in one or 2 ladies, such as what may have happened with Sasha at Prada.. thinking of that but not making a direct comparison, I must say picking Moa for Burberry was a double great choice because she totally fits the mood of the collection and well, for me at least, has a true supermodel potential, it reminded me of Prada/Sasha, even if Moa wasn't an excusive at Burberry...