Yves Saint Laurent S/S 2011 : Arizona Muse by Inez & Vinoodh

[Style Savvy]

My favorite YSL ad in years!

 

[BibiRose]

Love it! Cannot wait for the full campaign.

 

[fadedcolours]

What a pleasant surprise! Very fresh for YSL and I don't just mean the model casting (Arizona is werkin' it for sure). Only thing I mind is that it's slightly too orange for me but perhaps it looks different in print.

 

[chinsumo]

style

 

[ilaughead]

^Absolutely stunning. I'm glad we're being treated to color this season. The last campaign's b&w made Pilati's designs even more severe, which I didn't think was possible...

 

[NeverDrinkAgain]

Everything is perfect - clothing, setting, model (yeah Arizona). Great!

 

[Faith Akiyama]

Absolutely lovely campaign. I&V really brought out the best in Arizona!

 

[Fiercification]

This is a beautiful campaign. I do wish they'd done something more moody considering just how amazing the clothes were this season but this is better than recent, drab ads of seasons gone by.

 

[ad041715]

The new shots are breathtaking. Arizona is making me eat my words.

 

[AgrenateD]

love the new images these are really striking shots, the focus on the clothes are maintained extremely well without
overpowering the model, the mood is just perfect. even Arizona's bob which looked so coarse off the runway looks great.
this is getting better and better

 

[vogue28]

Must admit that I wasn't expecting much from Arizona. But this is turning out be another spectacular campaign from Yves Saint Laurent.
Inez and Vinoodh have done wonders with Arizona and the collection. The location and lighting look brilliant.

 

[Valentine27]

I wouldn't call it "amazing", "spectacular" or anything else, but just beautiful.

 

[Empress Merel]

Truly gorgeous. Her pose, the setting, the dress, the facial expression. Definetly better than last season and I love Daria.

 

[Squizree]

It's the sunset lighting that I like the best here. They make the whole shot look so luxurious. It's a good example of how advertising can make a mediocre collection look ultra-lux.

 

[holaloha]

I actually like it! I never like YSL ads. They always remind me of bad 90's ads. But this is nice! The setting, the styling. Looks great!

 

[mackos]

It's really a perfect example who to turn a totally uninteresting collection into a stunning, sophisticated campaign. Love it.

 

[gossiping]

huge step up from last season i think i like these as much as kate's recent ones

 

[jeremydante]

i love what im seeing so far.

 

[LittleJ]

Great (L) !!!!

 

[tarsha]

New images are even better, everything is perfect. Can't wait to see the rest.