Sabato De Sarno - Designer, Creative Director of Gucci

2024 what's left of the brand the bare minimum : horsebit, gg´s, gucci text, and red green web on celebrities not know for epic style , missing ancora guy dancing on a swift song now with ancora red docs on and the vision is complete !!!!!!
Maybe TS is the great inspiration behind ss25 hahaha
 
Thank God there is Mark Ronson as the music director to prevent TS at Gucci shows...
Btw the music is probably the only good thing of the Ancora era that may stay.
Balenciaga is doing a Mina collab so maybe wait for the statement lol

for context : Mina is played at every gay or fashionable party for years in Italy it's like a Beyonce or Adele soundtrack at your gay pool party or str8 cis wedding.
 
This post is co-authored by artists and creators selected by Creative Director Sabato De Sarno.

Lord have mercy. Why do they try so hard to make Gucci intellectual and artistic. It's not Prada. It's not Bottega. Just make goddamn great commercial collection that put Gucci back where it belongs. Stope with all these nonsense.
 
More teasers for the shitshow:




Sabato's moodboard, featuring the set design draft and a look from the collection:
 
I’m just gonna patiently wait for their financial results for 2024 and consequences of them. Few Gucci shops (Boston London and New York) I’ve been to were empty so I don’t think that experiment worked. Prob 2-3 more seasons and he’d have to learn a new world beginning with „a”: arivederci.
 

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