Overall, I like neither Raquel's nor Mert & Marcus' work, and above all, I loathe Gucci, thus I would've been surprised about being even remotely appealed to this campaign. That's way too gaudy for my taste, and those angles are literally appaling.
uii, this looks good.
i agree though that it looks like SS10 just with Raquel instead Nat and desert instead the sea. but well.. ads get boring these days
I really prefer this shot to the other ones... if it's all about product placement, this gets to the point in a much more satisfying way. No elastic legs, no messing about with reflective furniture.
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