Discussion: Who Should Be The Creative Director of Gucci?

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virginie viard

 

[jeanclaude]

Midjourney...if it can make the Pope look cool, it can make Gucci cool!! (plus it does not dance)

.sleek-mag.com

 

[TomBlanksFullFatMiuMiu]

Hedi for Gucci to beat Blazy at Chanel back at a dusty old house can be like a modern David vs Goliath story.

 

[JohannesL]

I was typing the following before reading your reply！

Top choice: MGC !!!
Runner-up: Virgine Viard

virginie viard

 

[JohannesL]

Hedi for Gucci to beat Blazy at Chanel back at a dusty old house can be like a modern David vs Goliath story.

At this point, Hedi can take over any major brand to take his revenge! It will be so much fun.

 

[tourbillions]

what revengee does he need to do 😭😭 people really think hedi invented fashion and invented the chanel aeshtetic

 

[blueorchid]

REVENGE BY HEDI SLIMANE, but we all suffer.

 

[Thefrenchy]

If they want to "save" it, they need a big name that either will bring their following or that has the capacity to develop a very commercial product that appeals to a vast amount of people.

Hedi's name being thrown out to me makes zero sense based on his history with Kering. The main name going around is MGC which could make sense since shes merchandising driven with a track record of actually selling. There's also be rumours for years that she wanted to go back to Italy.

If they go for another nameless CD, they're shooting themselves in the foot. They need to make a coup and get someone that will make people want to let Gucci back in.

 

[tourbillions]

Gucci is supposed to be their bread n butter... they cannot choose another nameless person with 0 identity. Michele paid off because he had such a strong point of view. Gucci customers will eat up anything new and wild just to show off their stuff. That is something they cannot achieve with such quiet and 0 personality collections. Had SDS collections been under tod's or loro or even Celine, im sure people would have appreciated it. Just not something so big as gucci.

That said, galliano for gucci is the correct move. Remember when he had super sexy collections in the early days? I could see his bias cut dressess being a staple at gucci

 

[TomBlanksFullFatMiuMiu]

I think it will be PPP but I don't mind Alessia Pellarini ex Fendi or Fabio ex Prada
Also with Alessia and especially in the case of Fabio, any revenge is good to watch from an outsider's perspective

 

[Olaffo]

Chat GTP !

I’m so tired of speculating whether mediocre second in command or tired *** big name that hasn’t created anything in 20 years will take over this wretched house to rejuvenate it again. Firstly we need c - suit to know what they want from Gucci in 2020s and 2030s and then we may be able to find accurate candidate, for now we will have shorter tenure and even faster CD turnaround.

 

[GIVENCHYlover]

Hedi for Gucci to beat Blazy at Chanel back at a dusty old house can be like a modern David vs Goliath story.

refinery29

 

[carla56]

I would love Riccardo Tisci, italian, sexy, chic, sleek, street, good accessories… it will be the perfect choice… if only his method of work wasn’t that extreme

 

[tourbillions]

if only his method of work wasn’t that extreme

we want extreme, we want oppulence, we want over the top as long as they give good results... no more nice guys who play by the rules and boring everyone with merch.

its fashion, it had to be an expression of themself, let them be as extreme as they want if they deliver good results.

 

[carla56]

we want extreme, we want oppulence, we want over the top as long as they give good results... no more nice guys who play by the rules and boring everyone with merch.

its fashion, it had to be an expression of themself, let them be as extreme as they want if they deliver good results.

I totally agree with you! I expressed myself badly, but with extreme I meant his method of working and making people work, at night, without time limits, always high... let's say a toxic environment

 

[proseccotabis]

I mean I hope it will be PP. I loathe mgc and her Dior often makes me want to catapult myself on mars. Also I think all of us know the problem is in cantino - even if it will be hs, ppp, or mgc he will still find something wrong with their vision and will try to push. The problem is in the senior management, not in cd. I myself have seen this first hand

 

[tourbillions]

noo no more ppp he should rest with mgc and vv. they are all where fashion ends. And Slimane need to grow some balls and just start his own brand. Better than turning every non a-tier brand into a mini chanel. He has enough funds for it by now and he can find more backers if he was really the fashion god everyone make him out to be.

if all those non-name names in nyfw can present collections there, im sure hedi can do it on a whim in lafw.

 

[Kimihiro]

PPP isn’t really a merchandiser. I’m fine with Riccardo. Gucci can be romantic but he should cut the streetwear.

 

[Scotty]

Gucci is supposed to be their bread n butter... they cannot choose another nameless person with 0 identity. Michele paid off because he had such a strong point of view. Gucci customers will eat up anything new and wild just to show off their stuff. That is something they cannot achieve with such quiet and 0 personality collections. Had SDS collections been under tod's or loro or even Celine, im sure people would have appreciated it. Just not something so big as gucci.

That said, galliano for gucci is the correct move. Remember when he had super sexy collections in the early days? I could see his bias cut dressess being a staple at gucci

SDS failed because he had zero vision, not because he was new. Everything was all over the place - from the shows to ads to etc. The only thing memorable from his stint is the term ANCORA which I still don't know what it meant.

They need a strong designer. All these names (AM, PPP, MGC) are all worn out. I also don't want to see Galliano at an Italian house.

 

[Creative]

Hello guys, I heard something crazy at the office today and I give it 0 credibility but… someone mentioned Kim Jones and that the deal is already done. I don’t believe it but still ☠️☠️☠️☠️