honeycombchild
Well-Known Member
- Joined
- Jan 22, 2009
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- 8,854
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I’ve given up on just how directionless this rag is— but now even the selects for the feature edit is directionless, and so schizo: consumer beauty shot for one, more themed, high fashion for another, and another that’s more jewelry shot… Tonchi is like a hamster running around cluelessly in a maze when it comes to his leadership...
This schizophrenia (lol) of W is endemic in this industry, it stems from an obsessive need to court each and every demographic under the sun. Seems nobody's got the balls to say 'this is what I'm pushing, love it or hate it'. Every little feature must be an experiment. It reeks of cluelessness. I imagine this is your lot when you have Anna Wintour as your artistic director. Notice how we're struggling to tell the difference between an Allure, W or Glamour cover.