Sabato De Sarno - Designer, Creative Director of Gucci

[Xone]

Cedric Murac left Gucci

 

[Salvatore]

What did he do at Gucci ?

 

[style_expert]

What did he do at Gucci ?

Never heard of him but apparently he was 'Senior vice president, global brand image and content studio' and Gucci joined just a year ago.
I'd jump off the sinking Gucci ship too...The campaigns and brand image under his supervision were just absolutely lacklustre, so we'll see if it's going to be a case of 'forgive but not forget' for his career.

 

[Creative]

Saying goodbye on Instagram… Gucci is the house of delusional people. The film should’ve been call “House of Delulus” instead of “House of Gucci”.

 

[GivenchyHomme]

“I’m leaving Gucci, someone please hire me!” 🙏

 

[lookatme]

Complete with the requisite b+w SERIOUS fashion portrait.

 

[NoInvite]

That retouch tho...

 

[Mutterlein]

^ I don’t think she’d be even willing to go there giving her salary at Dior and peace and quiet at studio, no drama, boss happy and she can do what she wants. Heaven for any designer. What would she ever trade Dior for Gucci ?

Absolutely

 

[Mutterlein]

Sounds like he was fired.

 

[Olaffo]

Sounds like he was fired.

What ?! Now ?!

 

[jeanclaude]

Complete with the requisite b+w SERIOUS fashion portrait.

The day they discover colour photography can be as serious as b&w ones, Sabato will be hired for Chanel...

 

[Creative]

I’m starting to think Gucci has no solution, at least for the next 2 or 3 years. Nobody would like to accept that role if they have certain relevance in fashion and they won’t go for someone anonymous.

The only person I could see accepting the role (and maybe it could work) is Riccardo Tisci. I don’t like his aesthetic but could work if he renews his style a little bit. I’m not a Tisci fan by any mean, but he is the only one I could see accepting the role.

No one from LVMH would go to Kering I think, even if they get paid 30M.

 

[Frederic01]

It's shocking to me that it takes so many industry professionals to make this brand just exist and do the bare minimum in the year 2024!

All they need is a strong artistic director with a strong vision. That's it. You don't need to keep hiring these random people and trying to impress the industry by listing their credentials and respective resumes. What's more, the fact that even with all these extremely experienced people you still can't ignite any heat for the brand - well, must I say more? It's embarrassing to watch...

 

[PDFSD]

Sounds like he was fired.

No he left just got the info this morning long time disagreement as i understood he was hired from CK with the idea to oversee all image shootings and CID , while Sabato came with his own guy Riccardo Zanola that is doing now all the main fashion ADV, so there was a split in fashion creativity and the commercial part (Cedric) like Ecom and smaller drops campaign you see online and CID overall.

Apparently they now have report and explain every step to Stefano Cantino and with lots of budgets cuts going on, so he had enough.

 

[grimm]

The only Gucci shoots credited to Cedric on models.com are all as insipid as everything else the brand produces. Whether he jumped, or was pushed, his time was as underwhelming as everyone else under SdS stewardship.

 

[TomBlanksFullFatMiuMiu]

That retouch tho...

That Pose... That stare... smoldering slash bed room eyes? lol

 

[Mutterlein]

No he left just got the info this morning long time disagreement as i understood he was hired from CK with the idea to oversee all image shootings and CID , while Sabato came with his own guy Riccardo Zanola that is doing now all the main fashion ADV, so there was a split in fashion creativity and the commercial part (Cedric) like Ecom and smaller drops campaign you see online and CID overall.

Apparently they now have report and explain every step to Stefano Cantino and with lots of budgets cuts going on, so he had enough.

Fair enough!

 

[yslforever]

I have never heard of him before but to be honest, his work at Calvin Klein we can see on his IG was pretty robust in my opinion, it conveyed the right image of CK underwear, both with celebrities, models or more inclusive campaigns. And underwear was the only thing that sold at CK so we can assume he, at least, knew his job around merchandising trivial products.
On the paper, him coming to Gucci to work on products campaign was probably a good idea.

Too bad SdS did not offer good products to promote though or did not let him have his way. We will never know.

 

[TomBlanksFullFatMiuMiu]

lol For 2 days, I thought this look was custom Gucci but its not


Emma Chamberlain Vogue World 2024

 

[Xone]

I got the same info and some even said he knows it already ......must be awkward.

So much overlapping of styles and brand identities and CD´s at so many houses it´s as confusing as the rest the state of world :-/

Really?? It’s kinda embarrasing for Gucci and Kering imo to change after so little time. Anyone have an update on the leaving rumors?

It’s embarrasing on how much hype they’ve tried to create around him…

The dancing i dont care but i agree that he should present himself more professional….

In the end CD have a big *ss kissers that distance themselves from reality bc they only constantly hear “you are great”

The lack of pov and the lack of definition of this Gucci man and woman and of course the lack of interesting products make it all very mediocre something that Gucci and Kering cannot afford.

Let’s see what happens cause Sds is very limited and unclear.