Discussion: Who Should Be The Creative Director of Gucci?

Half-joking but it might be the time to try and launch an IA designer.
Do they want to innovate, be trend-setting, disruptive and ahead of the game ?
Is it 2025, yes or no ? Show me what an IA is capable of !!!!
It couldn´t be worse than Sabato, that´s for sure!

I´d like someone unknown and new...with a different vision and with talent. I am bored of thinking about all the same designers (PPP, Mary-Grace, Kim, etc) in Gucci. It´s gonna be the same case as Michele at Valentino: the same; but with a different logo.
 
he somehow has some cult gen z following
It all started with his first flamboyant couture shows with big puffy Ball gowns worn by either supermodels or nepos with cult following (Gigi, Natalia Vodianova, Naomi, Katia). This got all the attention from the basic gay fashionistas and tiktok People obsessed with fashion virality and wow moments (è.g. ideservecouture). Then the super inclusive models castings with black models opening and/or closing his shows helped a lot too. The FW22 show Pink PP show ultimately boosted his popularity because of the shock of the color.
Give a basic gay and a dumb tiktok girlie a huge Ball gown overly embellished and they are gonna go nuts...
 
I was very surprised this morning, I thought Sabato was going to end his tenure at Gucci peacefully.
Tbh, even if they have someone new, there was no need to fire him now. Waiting three more weeks would've hurt nobody and you do things the right way.
 
Aw now wait, I feel bad lol. Imagine finding out you're just the disposable placeholder while they're waiting out somebody's non-compete
 

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